Jurnal Ilmiah Universitas Batanghari Jambi
Vol 23, No 2 (2023): Juli

Tingkat Partisipasi Pelaku Usaha dan Strategi dalam Pengurangan Penggunaan Kantong Belanja Plastik di Pasar Rakyat Kota Jambi dengan Menggunakan Analisis SWOT

Ilham Lahia (Unknown)
Anis Tatik Maryani (Unknown)
Muhammad Safri (Unknown)

Article Info

Publish Date
26 Jul 2023

Abstract

Plastic waste is the number 1 contributor to waste in Jambi City based on data from SIPSN KHLK, 2021. This study aims to describe the level of participation of business actors, and the SWOT strategy for reducing the use of plastic shopping bags in the people's market in Jambi City. This study used two types of respondents, namely 7 experts and 93 public respondents with a questionnaire as a data collection instrument.The results of this study are: 1. The total value of the participation rate of business actors in the policy of reducing the use of plastic bags in people's markets is 22. So with a total score of 22, it can be classified into the category of low participation rate because it is between 0 to 33. Business actor participation is included in the Nonparticipation in the SWOT diagram it is included in quadrant I, which is a combination of strengths and opportunities (SO strategy) namely reducing the accumulation of plastic waste, creating business opportunities, changing people's habits in shop using environmentally friendly bags and make Jambi City a Pilot City for a City Without Plastic

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Journal Info
Jurnal Ilmiah Universitas Batanghari Jambi
Website

Abbrev

ilmiah

Publisher

Universitas Batanghari Jambi

Subject

Agriculture, Biological Sciences & Forestry Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice

Description

Jurnal Ilmiah Universitas Batanghari Jambi adalah peer-review jurnal akses terbuka yang bertujuan untuk berbagi dan diskusi mengenai isu dan hasil penelitian yang lagi hangat pada saat ini. Jurnal ini diterbitkan oleh Lembaga Penelitian dan Pengabdian pada Masyarakat Universitas Batanghari Jambi, ...