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Contact Name
Mesran
Contact Email
mesran.skom.mkom@gmail.com
Phone
+6282161108110
Journal Mail Official
jurnal.jbe@gmail.com
Editorial Address
Jalan Sisingamangaraja No. 338, Medan
Location
Kota medan,
Sumatera utara
INDONESIA
JOURNAL OF BUSINESS AND ECONOMICS RESEARCH (JBE)
ISSN : -     EISSN : 27164128     DOI : -
Core Subject : Economy, Science,
1. Human Resource Management, 2. Financial Management, 3. Marketing Management, 4. Strategic Management, 5. Organizational Behavior, 6. Operations Management, 7. Change Management, 8. Management of Sharia, 9. Knowledge Management 10.Entrepreneurship, 11.E-Business, 12.Business Management, 13.Capital Market, 14.Risk Management, 15.Syariah banking, 16.Economics of Sharia, and 17.Islamic Capital Market
Articles 26 Documents
Search results for , issue "Vol 1 No 2 (2020): JBE - Juni 2020" : 26 Documents clear
Strategi Optimalisasi Pemberdayaan UMKM di Kabupaten Ponorogo Sri Andayani; Nekky Rahmiyati
Journal of Business and Economics Research (JBE) Vol 1 No 2 (2020): JBE - Juni 2020
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

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Abstract

The number of MSMEs in Ponorogo Regency based on data from the Office of Cooperatives and MSMEs in JATIM Province was 207,561. The number will continue to increase in the following years, with an increase in quantity, it does not mean that Micro and Small Enterprises (MSEs) have no problems, Problems always exist including: Low productivity, caused by low quality of human resources, especially in management, organization, technology mastery, and marketing. Limited access to capital. The situation is very difficult for MSMEs to increase business capacity or develop competitive products, although the government has provided solutions through various cheap and easy credit scheme schemes, but there are still many MSMEs that are difficult to reach. With that, we conducted a research entitled "Optimization Strategy for Empowerment of SMEs in Ponorogo Regency. The problem in this study is: What is the strategy to optimize the empowerment of MSMEs in Ponorogo Regency? While the purpose of this study is to find out: 1. Empowerment of MSMEs that have been carried out by the Government, through the relevant Dinas in Kabupaten Ponorogo. 2. How to Optimize the Strategy for Empowerment of MSMEs (which should be) carried out in Ponorogo Regency. Research Methods: Research Sites in Ponorogo Regency, a. Primary data collection of respondents questionnaire instrument as many as 100 MSME actors b. Data analysis using SWOT analysis, c. then an Optimization Strategy for empowering MSMEs was made. Research Results: Based on SWOT Analysis, the results are obtained: In the current internal condition of MSMEs in Ponorogo Regency the position of strength is 1.67 while the weakness is 1.46 which is higher than the weakness. While the opportunity factor (O) has a score of 1.57 and the threat factor (T) with a score of 1.25, so there is still a higher chance of the threat. So that the IFAS score is 3.13 and the EFAS score is 2.82. Based on these conditions, then: a) In quadrant I (S o Strategy) Aggressive strategy: a general strategy that can be carried out by MSEs is to use the power of MSMEs to take every advantage on the opportunities that exist. b) In quadrant II (WO Strategy) Turn Arraund Strategy, SMEs can make excellence on opportunities as a reference to focus activities by avoiding weaknesses. c) In quadrant III (WT Strategy) Deversification Strategy Minimize all weaknesses to deal with each threat. d) In quadrant IV (S-T Strategy) Make every strength to deal with each threat by creating diversification to create opportunities
Pengaruh Promosi Online dan Persepsi Harga Terhadap Keputusan Pembelian (Studi Kasus Pada Nithalian Collection Bima) Rosida Rosida; Intisari Haryanti
Journal of Business and Economics Research (JBE) Vol 1 No 2 (2020): JBE - Juni 2020
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

