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INDONESIA
Enrichment : Journal of Management
ISSN : 20876327     EISSN : 27217787     DOI : -
Core Subject : Economy,
The Enrichment : Journal of Management offers wide ranging and widespread analysis of all surfaces of management and science. Published two times per year, it delivers a emphasis for universal proficiency in the vital methods, techniques and areas of research; presents a opportunity for its readers to share mutual understandings across the full range of businesses and skills in which management and science is used; covers all areas of management science from systems to practical facets; links concept with training by publishing case studies and covering the latest important issues.
Articles 113 Documents
Search results for , issue "Vol. 13 No. 2 (2023): June: Management Science And Field" : 113 Documents clear
Increase customer loyalty by customer bonding and customer relationship management Dyah Ika Kirana Jalantina; Maria Magdalena Minarsih
Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i2.1396

Abstract

This look at goals to analyze the impact of patron bonding and patron courting management on customer loyalty via consumer delight on Lifebuoy brand soap products. Today's an increasing number of fierce sales opposition can be expected by using Unilever as a producer of Lifebuoy tub cleaning soap via enforcing consumer relationship control as a way to win the competition. The company also applies client bonding as a shape of bonding between customers and the company. This studies is a quantitative studies the use of number one facts. Using a couple of regression analysis method, records collection by way of the use of a questionnaire. Samples have been taken as many as a hundred respondents with an age extra than or identical to 17 years and are customers of Lifebuoy soap. The results confirmed that Customer Bonding (X1) has a positive and enormous impact on Customer Satisfaction (Z), Customer Relationship Marketing (X2) has a fantastic and large impact on Customer Satisfaction (Z), Customer Satisfaction (Z) has a high-quality and full-size effect on Customer loyalty (Y), Customer Satisfaction (Z) is able to mediate the connection between Customer Bonding (X1) and Customer Loyalty variables, Customer Satisfaction (Z) is able to mediate the connection between Customer Relationship Marketing (X2) variables and Customer Loyalty.
Maximizing ESG practices on firm performance evidence from 45 mining companies listed on IDX Dinda Purwitasari; Sumardi Sumardi; Risma Wulandari; Filda Ristin Anggraini
Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i2.1398

Abstract

The purpose of this research is to examine the impact of environmental, social, and governance (ESG) disclosures on corporate performance, utilizing control variables such as financial leverage and total assets. This study's variables include the dependent variable (operational and financial performance), the independent variable (ESG disclosure), and the control variable (financial leverage). This study uses quantitative research methods. This study's population consists of mining businesses listed on the IDX. Purposive sampling was used to collect data. The sample collected using the purposive sampling approach consisted of 45 mining enterprises. Multiple regression analysis was employed in this investigation, which was conducted using SPSS version 25 software. According to the findings of this study, ESG disclosure has a positive and significant impact on operational and financial performance.
The Influence of production costs and sales volume on operational profit at Serasi Gorden Pringsewu: Case Study In Serasi Gorden’s Business In Pringsewu Vivi Imelda; Sunarmi
Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i2.1404

Abstract

This type of research uses quantitative research with a case study and field study approach. The data used is secondary data. The population in this study are all sales reports, production cost reports, and financial reports for Serasi Gorden's business. The samples used in this study were sales reports, production cost reports, and financial reports for the Serasi Gorden business for the period 2018 to 2022, namely 60 samples from 60 months for 5 years. The data analysis technique used in this study is multiple linear regression analysis. The results of this study indicate that production costs have a value of tcount <ttable or -38.034 <1.67065 with a significance value of 0.000 <0.05. Meanwhile, the sales volume variable has a tcount > ttable or 53.630 > 1.67065 with a significance value of 0.000 <0.05. So it can be concluded that partially production costs (X1) have no significant effect on increasing profits while sales volume (X2) has a significant effect on operating profits. From the simultaneous test of production costs and sales volume simultaneously, they have a positive and significant effect on Serasi Gorden's operating profit in Pringsewu with fcount > Ftable, namely 1567.144 > 3.15 and a significance of 0.000 <0.05 and the test results for the coefficient of determination is 98.2% , while the rest is influenced by other factors outside the two variables studied.
The influence of liquidity DER ROA and TATO on stock price in wholesale sector and small trade companies on IDX 2017-2021 Aurelius Tantorio; Purnama Yanti Purba; Catherine Fransisca; Valencia Valencia; Novi Rachma Herawati
Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i2.1405

Abstract

This study aims to examine and analyze the effect of liquidity, debt to equity ratio, return on assets and total asset turnover on stock prices in large trading and small trading sector companies listed on the Indonesia Stock Exchange for the period 2017-2021. The background of this research is stock prices phenomenon that had decreased in the wholesale and small trade sectors due to decreased company liquidity, decreased return on assets, and decreased total asset turnover. The research method used is descriptive quantitative research which is explanatory research. The data analysis method is multiple linear regressions. The sample of this research is 27 companies with purposive sampling technique. The results of the study state that partially liquidity has no effect and significant effect on stock prices b total asset turnover has no effect and significant effect on stock prices, debt to equity ratio and return on assets have a positive and significant effect on stock prices, and return on assets has a positive effect and significant to stock prices. Simultaneously liquidity, Debt to Equity Ratio, Return on Assets and Total Assets Turnover have a positive and significant effect on stock prices.
Corporate social responsibility in agricultural sector companies listed on the indonesian stock exchange Desak Ayu Sriary Bhegawati; Yenny Verawati
Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i2.1409

