Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam
Vol 4 No 2 (2022): Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam

Pelatihan Optimasi Media Promosi Bagi Pengelola Desa Wisata Pulau Mubut

Yeni Rokhayati (Unknown)
Metta Santiputri (Unknown)
Sartikha Sartikha (Unknown)
Afdhol Dzikri (Unknown)
Mira Chandra Kirana (Unknown)
Supardianto Supardianto (Unknown)
Siskha Handayani (Unknown)
Dwi Amalia Purnamasari (Unknown)



Article Info

Publish Date
02 Dec 2022

Abstract

Mubut Island needs to carry out promotional activities through social media, not only conventionally by word of mouth. This is done so that the Pulau Mubut Tourism Village is increasingly known and visited by many people. Considering the age of the managers and their activity, as well as the target of visitors from Mubut Island, it was decided that the promotional media that was optimized in 2022 was Facebook social media. Because in the future it will be the managers who will manage the promotional media for this Tourism Village, it is important to train these managers to be able and proficient in optimizing their Facebook social media. The training activities will be evaluated by measuring the managers's ability to optimize the Facebook media of Mubut Island. As a result, the managers was able to optimize the promotional activities of Mubut Island through social media Facebook, namely by looking at the manager's activity in posting and the increasing number followers.

Copyrights © 2022






Journal Info

Abbrev

AbdiMas

Publisher

Subject

Computer Science & IT Economics, Econometrics & Finance Electrical & Electronics Engineering Engineering Mechanical Engineering

Description

Jurnal Pengabdian kepada Masyarakat(Jurnal AbdiMas Polibatam) adalah jurnal multidisiplin ilmiah yang diterbitkan oleh Pusat Penelitian Pengembangan dan Pengabdian Masyarakat (Pusat P2M) Politeknik Negeri Batam. Tujuan publikasi jurnal ini adalah untuk menyebarluaskan pemikiran konseptual atau ...