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INDONESIA
Jurnal Kepariwisataan
Published by Politeknik Pariwisata Bali
ISSN : 14125498     EISSN : 25811053     DOI : -
Core Subject : Economy, Education, Art, Social,
Arts Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other
Journal of Tourism Studies (Jurnal Kepariwisataan/JPAR) is aimed to spread critical analysis from researchers and academic practitioners on various travel and tourism issues local, national and internationally. The writing is published after undergoing a peer-review process by providing an exclusive analysis on social and political issues from various perspectives. Journal of Tourism Studies provides high quality study outcomes and new thoughts for academic practitioners, researchers and decision makers to break down the complexity and dynamics of contemporary sociopolitical changes. Published two times a year, JPAR provides itself as a medium for – also invites- researcher, academic practitioners and intellectuals to submit their critical writings and to contribute to the development of social and political sciences. Topics of this Journal focuses on tourism specialization areas include: Tourism culture and cultural heritage in a tourism perspective (local culture, history & tourism, cultural heritage environment and so on) Health, Safety and Security Issues for the Tourism Industry Tourism and economic growth Study Travel (Museums and conservation, festivals and events in the tourism industry) New Tourism Trends (special interest tourism, dark tourism, medical tourism, sports tourism and so on) Ecotourism and sustainable tourism Planning tours, new tourist destinations, climate and tourism MICE in tourism (meetings, incentives, conventions and exhibitions, MICE marketing and management) Information and communication technology, data collection on Tourism, trend tourism & forecasting, social media Impact of terrorism on tourism and crisis management
Arjuna Subject : Umum - Umum
Articles 10 Documents
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Search results for , issue "Vol 22 No 1 (2023): Jurnal Kepariwisataan" : 10 Documents clear
ANALISIS KELAYAKAN DAN KESESUAIAN DESA CANDIREJO DAN LOPAIT MENJADI DESA AGROWISATA Yosua Aprianto Kasim; Alfred Jansen Sutrisno
JURNAL KEPARIWISATAAN Vol 22 No 1 (2023): Jurnal Kepariwisataan
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jpar.v21i2.827

Abstract

Tuntang District is located in Semarang Regency, Central Java Province. This district has an aquatic landscape, namely Rawa Pening Lake. Rawa Pening Lake has attractive natural tourism potential because of its very beautiful natural scenery and Rawa Pening Lake is sorrounded by mountains. In addition, the lake area is also used as a place for fish cultivation because the outskirts have fish cages, and are also used for irrigation of rice fields. However, this potential has not been developed properly. So the purpose of this research is to analyze the suitability and feasibility of Candirejo Village and Lopait Village to become agro-tourism villages. The research method used is to identify land use using a classification method based on the condition of satellite imagery, Analyzing the social conditions (perceptions) of the community, where the sample was selected using the stratified random sampling method, Analyzing the visual conditions (landscape aesthetics) using the Scenic Beauty Estimation (SBE) method, and Assessing the feasibility and suitability of each village based on the results of the previous three stages. The results of the study can be seen in the table of the total value of all the variables in the 2 agro-tourism villages. In conclusion, Candirejo Village and Lopait Village have the potential to be used as agro-tourism villages, but Lopait Village still needs to be improved in several variables.
INTENSITAS TERPAAN INFORMASI REGULASI PEMERINTAH TENTANG PERUBAHAN DURASI KARANTINA DI INDONESIA PADA MEDIA ELEKTRONIK TERHADAP MINAT BERWISATA KAUM MILLENIAL KE LUAR NEGERI Luh Eka Susanti; I Wayan Suadnyana
JURNAL KEPARIWISATAAN Vol 22 No 1 (2023): Jurnal Kepariwisataan
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jpar.v22i1.848

Abstract

As long as Indonesia was exposed with Covid-19 pandemic, government regulations regarding quarantine changes had adjusted several times. The frequency in which the information is published or reported in electronic media has an influence on the interest of millennials to visit abroad. This study aims to identify the effect of the intensity of exposure to government regulatory information regarding quarantine changes, especially in electronic media, on millennial travel interest abroad. The method used is a questionnaire distributed to 38 people (millennials) with purposive sampling technique. Data analysis using SEM (Structural Equation Modeling) in which the type used is Smart PLS. The relationship between exposure to government regulatory information on changes in quarantine duration (X) and millennial travel interest abroad (Y) is significant with a T-Statistic of 8,214 (> 1.96). The original sample estimate value is positive, which is 0.653 which indicates that the direction of the relationship between exposure to government regulatory information on changes in quarantine duration (X) millennial travel interest abroad (Y) is positive. In other words, there is a positive impact between exposure to information on changes in quarantine and millennials’ interest in traveling abroad.
STRATEGI PEMASARAN DALAM MENINGKATKAN HUNIAN KAMAR DI UBUD PADA MASA NEW NORMAL : STUDI KASUS HOTEL THE SHALA UBUD I Dewa Ayu Ari Pramesti; Ni Ketut Iswarini; Ida Ayu Sri Puspa Adi
JURNAL KEPARIWISATAAN Vol 22 No 1 (2023): Jurnal Kepariwisataan
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jpar.v22i1.877

