Operations Research: International Conference Series
Vol 4, No 1 (2023)

The Leadership Crisis In The Medium-Sized Business Sector Is Facing A Endemic To Adapt Information Technology ; Case Study SME Entrepreneur Kelurahan Padasuka Bandung Regency

Neng Susi Susilawati Sugiana (Doctoral Program In Management (Universitas Pendidikan Indonesia) Bandung, Indonesia Department Of Business Administration Study( Institute Digital Ekonomi LPKIA) Bandung, Indonesia)
Asmara Azizah Maisa (Department of Computerizations Accounting (Institute Digital Ekonomi LPKIA) Bandung, Indonesia)
Puspo Dewi Dirgantari (Doctoral Program In Management (Universitas Pendidikan Indonesia) Bandung, Indonesia)



Article Info

Publish Date
04 Mar 2023

Abstract

Developing a business is a manifestation of growth activities that will be the key to success in going through the continuity of a business. It becomes the basic basis for making decisions that are important for company policy in good situations or in unpredictable situations such as the covid 19 pandemic. A leader in a medium-sized business of course pays attention to all aspects of support that make the decision device taken by paying attention to reactions occurring both internally and in the market. You will see the character of a leader who is ready to face a crisis, especially in adapting information technology as part of the relocation of businesses to digital caused by the difficulty of penetrating the market directly. Researching how many medium-sized business owners in Bandung are adapting the use of information technology as a means of business in 2020-2022. As a result of the leadership crisis, it is feared that it can have an impact on the running of the business by analyzing qualitatively that the behavior of an agile leader will have an impact on the use of information technology in their business. For that it can be seen how much a leader is able to adapt or in other words he is able to accept changes quickly and apply them in his business. For this reason, this research is expected to be a reference tool in terms of leadership characteristics in dealing with crises due to the pandemic or post-Covid-19 pandemic.

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Journal Info

Abbrev

Orics

Publisher

Subject

Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Engineering Mathematics

Description

Operations Research: International Conference Series (ORICS) is published 4 times a year and is the flagship journal of the Indonesian Operational Research Association (IORA). It is the aim of ORICS to present papers which cover the theory, practice, history or methodology of OR. However, since OR ...