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Tomy Fitrio
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tomy@stieindragiri.ac.id
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+6282283639933
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jmbi@stieindragiri.ac.id
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STIE Indragiri. Jalan R. Soeprapto No 14 Rengat, Kabupaten Indragiri Hulu, Riau
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INDONESIA
Jurnal Manajemen dan Bisnis
Published by Sekolah Tinggi Ilmu Ekonomi Indragiri
ISSN : -     EISSN : 26214199     DOI : 10.34006/jmbi.v9i1
Core Subject : Economy, Humanities, Science, Social,
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Jurnal Manajemen dan Bisnis dimaksudkan sebagai jurnal untuk menerbitkan artikel tentang manajemen dan bisnis. Jurnal Manajemen dan Bisnis menerima manuskrip dalam berbagai topik yakni : Manajemen keuangan, manajemen sumber daya manusia, manajemen pemasaran, manajemen pembangunan daerah, manajemen strategi, perbankan, entrepreneurship, sistem informasi manajemen dan sosial ekonomi
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 22 Documents
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Search results for , issue "Vol 10 No 2 (2021): JURNAL MANAJEMEN DAN BISNIS (TERBIT DESEMBER 2021)" : 22 Documents clear
EFFECT OF LIQUIDITY AND LEVERAGE ON PROFITABILITY IN KUD. HAPPY TANI KULIM JAYA VILLAGE, INDRAGIRI HULU REGENCY 2014-2020 PERIOD Irawati Irawati
JURNAL MANAJEMEN DAN BISNIS Vol 10 No 2 (2021): JURNAL MANAJEMEN DAN BISNIS (TERBIT DESEMBER 2021)
Publisher : LPPM Press STIE Indragiri Rengat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34006/jmbi.v10i2.394

Abstract

The purpose of this study was to determine liquidity, leverage and profitability, as well as the effect of liquidity and leverage on profitability at KUD Tani Bahagia in Kulim Jaya Village, Indragiri Hulu Regency, both simultaneously and partially. The research method used is the classical assumption test, multiple linear regression analysis. The correlation coefficient and determination as well as hypothesis testing are f-test and t-test. Where the test is carried out using spss 21. The results of the correlation test show a very strong relationship. The f test shows that liquidity and leverage have an effect on profitability. While the partial test of liquidity has an effect on profitability, while leverage has an effect but is not significant on profitability.
THE EFFECT OF PROMOTION AND QUALITY OF SERVICE ON MOTORCYCLE CONSUMER SATISFACTION (CASE STUDY OF STIE INDRAGIRI) Hermanto Hermanto; Walmi Sholihat; Astarman Astarman
JURNAL MANAJEMEN DAN BISNIS Vol 10 No 2 (2021): JURNAL MANAJEMEN DAN BISNIS (TERBIT DESEMBER 2021)
Publisher : LPPM Press STIE Indragiri Rengat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34006/jmbi.v10i2.398

Abstract

This research was conducted at the Indragiri Rengat School of Economics, especially students who use motorbikes. The purpose of this study was to determine the effect of promotion and service quality on motorcycle consumer satisfaction (case study of STIE Indragiri students). With the number of samples used as many as 94 respondents. Data processing using the IBM SPSS Statistic 21 program. The results of the study can be concluded that: (1) Promotion partially affects motorcycle consumer satisfaction (case study of STIE Indragiri students). (2) Service quality partially affects motorcycle consumer satisfaction (case study of STIE Indragiri students). (3) Promotion and service quality simultaneously affect motorcycle consumer satisfaction (case study of STIE Indragiri students). The influence of the Promotion and Service Quality variables on the consumer satisfaction variable is very strong, with a contribution of 86%, while the other variables not examined are 14%.

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