At-Tadbir : jurnal ilmiah manajemen
urnal ilmiah manajemen At-Tadbir menerbitkan artikel dalam ranah ekonomi, manajemen, dan bisnis dalam lingkup keuangan, manajemen sumberdaya manusia, manajemen pemasaran, manajemen operasional, manajemen sistem informasi, dan menajemen strategi. At-Tadbir diterbitkan pertama pada tahun 2017 secara online dengan volume 1 nomor 1, Januari 2016 oleh Program Studi Magister Manajemen, di bawah Program Pascasarjana Universitas Islam Kalimantan, Muhammad Arsyad Al Banjari, Banjarmasin. At-Tadbir diterbitkan dua kali dalam setahun pada bulan Januari dan bulan Juli.
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<![CDATA[Pengaruh Dimensi Online Service Quality Terhadap Online Loyalty Melalui Mediasi Online Satisfaction Pada Pengguna E-Commerce C2C di Kota Batam ]]>
<![CDATA[Rosalinda Rosalinda]]>;
<![CDATA[Fitriana Aidnilla Sinambela]]>
<![CDATA[ At-Tadbir : jurnal ilmiah manajemen Vol 7, No 1 (2023): At-Tadbir: jurnal ilmiah manajemen ]]>
Publisher : <![CDATA[Islamic University of Kalimantan MAB Banjarmasin ]]>
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DOI: 10.31602/atd.v7i1.9143
<![CDATA[Tujuan dari penelitian ini adalah untuk mengetahui pengaruh dari dimensi online service quality terhadap online loyalty melalui mediasi online satisfaction pada pengguna e-commerce C2C di kota Batam. Sampel dalam penelitian ini adalah pengguna yang telah memiliki akun dari salah satu atau lebih e-commerce C2C yang ada dan telah pernah melakukan pembelian minimal dua kali. Jumlah sampel yang diperoleh yaitu sebanyak 354 kuesioner dengan menggunakan non-probability sampling. Pengujian hipotesis dalam penelitian ini menggunakan SEM-PLS (Partial Least Square). Hasil penelitian menunjukkan bahwa terdapat pengaruh signifikan dari dimensi online service quality berupa reliability, efficiency dan web design terhadap online satisfaction. Sedangkan terdapat juga pengaruh tidak signifikan dari dimensi online service quality berupa privacy/security dan responsiveness terhadap online satisfaction. Untuk hasil penelitian pengaruh secara tidak langsung menunjukkan bahwa dimensi online service quality yang terdiri dari reliability, efficiency dan web design memiliki pengaruh signifikan terhadap online loyalty melalui mediasi online satisfaction. Sedangkan, dimensi online service quality berupa privacy/security dan responsiveness tidak memiliki pengaruh signifikan terhadap online loyalty melalui mediasi online satisfaction.]]>
<![CDATA[Peran Media Sosial, Ulasan Daring, dan Kepedulian Lingkungan pada Perilaku Pembelian Green Product ]]>
<![CDATA[Taufik Fajar Hidayatullah]]>;
<![CDATA[Yudi Sutarso]]>
<![CDATA[ At-Tadbir : jurnal ilmiah manajemen Vol 7, No 1 (2023): At-Tadbir: jurnal ilmiah manajemen ]]>
Publisher : <![CDATA[Islamic University of Kalimantan MAB Banjarmasin ]]>
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DOI: 10.31602/atd.v7i1.9217
<![CDATA[This study aims to analyze the role of social media on the marketing of green products by taking the role of online product reviews, subjective norms, environmental concerns, and green purchase intention on green purchase behavior. This study also involves the role of green trust as a moderating variable of the relationship between environmental concern and green purchase intention The data in this study were obtained through a questionnaire of 122 respondents who were used as samples and analyzed through purposive sampling technique. Using two-stage PLS SEM to analyze data, internal model analysis, and external model analysis. The findings in this study indicate that subjective norms have a major role in influencing the purchase intention of environmentally friendly products. Furthermore, online product reviews and social media marketing have a significant role in influencing the green purchase intention The role of green trust is also significant but is not able to moderate the relationship between environmental concern and green purchase intention.]]>
<![CDATA[The Effect of Work Experience and Hard Skill on Employee Performance of PT. Multi Kencana Niagatama ]]>
<![CDATA[Mokhamad Nurdin]]>
<![CDATA[ At-Tadbir : jurnal ilmiah manajemen Vol 7, No 1 (2023): At-Tadbir: jurnal ilmiah manajemen ]]>
Publisher : <![CDATA[Islamic University of Kalimantan MAB Banjarmasin ]]>
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DOI: 10.31602/atd.v7i1.9221
