Journal Competency of Business
Vol 1 No 2 (2017): Journal Competency of Business

PENGARUH INOVASI PRODUK KREATIF KASONGAN YOGYAKARTA MENEMBUS PASAR INTERNASIONAL

Wendri Rusli (Unknown)
Citra Ayudiati (Unknown)
Gita Apriliana (Unknown)

Article Info

Publish Date
04 Dec 2017

Abstract

This paper tries to investigate the role of art the creative process in the creative industry entrepreneurs using a qulitative approach. The sample were 34 entrepreneurs from taracotta industries. The investigation reveald that art were very helpful for the creative industry entrepreneurs to creation of new ideas. The skill in the art also has many advantages. The creative process consist of many stages and the role of enretion is very significant and sensitivity can be trained by education. The reference seeking important to sensitivity and internet is very important source in the process.

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Journal Info
Journal Competency of Business
Website

Abbrev

JCoB

Publisher

Universitas Cokroaminoto Yogyakarta

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

Description

Journal Competency of Business is a peer-reviewed journal published twice a year (July and December) by the Management Study Program at Universitas Cokroaminoto Yogyakarta. Journal Competency of Business discusses management and business broadly and its applications, especially for research relevant ...