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Abstract

The purpose of this study is to determine and analyze the effect of online promotions and price perceptions on purchasing decisions (Case Study on the Nithalian Collection Bima) both partially and simultaneously. The type of research used is associative. The population used is all Nithalian Collection Bima customers. The sampling technique used was purposive sampling because the number of unknown population was known (Unknown Population) then obtained a sample of 96 respondents using the cochran formula. The research instrument uses a questionnaire with a Likert scale measurement. Data collection techniques by observation, questionnaire, interview and literature study. Data analysis methods used are validity test, reliability test, multiple regression, multiple correlation, classic assumption test, t test (partial) and F test (simultaneous). The results of this study conclude that online promotion has a significant influence on partial purchasing decisions as evidenced by the t test value of 6,371 and Sig 0,000. While price perception has a significant influence on purchasing decisions partially with a t test value of 4.348 and Sig 0.000. Furthermore, online promotions and price perceptions have a significant influence on purchasing decisions simultaneously with an F test value of 252.405 and Sig 0.000.
Perbandingan Kepuasan Kerja Pegawai Pada Dinas Peternakan dan Kesehatan Hewan dengan Dinas Pertanian dan Perkebunan Kabupaten Bima Tria Miranty; Muhammad Ali
Journal of Business and Economics Research (JBE) Vol 1 No 2 (2020): JBE - Juni 2020
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

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Abstract

Human resources are the key to success in Animal Husbandry and Health Services with the Department of Agriculture and Plantation Bima. The phenomenon of employee job satisfaction is not optimal and mistakes made by employees become one of the problems in service. This study aims to determine the comparison of job satisfaction between the two agencies, the number of samples used as many as 100 samples with each of 50 respondents, it is known that job satisfaction of employees in the two offices has a difference. With this study, it can be seen how satisfied employees in the work. This type of research is comparative. While data collection techniques are observation, documentation, and questionnaire. The data collected was analyzed using a sample t-test. This test is used to determine differences in job satisfaction of employees in the Department of Animal Husbandry and Animal Health and the Department of Agriculture and Plantation Bima
Pengaruh Promosi Terhadap Kepuasan Pelanggan di Toko Aleea Shopid Kebumen Wakhid Yuliyanto
Journal of Business and Economics Research (JBE) Vol 1 No 2 (2020): JBE - Juni 2020
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

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Abstract

Aleea Shopid Shop one of the shops in Kebumen that was growing in the field of sales of women's equipment. This study aimed to determine the effect of promotion on customer satisfaction on Shop Aleea Shopid Kebumen. Data collection methods used were questionnaire method, observation, unstructured interview and literature study. The analytical methods used were validity test, reliability test, classical assumption test, simple linear regression analysis, and t test. The preparation used qualitative method with quantitative approach. The result of analysis shows that there was a positive and significant influence between promotion on customer satisfaction on Aleea Shopid Shop Kebumen with prosentase 40,7%. Significant value for the effect of X (promotion) on Y (customer satisfaction) was 0.000 < from 0.05 and t value of 4.763 > from 2.037. The problems that exist on Aleea Store was the lack of promotion done to market their products. The solution was to evaluate and determine the promotion that will be used in accordance with targeted targeted market to attract consumers
Kepemilikan Institusional Sebagai Pemoderasi Pengaruh Penjualan Kepada Pihak Berelasi Terhadap Nilai Perusahaan Ermad M.J; Zulkifli Umar; Supriyanto Supriyanto; Wardayani Wardayani; Elserra Siemin Ciamas
Journal of Business and Economics Research (JBE) Vol 1 No 2 (2020): JBE - Juni 2020
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

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Abstract

This study aims to examine institutional ownership as a moderating effect of related parties sales on firm value. This study is a sample study, which includes a portion of the population into observations selected based on certain criteria. The observation period of research data from 2016-2018 which amounted to 241 samples of manufacturing sector companies listed on the Indonesia Stock Exchange. The analytical method used is moderated regression. The results of this study found that institutional ownership moderates the effect of related parties sales on firm value
Analisis Kinerja Keuangan dengan Profit Sensitivity Analysis Pada Perusahaan Telekomunikasi di Indonesia Nur Fadhilah Ahmad Hasibuan
Journal of Business and Economics Research (JBE) Vol 1 No 2 (2020): JBE - Juni 2020
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

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Abstract

This study aims to analyze financial performance using the profit sensitivity analysis approach of telecommunications companies listed on the Indonesia Stock Exchange in the period of 2016 to 2019. This type of research is quantitative descriptive. The sampling technique used was purposive sampling. The data used secondary data in the form of financial statements of telecommunications companies listed on the Indonesia Stock Exchange. This study was analyzed using the profit sensitivity analysis approach. The results of this study indicate that for asset management, the best company in improving the performance of the company is PT. Telkom, Tbk. Furthermore, liability management is proxied by leverage management, a company that shows excellent financial performance owned by PT. Telkom, Tbk. Then for overall management, companies that are able to improve their financial performance are PT. Telkom, Tbk. The conclusion of this research is PT. Telkom, Tbk has the best financial performance between the two other large companies

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