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INDONESIA
Inovasi: Jurnal Ilmiah Ilmu Manajemen
Published by Universitas Pamulang
ISSN : 23562005     EISSN : 25984950     DOI : -
Core Subject : Science,
Inovasi: Jurnal Ilmiah Ilmu Manajemen adalah publikasi ilmiah yang memuat hasil penelitian dan kajian pemikiran bidang ilmu ilmu manajemen, baik di lingkup marketing, sumberdaya manusia dan keuangan. Dikelola oleh Prodi Magister Manajemen Universitas Pamulang, melaui proses review.
Arjuna Subject : -
Articles 6 Documents
Search results for , issue "Vol 9, No 1 (2022): Inovasi: Jurnal Ilmiah Ilmu Manajemen" : 6 Documents clear
QUANTITATIVE STUDY OF TAXPAYER COMPLIANCE IN JAKARTA Aan Amalia
Inovasi Vol 9, No 1 (2022): Inovasi: Jurnal Ilmiah Ilmu Manajemen
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/Inovasi.v9i1.p16-22.23591

Abstract

Taxes are the main source of income and are the driving force for development, so the central and local governments need to take real action in increasing public awareness in paying taxes. This research actually wants to see and analyze how the determining factors in creating awareness of paying taxes, including the motivation to pay taxes, tax services organized by the government, sanctions and the ability to pay taxes. In the proof, this research uses quantitative method with path regression analysis. The research was conducted at Jakarta tax office with a total of 100 respondents. Respondents in this study were Jakartans who were registered as taxpayers in South Jakarta. In taking the sample, a simple random technique was used, namely taxpayers who were willing to fill out a questionnaire. In the results of the study, it can be seen that, either in partial or joint models, there is a strong relationship between motivation, sanctions, economic/financial conditions of taxpayers, tax services and awareness of paying taxes. However, the most dominant thing from all models is that people will be more aware of paying taxes if there are sanctions in the form of administrative fines.Keywords:   Tax Awareness, Tax Obedience, The Spirit of Paying Taxes, Financial Condition, Tax Services
STRENGTHENING PRODUCT QUALITY AS A BASIC PRINCIPLE IN BUSINESS Siti Rodiah
Inovasi Vol 9, No 1 (2022): Inovasi: Jurnal Ilmiah Ilmu Manajemen
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/Inovasi.v9i1.p23-29.23592

Abstract

Quality is a guarantee for the existence of a business, even quality is the main requirement in long-term strategic planning. The reason is, quality or quality is the value that consumers need, and in return, consumers will always buy the product or service being sold. In principle, this research focuses on the study of product quality which has implications for loyalty with satisfaction as an intervening. The scientific method used in describing, interpreting, and drawing conclusions is based on quantitative. The analysis technique uses multiple linear regression statistics, which in its operation uses data from the distribution of questionnaires. Sampling was done at simple random to 97 consumers of PT. Kobe Main Cuisine. The results of the study explain that the quality of a product affects consumers' emotions, which then results in feelings of pleasure or satisfaction, from these positive feelings, an experience is built that directs consumers to always make repeated purchases. Interestingly, the research results show that loyalty is very likely to occur if satisfaction is built through product quality.Keywords: Product Quality, Satisfaction, Loyalty, Business Fundamentals
PERFORMANCE LECTURER ANALYSIS PERSPECTIVE COMPENSATION AND SELF-MOTIVATION Firdaus Jauzi
Inovasi Vol 9, No 1 (2022): Inovasi: Jurnal Ilmiah Ilmu Manajemen
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/Inovasi.v9i1.p30-37.23593

