CogITo Smart Journal
Vol. 9 No. 1 (2023): Cogito Smart Journal

E-Wallet Attractiveness among Generation Z during the COVID-19 Pandemic

Andrew Christian Aseng (Universitas Klabat)
Lanemey Brigitha Pandeirot (Universitas Klabat)



Article Info

Publish Date
30 Jun 2023

Abstract

The COVID-19 pandemic has made people start to move to non-cash transactions. This study aimed to find out the attractiveness of e-wallet for gen Z during this pandemic. The research questionnaire was constructed based on literature reviews, previous research as well as in-depth interview with several people from gen Z. After the validity and reliability tests were carried out, the final questionnaire containing 34 question items was distributed to 328 respondents online using convenience and snowball sampling methods. Factor analysis technique was carried out and obtained five factors that make e-wallet attractive according to gen Z: functionality, reputation, accessibility, promotion, and money management.

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Journal Info

Abbrev

cogito

Publisher

Subject

Computer Science & IT Decision Sciences, Operations Research & Management Education Electrical & Electronics Engineering

Description

CogITo Smart Journal adalah jurnal ilmiah di bidang Ilmu Komputer yang diterbitkan oleh Fakultas Ilmu Komputer Universitas Klabat anggota CORIS (Cooperation Research Inter University) dan IndoCEISS (Indonesian Computer Electronics and Instrumentation Support Society). CogITo Smart Journal dua kali ...