Abstract

The aim of this study was to examine the relationship between corporate social responsibility and board size, profitability, liquidity, firm age, and company size. The dependent variable, corporate social responsibility, and the independent factors in this study include board size, profitability), liquidity, company age, business size, and company size.The impact of board size, profitability, liquidity, firm age, and business size on corporate social responsibility is examined using multiple linear regression analysis in this study. Purposive sampling was employed to determine the sample size in this investigation, with a total sample size of up to 51 samples. the Indonesia Stock Exchange's official website, www.idx.co.id, corporate websites, publications, theses, and related materials are all sources of secondary data used in this study. According to the study's findings, corporate social responsibility is positively impacted by the size of the board of commissioners, profitability, and business age. Corporate social responsibility is unaffected by liquidity or company age. These findings suggest that laws and regulations to raise the number of the board of commissioners, profitability, liquidity, firm age, and company size are necessary to maximize corporate social responsibility.
Examining the antecedent of green entrepreneurship intention in business university students case of Indonesia Virza Utama Alamsyah; Camelia Regista; Gede Herry Arum Wijaya
Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i2.1410

Abstract

With the demands of the Paris Declaration and the national agenda of pursuing carbon neutrality by 2050, Green Entrepreneurship is the right way to accelerate this agenda into reality This study was made to examine what are the drivers of green entrepreneurship intentions in Indonesia, especially among business students. This research is based on the phenomenon that there are many students majoring in business or economics who have an entrepreneurial interest and also have a tendency to run an environmentally friendly business. This study applied a quantitative approach with a questionnaire as a measurement instrument, a total of 126 respondents were obtained from snowball sampling who were active students majoring in business, accounting, business, and economics. The finding in this study is that educational support and conceptual support influence and encourage students' self-efficacy which leads to the birth of green entrepreneurial intentions. The contribution of this research is that education and sustainability awareness are the driving factors for these young entrepreneurs to go green. Furthermore, the research found that the state's efforts to support these green entrepreneurs are at a low level, causing many students to be pessimistic and lack confidence in the progress of green industries.
Effect of financial literacy at consumptive behavior of ‘’X’’ university students in Medan City Harkim Harkim; Bambang Sugiharto; Rejekia V Simanungkali; Ilhamsyah Siregar; Maya Andriani MEDIA
Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i2.1412

Abstract

This study aims to examine the effect of financial literacy on the consumptive behavior of X university students in Medan city. The research is designed with a quantitative approach, where quantitative data is described with a correlational method. The population in this study were all students of the economic faculty at university X in Medan city, as many as 1181 people. The sample of this study was 95 students with a proportional stratified random sampling method. Data were obtained by distributing instruments in the form of questionnaires and direct documentation on other relevant sources. To analyze the data, structural equational modeling (SEM) technique was used. The results showed that financial literacy has a beta coefficient of -0.486 and has a t-value of 1.726>1.66. The calculation results mean that literacy has a negative and significant correlation or relationship direction.
Growth Accounting Model in Indonesia Tuti Eka Asmarani
Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i2.1413

Abstract

Based on growth accounting model, economic growth can be approximated by capital accumulation, human capital, labor, and total factor productivity. In this study, total factor productivity as a residual. This study used World Bank Indicator data from 1990 to 2021. This study stated that capital and labor have positive impact to economic growth, although human capital has not impact to economic growth. Human capital has not impact in t period. This is because it needs lag to everyone in implement value from human capital investment.
The influence of brand ambassador and brand image on skincare products on purchase interest Indra Kurniawan; Ledy Nimas Bidari
Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i2.1414

Abstract

One way to increase consumer buying interest is to use brand ambassadors and increase product brand image. This study aims to determine the effect of brand ambassadors and brand image on the intention to buy Something products in Jombang Regency. Researchers used descriptive quantitative research methods involving respondents in filling out the questionnaire. The data collection technique uses a survey method with a questionnaire technique that is distributed directly to prospective consumers of Something's products. The sampling technique uses a non-probability sampling technique with a purposive sampling type with a total sample of 100 respondents. Data analysis technique using multiple linear regression analysis. The results of this study indicate that brand ambassadors have a positive and significant effect on consumer buying interest. That is, the higher the popularity of the brand ambassador used, the higher consumer buying interest tends to be. In addition, a significant influence was also found between brand image and consumer buying interest in Something products. A good brand image has the potential to influence consumers to make purchases. Thus, this study concludes that brand ambassadors and good image play an important role in increasing buying interest in Something products in Jombang Regency
The influence of leadership style, work discipline, job satisfaction, and work environment on employee performance BKKBN Kota Palopo Indra Kusdarianto; Ramlawati Ramlawati; Masdar Mas’ud
Enrichment : Journal of Management Vol. 13 No. 2 (2023): June: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i2.1415

Abstract

Performance is the result of work in quality and quantity achieved by employees in carrying out their duties in accordance with the responsibilities given to them. Many factors cause human resources to have superior performance so as to encourage organizational performance. These factors such as leadership style have a strong influence on the running of the organization and the survival of the organization. Furthermore, other factors that can affect performance are work discipline, job satisfaction, and work environment. This study aims to determine the effect of leadership style, work discipline, job satisfaction and work environment on the performance of employees of the Badan Kependudukan dan Keluarga Berencana Nasional (BKKBN) of Palopo City, South Sulawesi. The population in this study were all employees of the BKKBN of Palopo City, South Sulawesi as many as 143 people. However, the sample used was 105 people with the Slovin Formula. Sampling using simple random sampling. The analysis method used is descriptive analysis and multiple linear regression analysis. The results showed that leadership style and work discipline affect the performance of employees of the BKKBN of Palopo City, South Sulawesi, while job satisfaction has no effect on the performance of employees of the BKKBN of Palopo City, South Sulawesi. And the work environment affects the performance of employees of the BKKBN of Palopo City, South Sulawesi. Then leadership style, work discipline, job satisfaction and work environment simultaneously affect the performance of employees of the BKKBN of Palopo City, South Sulawesi.

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