<![CDATA[Workers who have been on the job for a while have amassed a wealth of experience and are therefore expected to possess a diverse set of abilities. The study's objective was to determine the value of prior job experience and specialized training in improving productivity in the workplace. Quantitative verification is utilized. The total number of participants in this study was 126. Multi Kencana Niagatama Tbk. One hundred PT. Multi Kencana Niagatama staff members were recruited for the study. The research sample was selected using a random sampling strategy. One hundred PT Multi Kencana Niagatama workers were surveyed using a questionnaire. The smart PLS 3.0 software was used to analyze the research data. The study found that work experience significantly (p<0.05) influenced employee performance, that hard skills significantly (p<0.05) influenced employee performance, and that work experience significantly (p<0.05) influenced employee performance through the mediation of hard skills. Thus, employees' productivity is influenced by their job experience and concrete talents. It is hoped that future study would yield a performance escalation paradigm for fostering the competitive growth of employees' hard talents for the benefit of the business.]]>
<![CDATA[The Effect of Current Ratio and Total Assets Turnover on Stock Prices and Return On Assets as Intervening Variables ]]>
<![CDATA[Heny Ratnaningtyas]]>;
<![CDATA[Nurbaeti Nurbaeti]]>
<![CDATA[ At-Tadbir : jurnal ilmiah manajemen Vol 7, No 1 (2023): At-Tadbir: jurnal ilmiah manajemen ]]>
Publisher : <![CDATA[Islamic University of Kalimantan MAB Banjarmasin ]]>
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DOI: 10.31602/atd.v7i1.8654
<![CDATA[This study aims to determine the effect of the current ratio (CR) and total assets turnover (TAT) on stock prices and return on assets (ROA) as intervening variables in Hotels, Restaurants, and Tourism Companies during the Covid-19 Pandemic. This type of research is quantitative with a path analysis method using SmartPLS. The sampling technique used is saturated sampling because the population is the same as the sample, namely, ten companies listed on the Indonesia Stock Exchange. The results showed that: (1) The variables that have a significant effect on ROA are CR and TAT; (2) The variables that have a significant effect on stock prices are CR and ROA; (3) The variable that has no significant effect on stock prices is TAT; (4) The CR variable has a significant effect on stock prices through ROA; (5) The TAT variable has a significant effect on stock prices through ROA.]]>
<![CDATA[Pengaruh E-Platform Aesthetics, E-Platform Responsiveness, E-Platform Ease of Use, dan E-Platform Information Quality Terhadap E-Customer Satisfaction Pada Pengguna Aplikasi Happy Fresh di Jakarta ]]>
<![CDATA[Andhalia Liza Marie]]>;
<![CDATA[Linda Desafitri Ratu Bilqis]]>;
<![CDATA[Mega Mulia Chandra]]>;
<![CDATA[Mimi Enggriani]]>
<![CDATA[ At-Tadbir : jurnal ilmiah manajemen Vol 7, No 1 (2023): At-Tadbir: jurnal ilmiah manajemen ]]>
Publisher : <![CDATA[Islamic University of Kalimantan MAB Banjarmasin ]]>
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DOI: 10.31602/atd.v7i1.8657
<![CDATA[Penelitian ini bertujuan untuk mengetahui pengaruh e-platform aesthetics, e-platform responsiveness, e-platform ease of use dan e-platform information quality terhadap e-customer satisfaction pada pengguna aplikasi Happy Fesh di Jakarta. Penelitian ini menggunakan pendekatan kuantitatif deskriptif. Ukuran sampel yang diambil sebanyak 108 orang, dengan teknik pengambilan sampel dengan metode sampel purposive sampling. Teknik pengumpulan data menggunakan kuesioner secara online. Metode yang digunakan dalam penelitian ini adalah metode regresi linear berganda dengan bantuan program SPSS. Hasil penelitian ini menunjukkan bahwa terdapat pengaruh signifikan e-platform aesthetics, e-platform responsiveness, e-platform ease of use dan e-platform information quality terhadap e-customer satisfaction. Aesthetic pada platform Happy Fresh memiliki aesthetic yang serasi dan senada ternyata dapat meningkatkan kepuasan pelanggan. Responsiveness pada platform Happy Fresh memandang responsiveness yang diberikan cepat, dan akurat sehingga mempengaruhi kepuasan pelanggan dengan layanan yang diterima pada platform Happy Fresh. Ease of use pada platform Happy Fresh memiliki kemudahan dalam penggunaan memberikan pengaruh terhadap kepuasan pelanggan. Information quality pada platform Happy Fresh memiliki kualitas informasi diperoleh dari platform Happy Fresh dapat mempengaruhi kepuasan pelanggan untuk melakukan pembelian secara online.]]>
<![CDATA[Atribut Halal Dan Atribut Produk Yang Mempengaruhi Niat Beli Produk Halal Di Kota Malang ]]>
<![CDATA[Muhammad Firmansyah]]>;
<![CDATA[Immanuel Mu'ammal]]>;
<![CDATA[Sri Budi Cantika Yuli]]>
<![CDATA[ At-Tadbir : jurnal ilmiah manajemen Vol 7, No 1 (2023): At-Tadbir: jurnal ilmiah manajemen ]]>
Publisher : <![CDATA[Islamic University of Kalimantan MAB Banjarmasin ]]>
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DOI: 10.31602/atd.v7i1.9456
