Jurnal Manajemen Retail
Vol 1 No 1 (2021): JUMERITA (JURNAL MANJEMEN RETAIL)

STRATEGI PEMASARAN PADA DIVISI MARKETING DI BUILD BETTER COMMUNICATION (BBC) ENGLISH TRAINING SPECIALISTCILEGON

Rizal Zulkarnain (Universitas Banten Jaya)

Article Info

Publish Date
30 Mar 2021

Abstract

The main goal of a company that takes profit and this can also be a measure of the success or failure of a company in receiving. In addition, effectiveness and efficiency in running the company also plays an important role. The efficiency in question is a marketing strategy that is carried out with the right considerations and considerations so that there is no waste of costs both in operational and in advertising promotion costs and the effectiveness referred to in selecting the right marketing strategy in accordance with the market served by the company so that the targets set can be reached.

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Journal Info
Jurnal Manajemen Retail
Website

Abbrev

jumareta

Publisher

Universitas Banten Jaya

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

JUMERITA –BAJA (Jurnal Manajemen Retail - Banten Jaya ) UNBAJA Prodi Manajemen Retail merupakan publikasi ilmiah yang berisi tulisan yang diangkat dari hasil penelitian, pengembangan, kajian, dan pemikiran di bidang Ekonomi, Manajemen Bisnis . Terbit pertama kali tahun 2021 yakni : Volume 1 NO 30 ...