Bussman Journal : Indonesian Journal of Business and Management
Vol. 1 No. 3 (2021): Bussman Journal | September - Desember 2021

PENGEMBANGAN INDUSTRI OLAHAN MAKANAN KOTA SUNGAI PENUH PROVINSI JAMBI

Afdhal Chatra (STIE Sakti Alam Kerinci)

Article Info

Publish Date
11 Nov 2021

Abstract

This study aims to determine the strategy for developing the food processing industry in Sungai Penuh City in the future. The analysis used in this research is SWOT analysis. Based on the results of the SWOT analysis, the strengths and weaknesses of the food processing industry in Sungai Penuh City are balanced in number, as well as in terms of opportunities and threats are also balanced. This can be interpreted that the position of the food processing industry in Sungai Penuh City is in an average condition. The possibility to develop is still open, meaning that it can choose which alternative will be applied

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Journal Info
Bussman Journal : Indonesian Journal of Business and Management
Website

Abbrev

home

Publisher

Gapenas Publisher

Subject

Economics, Econometrics & Finance

Description

Bussman Journal: Indonesian Journal of Business and Management is a multidisciplinary Open Access Journal that strives for inclusivity and global reach. The broad scope of the Journal creates a perfect environment to foster connections between researchers across all areas of Business & Management ...