Abstract

It is undeniable that the performance of lecturers is one of the main indicators in the implementation of quality higher education. The reason is that the performance of lecturers is directly related to teaching, research, and service. Interestingly, the performance of lecturers in the field of research has a great contribution to the development of science, so that it can be directly felt by students in educational activities and the community in service activities. This research wants to see how lecturer performance can increase positively and significantly based on compensation and self-motivation factors. The research method used is quantitative with multiple regression analysis. The object of research is a university in Central Sulawesi, with lecturers as the unit of analysis. Research data obtained through the distribution of questionnaires, with a simple random technique. The results showed that the increase in lecturer performance was positively proportional to the increase in self-motivation and compensation. This confirms that a lecturer will be more responsible for the achievement of Tri Dharma's performance if they get material support and have a positive personality.Keywords: Lecturer, Tri Dharma, Performance, Compensation, Self-Motivation
INDONESIA AIRLINES' COMPETITIVE STRATEGIES Ahmad Gozali
Inovasi Vol 9, No 1 (2022): Inovasi: Jurnal Ilmiah Ilmu Manajemen
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/Inovasi.v9i1.p1-8.23589

Abstract

The more open the global economy, the increasing use of airlines, at the same time tightening competition, both domestic and international flights. Therefore, this study seeks to see and analyze the airline's marketing strategy from the perspective of flight service quality and price penetration. To test the research data, used quantitative methods with regression analysis techniques. This is to see the possible cause and effect of a variable, so that the effectiveness of the implemented strategy is known. The object of this research is Citilink airline users, using accidental sampling technique. The results showed that statistically there was a causal relationship that was linear. Where there is an increase in the use of airlines when there is an increase in service and price promotions. This confirms that if the airline's competitive strategy is through strengthening services and competitive prices, it can strengthen the airline's competitive position.Keywords: Competitive Strategy, Service Quality, Price Penetration, Consumer Decision
EFFORTS TO INCREASE PERFORMANCE THROUGH OPTIMIZATION OF WORK DISCIPLINE Putra Galuh
Inovasi Vol 9, No 1 (2022): Inovasi: Jurnal Ilmiah Ilmu Manajemen
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/Inovasi.v9i1.p38-45.23594

Abstract

Teacher performance is a parameter for school success, and one of the instruments attached is discipline. Logically, disciplined behavior indicates measurable action on a task. Where teachers make rules as work standards, so that everything has a clear basis, strength, and purpose. In the end, discipline can direct teachers to be able to carry out their duties properly and correctly, and be oriented to satisfying results. This study aims to describe and analyze performance improvement based on discipline aspects. The research principle used is quantitative with associative methods. The analysis technique of the research results uses linear regression statistics with the stages of testing including; validity, reliability, classical assumptions, and hypothesis testing. The object of the research was conducted at SMP Muhammadiyah 29 Sawangan, Depok, and the sample of the research was 50 teachers. Research data obtained through the distribution of questionnaires. The results of the study explain, if the performance will increase significantly, if the teacher's discipline behavior increases. Even in the descriptive test, it is known that obedient and obedient attitudes to school rules and regulations are the dominant parameters for good work completion, and have implications for satisfactory resultsKeywords: Teacher, Performance, Discipline, School
CUSTOMER SATISFACTION ANALYSIS: Image and Service Perspectives at Indonesian Insurance Maria Ulfah
Inovasi Vol 9, No 1 (2022): Inovasi: Jurnal Ilmiah Ilmu Manajemen
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/Inovasi.v9i1.p9-15.23590

Abstract

In the insurance business the most important thing is consumer trust, and to build it is to provide satisfaction. Thus, various efforts have been made to satisfy consumers, including by providing excellent service and maintaining the credibility of the company. This study attempts to analyze consumer satisfaction in the insurance sector, with company image and service as influencing variables. In studying scientifically, a quantitative method with a probability analysis technique is determined, namely multiple linear regression. The object of this research is PT Airline Reasuransi Indonesia, and the respondents are customers, as many as 118 people. Data were obtained through the distribution of questionnaires which were conducted randomly. The results of the study explain that the principle of choosing insurance is the credibility of the company or image, then service, especially with regard to the breadth of the network of cooperation with the hospital and the ease of claims.Keywords: Insurance, Image, Excellent Service, Satisfaction

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