Jurnal Budaya, Pariwisata, dan Ekonomi Kreatif
Vol. 1 No. 2 (2024): PANUNTUN (Jurnal Budaya, Pariwisata, dan Ekonomi Kreatif)

Pengaruh Kualitas Pelayanan dan Motivasi Terhadap Minat Kunjung Wisatawan pada Jeep Lava Tour Merapi

Doni Pratama (Sekolah Tinggi Pariwisata Ambarrukmo)
Tri Suyud Nusanto (Sekolah Tinggi Pariwisata Ambarrukmo)
Danang Prasetyo (Sekolah Tinggi Pariwisata Ambarrukmo)

Article Info

Publish Date
01 Jun 2024

Abstract

This research describes and analyzes the influence of service quality and motivation on tourists' interest in visiting the Merapi Jeep Lava Tour, using a quantitative method. This study collected data through the distribution of questionnaires to visitors who visited the Merapi Lava Tour. The results of this research explain that service quality and motivation have a significant influence on tourists' interest in visiting. The conclusion of this research confirms that service quality and motivation have a positive influence on tourists' interest in visiting. Suggestions given involve maintaining service quality, innovating attractions to attract more tourists who want to visit.

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Journal Info
Jurnal Budaya, Pariwisata, dan Ekonomi Kreatif
Website

Abbrev

panuntun

Publisher

CV. Kurnia Grup

Subject

Arts Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media

Description

PANUNTUN (Jurnal Budaya, Pariwisata, dan Ekonomi Kreatif) is a journal that examines tourism policy, creative tourism, sustainable tourism, tourism management and organization, travel and tourism, leisure and recreation. and other disciplines, such as tourism sociology, tourism anthropology, tourism ...