SPHOTA: Jurnal Linguistik dan Sastra Fakultas Bahasa Asing Universitas Mahasaraswati Denpasar
Vol. 15 No. 2 (2023): SPHOTA: Jurnal Linguistik dan Sastra

LINGUISTICS LANSCAPE IN BERINGKIT PUBLIC MARKET

I Gusti Bagus Wahyu Nugraha Putra (FBA UNMAS Denpasar)
I Dewa Ayu Devi Maharani Santika (Universitas Mahasaraswati Denpasar)



Article Info

Publish Date
30 Sep 2023

Abstract

This research discusses about the presence of Linguistic Landscape in Beringkit Public Market. Linguistic Landscape concerned with the use of textual language displayed in public spaces. Formatted languages include the use of language on various signs and the focus of Linguistic Landscape studies does not focus on just one language, but bilingualism or multilingualism. Beringkit Public Market is one of the traditional market located at Kebo Iwa Street, Mengwi subdistrict, Badung Regency, Bali Province. Descriptive Qualitative method was applied in this research in other to analyze the data. The data were collected through direct observation with photographic technique. As the result, it was found that 39 signs consider as the representation of advertising signs based on the function and usefulness. In term of the language use 39 signs (65%) are in Indonesian.

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Journal Info

Abbrev

sphota

Publisher

Subject

Arts Languange, Linguistic, Communication & Media Social Sciences

Description

This journal provides conceptual and research-based articles on various Language and Literature studies topics. Editors welcome articles encompassing the field of Language, Literature, and Language Education written in Indonesian or ...