Abstract

The purpose of the study was to find out marketing strategies to increase room occupancy in Ubud during the new normal period. Based on the data analysis that has been carried out, the results of the marketing strategy have not been optimally implemented by The Shala Bali, because there are several indicators of the 7P marketing mix that have not been implemented optimally, namely product quality indicators where there are several room facilities that are still problematic, brand indicators that are not well known, indicators transportation, namely the lack of lighting at night, the villa distribution channel has not collaborated with offline travel agents, the personal selling indicators owned by the villa are less diverse, and the direct marketing and public relations indicators are not implemented. The people villa element does not yet have a Sales & Marketing department and elements of physical evidence The Shala Bali does not have adequate lighting at night and lacks ample parking space. However, there has been a good implementation of marketing strategies at The Shala Bali, namely indicators of product variety, product design, room size, service, good price list indicators, clear payment periods and requirements, indicators of locations close to tourist destinations in Ubud. and the process elements are good and CHSE certified.
DAMPAK PENGELOLAAN KEUANGAN PADA KINERJA PELAKU WIRAUSAHA DI DESTINASI WISATA DANAU CIPONDOH Heny Ratnanningtyas; Amrullah Amrullah; Ismeth Emier Osman
JURNAL KEPARIWISATAAN Vol 22 No 1 (2023): Jurnal Kepariwisataan
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jpar.v22i1.933

Abstract

This study aims to determine the financial management of the performance of entrepreneurs in the tourist destination of Lake Cipondoh. This type of research is descriptive quantitative with multiple regression analysis methods. The sampling technique used a saturated sampling technique because the population and sample were the same, amounting to sixty-three entrepreneurs in Lake Cipondoh. The results showed that partial financial planning, financial records, and separation of personal finance and business finance significantly affected the entrepreneurs' performance. The application of financial planning can save costs which can increase operating profits and have an impact on the performance of entrepreneurs. Financial records can provide information about financial statements so that they can improve the performance of entrepreneurs. Furthermore, the separation of personal finance and business finance will not reduce business capital, so it can improve the performance of entrepreneurs. It was expected that entrepreneurs in Lake Cipondoh tourist destinations: (1) Always implement financial planning to minimize costs and increase profits; (2) Always carry out financial records so that it can be seen that the business carried out has increased or decreased; (3) Always separate business finances from personal finances, to know for sure the total income and net profit.
EVALUASI EFEKTIVITAS MEDIA KOMUNIKASI PEMASARAN DENGAN MODEL ICTRT FOR MOBILE STUDI KASUS: MARKETPLACE GODEVI: STUDI KASUS MARKETPLACE GODEVI Ni Made Gandhi Sanjiwani; I Wayan Suartawan; Bernadus Bernando Bria
JURNAL KEPARIWISATAAN Vol 22 No 1 (2023): Jurnal Kepariwisataan
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jpar.v22i1.951

Abstract

The PSBB (Large-Scale Social Restrictions) Policy significantly impacted tourist villages in Bali, resulting in many of them only being able to bring in a limited number of visitors per year. One digital marketing platform that has been helpful to these villages is the Godevi Marketplace. The study aims to evaluate the effectiveness of the Godevi website and provide recommendations for increasing tourist engagement and traffic. Using the ICTRT model for mobile and a qualitative approach, the study surveyed 97 tourists and interviewed experts. A total of 5 variables with 51 instruments using the ICTRT model for mobile were analyzed by measuring the effectiveness of the website. The results show that the Godevi website is relatively effective, particularly in terms of destination branding. However, the website could improve in terms of relationship and transaction dimensions. The study recommends that tourism village website managers, specifically Godevi, optimize relationship features and reduce transaction obstacles.
Rekomendasi Pengelolaan Sampah Pada Ekowisata Mangrove Wonorejo Surabaya Rachmadiarazaq; Siti Adelita Raif Khadijah; Alhilal Furqan
JURNAL KEPARIWISATAAN Vol 22 No 1 (2023): Jurnal Kepariwisataan
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jpar.v22i1.955

Abstract

Wonorejo Mangrove Ecotourism Surabaya is a tourist destination based on mangrove forests in the east coast of Surabaya City. On weekends, Wonorejo Mangrove Ecotourism Surabaya can attract 300 to 350 visitors. However, the tourism activities carried out by the visitors will have impacts, either positive or negative related to the environment, economy and social aspects. Judging from the concept of sustainable tourism, good waste management is an important aspect that must be considered for the sustainability of this destination. This study aimed to identify and provide recommendations for waste management that has been carried out at Wonorejo Mangrove Ecotourism Surabaya.  This research used  a qualitative descriptive analysis method. Ekowisata Mangrove Wonorejo Surabaya has a management system for organic and inorganic waste that has been implemented. However, Wonorejo Mangrove Ecotourism Surabaya still has to provide and improve facilities and infrastructure for organic and inorganic waste management.
The Effect Brand Awareness, Brand Association, and Perceived Quality on Brand Loyalty Through Guest Satisfaction as Mediation Variable at Hotel Le Grande Bali Gede Adi Sistha Winata; I Ketut Surya Diarta; Ni Putu Ratna Sari
JURNAL KEPARIWISATAAN Vol 22 No 1 (2023): Jurnal Kepariwisataan
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jpar.v22i1.985

