This article is written based on a research that has been conducted. This research aimed to analyze the character values found in the textbook used in the 8th grade of the Junior high School "When English Rings a Bell". This research applied the content analysis method with a qualitative approach. Researcher used document, namely a textbook as research instrument. There were six steps in analyzing data: unitizing, sampling, recording / coding, reducing, inferring, and narrating. The results of the analysis showed that in general the eighteen character values were used in the book. However, the character values were still not evenly distributed. Character value that often appear was communicative value, while the character value that appear the least was religious value.
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