<![CDATA[Products offered by manufacturers, especially imported ones, may contain unknown substances. This gives the impression to consumers that they have to be careful when choosing a product. This principle is carried out as a result of the creation of halal awareness in the community and the development of information on halal certification. The purpose of this study is to explain the elements that influence consumer purchase intentions for halal goods. Halal awareness, halal certification, product quality and advertising are examples of these aspects. This study uses a quantitative research methodology, using PLS-SEM data analysis. This study shows that halal awareness and halal certification have a beneficial and significant effect on customer buying interest in halal goods. This shows that the idea of halal is very important in product development because people are starting to recognize the value of halal products. Halal is more than a symbol; it is a broad concept that products are safe to eat, healthy, clean, and sanitary, to encourage consumer buying interest. Meanwhile, product quality and promotion do not show a significant relationship with purchase intention.]]>
<![CDATA[Front Matter Vol. 7, No. 1, Januari 2023 ]]>
<![CDATA[At-Tadbir At-Tadbir]]>
<![CDATA[ At-Tadbir : jurnal ilmiah manajemen Vol 7, No 1 (2023): At-Tadbir: jurnal ilmiah manajemen ]]>
Publisher : <![CDATA[Islamic University of Kalimantan MAB Banjarmasin ]]>
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<![CDATA[Peran Training Dan Coaching Dalam Pengembangan Kinerja Karyawan Perusahaan Padat Karya ]]>
<![CDATA[Abdul Kadir]]>;
<![CDATA[Norlaily Maulida]]>
<![CDATA[ At-Tadbir : jurnal ilmiah manajemen Vol 7, No 1 (2023): At-Tadbir: jurnal ilmiah manajemen ]]>
Publisher : <![CDATA[Islamic University of Kalimantan MAB Banjarmasin ]]>
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DOI: 10.31602/atd.v7i1.10009
<![CDATA[This review plans to test: (1) know the expected set of responsibilities of Work Preparing (Training) and representative execution at PT. Surya Satria Timur Banjarmasin, (2) realizing that Occupation Preparing (Training) affects representative execution at PT. Surya Satria Timur Banjarmasin. The plan of this study is a quantitative report and is an overview study, where information is gotten from a poll. The review test is 43 representatives of PT. Surya Satria Timur Banjarmasin with basic straight regresie information examination. The consequences of the review show that: 1) There is a halfway impact of Occupation Preparing (Training) on representative execution at PT. Surya Satria Timur Banjarmasin (0.000 < 0.05). 2) There is a semi-persuasive impact on worker execution at PT. Surya Satria Timur Banjarmasin Area, Tanah Bumbu Rule (0.000 < 0.05). 3) There is a concurrent impact of Occupation Preparing (Training) and work inspiration on representative execution at PT. Surya Satria Timur Banjarmasin (0.000 < 0.05). An idea that can be recommended is the need to normalize and facilitate the time of Occupation Preparing (Training) to the capacity of the labor force to get Work Preparing (Training) materials, ideally great representatives are given Work Preparing (Training) and inspiration through advancements and motivators so they can work on their inspiration and execution.]]>
<![CDATA[Apakah pengaruh word of mouth lebih besar dibanding promosi media sosial instagram terhadap keputusan pembelian? ]]>
<![CDATA[Amrullah Amrullah]]>;
<![CDATA[Rahmat Ingkadijaya]]>;
<![CDATA[Heny Ratnaningtyas]]>;
<![CDATA[Azzira Koesoema Zuleika]]>
<![CDATA[ At-Tadbir : jurnal ilmiah manajemen Vol 7, No 1 (2023): At-Tadbir: jurnal ilmiah manajemen ]]>
Publisher : <![CDATA[Islamic University of Kalimantan MAB Banjarmasin ]]>
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DOI: 10.31602/atd.v7i1.10146
<![CDATA[Penelitian ini bertujuan untuk mengetahui pengaruh pengaruh promosi media sosial Instagram dan word of mouth terhadap keputusan pembelian. Penelitian ini menggunakan pendekatan kuantitatif deskriptif. Populasi dalam penelitian berjumlah 9.200 pelanggan Scarlett’s Cafe PIK yang diperoleh dari Agustus sampai Oktober 2022. Kemudian sampel menggunakan rumus Slovin, didapatkan 100 responden. Hasil penelitian ini menunjukkan bahwa terdapat pengaruh signifikan media sosial Instagram dan word of mouth terhadap keputusan pembelian pada Scarlett’s Café PIK. Dengan adanya media sosial seperti Instagram dapat meningkatkan penjualan dan memasarkan produk dengan luas dikarenakan jaringan media sosial yang luas dan dapat menghemat biaya promosi. Dengan adanya penyebaran informasi melalui word of mouth dilakukan secara konvensional dapat menimbulkan interaksi antara konsumen satu dengan konsumen lainnya membuat konsumen lain penasaran dengan produk makanan dan minuman di Scarlett’s Café PIK. Scarlett’s Café PIK diharapkan selalu mempertahankan dan menciptakan reputasi dan citra yang baik pada persepsi konsumen baik itu dengan produk yang dijual, layanan yang diberikan, lokasi, dan aspek lain-lainnya agar timbul kesan yang positif di media sosial Instagram dan word of mouth.]]>
