cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Dimar Hantari
Contact Email
jurnalkewirausahaanbisnis@gmail.com
Phone
-
Journal Mail Official
jurnalkewirausahaanbisnis@gmail.com
Editorial Address
-
Location
Kota surakarta,
Jawa tengah
INDONESIA
Jurnal Kewirausahaan dan Bisnis
Published by Universitas Sebelas Maret
ISSN : 1979861X     EISSN : 25491555     DOI : -
Core Subject : Social,
Social Sciences
Arjuna Subject : -
Articles 1 Documents
 1 
Search results for , issue " Vol 20, No 11 (2017): Jurnal Kewirausahaan dan Bisnis" : 1 Documents clear
PENGEMASAN PRODUK WISATA OLEH POKDARWIS SEBAGAI SALAH SATU MODEL PARIWISATA ALTERNATIF Andiani, Nyoman Dini; Widiastini, Ni Made Ary
Jurnal Kewirausahaan dan Bisnis Vol 20, No 11 (2017): Jurnal Kewirausahaan dan Bisnis
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/jkb.v20i11.13984

Abstract

A Conscious Tourism Group in Indonesia called Kelompok Sadar Wisata (Pokdarwis) is one of the groups in society that has an important role and contribution in tourism development in a region. The existence of Pokdarwis in the tourist destination should get support and guidance either by the community itself, government, academy and investors. This is so that Pokdarwis can play a more effective role in helping to mobilize the community in realizing the environment and atmosphere that is conducive to the growth and development of tourism activities in tourist destinations. Buleleng District there are 12 Pokdarwis which in practice still needs to get attention from various parties. On this occasion, the Ipteks for Society (IbM) program, which is an annual program implemented by a university, can be a means of providing services to the community regarding issues that arise in the group. Through this IbM program, two Pokdarwis, such as Pokdarwis Tunjung Mekar and Pokdarwis Bhuana Shanti, have just developed physical potential, requiring assistance and training to maximize the potential of their village. In this case the two groups are not well understood for the package tour, so based on the condition, IbMs programme is a means to arrange the community to create package including marketing strategies. Understood the disadvantages of guiding guides that guide travelers who ask them to use a foreign language, then the IbM program is created guidebook in two languages and Indonesian. Through participatory approaches various forms of training and guidance on how to package tourism, holiday techniques and marketing strategies can be done well.

Page 1 of 1 | Total Record : 1

 1 

Filter by Year

2017 2017


Reset
Filter By Issues
All Issue Vol 28, No 1 (2023): June Vol 27, No 2 (2022): December Vol 27, No 1 (2022): June Vol 26, No 2 (2021): December Vol 26, No 1 (2021): June Vol 25, No 2 (2020): December Vol 25, No 1 (2020): June Vol 24, No 14 (2019): December Vol 24, No 13 (2019): June Vol 23, No 12 (2018): December Vol 23, No 11 (2018): June Vol 22, No 12 (2018): Jurnal Kewirausahaan dan Bisnis Vol 21, No 11 (2017): December Vol 20, No 11 (2017): Jurnal Kewirausahaan dan Bisnis Vol 20, No 11 (2017): June Vol 19, No 10 (2016): December Vol 18, No 10 (2016): June Vol 18, No 10 (2016): Kewirausahaan dan Bisnis Vol 17, No 9 (2015): Kewirausahaan dan Bisnis Vol 16, No 9 (2015): Kewirausahaan dan Bisnis More Issue