JURNAL ILMIAH MANAJEMEN BISNIS DAN TERAPAN
Vol 19, No 1 (2022)

Why are Online Games Addictive? A Study on The Relationship Between Game Features and Social Perspectives

Nugroho Hardiyanto (Politeknik Negeri Bandung)
Iwan Mulyawan (Politeknik Negeri Bandung)
Mohammad Rizal Gaffar (Politeknik Negeri Bandung)

Article Info

Publish Date
07 Apr 2022

Abstract

The rapid development of online games makes online games very popular. This study aims to analyze the factors that make a person addicted to playing online games. This research analyses game features and social perspectives that influence online game addiction. Respondents in this study are online game players in Indonesia with 340 respondents. The analysis technique used is PLS-SEM. The results showed that game features had a significant effect on game addiction. Social factors such as social presence and social capital contributed to game addiction. This research can be information on the factors that influence game addiction from game features and social perspectives.

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Journal Info
JURNAL ILMIAH MANAJEMEN BISNIS DAN TERAPAN
Website

Abbrev

jembatan

Publisher

Universitas Sriwijaya

Subject

Economics, Econometrics & Finance

Description

Jurnal Ilmiah Manajemen Bisnis dan Terapan (Jembatan) adalah jurnal yang dipublikasi secara berkala oleh Fakultas Ekonomi Jurusan Manajemen Universitas Sriwijaya. Jurnal ini memuat 3 (tiga) kajian khusus bidang manajemen yaitu manajemen keuangan, manajemen pemasaran dan manajemen sumber daya ...