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All Journal Jurnal Budaya, Pariwisata, dan Ekonomi Kreatif
Doni Pratama
Sekolah Tinggi Pariwisata Ambarrukmo
Arts Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media

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Pengaruh Kualitas Pelayanan dan Motivasi Terhadap Minat Kunjung Wisatawan pada Jeep Lava Tour Merapi Doni Pratama; Tri Suyud Nusanto; Danang Prasetyo
PANUNTUN (Jurnal Budaya, Pariwisata, dan Ekonomi Kreatif) Vol. 1 No. 2 (2024): PANUNTUN (Jurnal Budaya, Pariwisata, dan Ekonomi Kreatif)
Publisher : CV. Kurnia Grup

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61476/5k2r4k27

Abstract

This research describes and analyzes the influence of service quality and motivation on tourists' interest in visiting the Merapi Jeep Lava Tour, using a quantitative method. This study collected data through the distribution of questionnaires to visitors who visited the Merapi Lava Tour. The results of this research explain that service quality and motivation have a significant influence on tourists' interest in visiting. The conclusion of this research confirms that service quality and motivation have a positive influence on tourists' interest in visiting. Suggestions given involve maintaining service quality, innovating attractions to attract more tourists who want to visit.
Co-Authors Danang Prasetyo Nusanto, Tri Suyud