Abstract

Hotel Le Grande experienced decreasing number of repeater guests and implemented  price war strategy to achieve room sales targets. The adoption of  price war strategy and decreased repeater guest consequences of low brand loyalty scores. This research model influences brand awareness, brand associations and quality perceptions on brand loyalty. Mediation of guest satisfaction is included as an answer in the relationship between exogenous and endogenous latent variables which are not consistent from previous studies. This study uses quantitative approach to examine the relationship between variables. The analysis used was quantitative based on multivariate analysis using structural equation model.  The data collection technique used was questionnaires with non-probability sampling technique in accidental sampling with  total of 100 samples. The results of this study show  direct relationship between exogenous latent variables have  significant and positive effect on endogenous latent variables. Indirect relationship through guest satisfaction as mediating variable, is only able to be a partial mediation on the influence of brand associations and perceived quality positively on brand loyalty. The implications of this study, hotel management should start respond to the low promotional value of brand awareness, association and perceived quality by creating good advertising materials, targeted activities and evaluating employee performance.  
THE IMPACT OF ACCOUNTABILITY AND TRANSPARENCY ON FINANCIAL MANAGEMENT IN TOURISM VILLAGES: PARTICIPATION AS A MEDIATOR Ni Made Rukmiyati; Ni Ketut Mareni; I Wayan Tuwi
JURNAL KEPARIWISATAAN Vol 22 No 1 (2023): Jurnal Kepariwisataan
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jpar.v22i1.988

Abstract

Support from the community and village authorities is necessary for the development of a tourist village. The availability of funds to support the development of facilities and infrastructure is a crucial aspect in developing a tourist village. For this reason, the effectiveness of financial management in tourism villages is beneficial. Accountability, transparency, and community involvement are some of the characteristics that affect how well villages manage their finances. This research aims to investigate the direct and indirect effects of accountability and transparency on village financial management through community participation as a mediating variable. Stewardship theory, which portrays a circumstance where management is not driven by individual goals but is more focused on their major results in order to develop the organization, offers as the theoretical foundation for this research. In this study, the partial least squares (PLS) data analysis method with structural equation modeling (SEM) was utilized to test the hypothesis. Whereas to test the mediating variable, we will use the testing method of the Sobel test, namely testing the path coefficient of indirect influence. The seven hypotheses offered were significant, according to the findings of hypothesis testing using partial least squares (PLS). These findings demonstrate that involvement can moderate the connection between accountability and transparency in financial management. Following the study's findings, participation, accountability, and transparency all have an impact on how effectively finances are managed. So that these three things can be a concern for the village government, It is hoped that further research will enable the development and addition of other independent variables that will influence the effectiveness of financial management variables.
PENGARUH PERSEPSI TERHADAP KESIAPAN KERJA MELALUI KEPUASAN PRAKTEK KERJA LAPANGAN MAHASISWA PERGURUAN TINGGI VOKASI PARIWISATA Priyanto Priyanto; Setyo Widiarto; Roby Darmadi; Nurti Rahayu
JURNAL KEPARIWISATAAN Vol 22 No 1 (2023): Jurnal Kepariwisataan
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jpar.v22i1.1019

Abstract

On the Job Training (OJT) as part of the tourism vocational education  curriculum is more than just a requirement to meet the adequacy of student graduation credits, OJT  is required to provide student experience and competence to work after graduation.  This study aims to determine work readiness which is determined by the perception and satisfaction of student OJT . This is a quantitative research utilizing the Structural Equation Model (SEM) as an analysis method. Utilizing the Work Readiness Scale (WRS) to quantify the level of student work readiness, the research results revealed that student perceptions did not significantly affect student  OJT satisfaction, student OJT perception and satisfaction had a positive and significant effect on work readiness, while an indirect relationship between student perceptions of work readiness through OJT satisfaction showed insignificant results.  These results conclude that factors that affect job satisfaction during the implementation of OJT have a significant impact on student work readiness. In the end, tourism vocational universities are required to be able to manage OJT well as an effort to create graduates who have competence and are ready to work and are highly competitive in the business world.
PENGARUH PERCEIVED ORGANIZATIONAL SUPPORT DAN GAYA KEPEMIMPINAN TRANSFORMASIONAL TERHADAP ORGANIZATIOAL CITIZENSHIP BEHAVIOR DI PLATARAN UBUD HOTEL & SPA Ni Luh Ketut Sri Sulistyawati; Ida Ayu Sri Mahendra Dewi; Irene Hanna H. Sihombing
JURNAL KEPARIWISATAAN Vol 22 No 1 (2023): Jurnal Kepariwisataan
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jpar.v22i1.897

Abstract

Organizational Citizenship Behavior (OCB) is a behavior which is not tied to any reward system, but can help the organization function effectively and efficiently. OCB can be improved with an emotional approach through Perceived Organizational Support and increase work motivation through Transformational Leadership. This study aims to determine the effect of Perceived Organizational Support and Transformational Leadership on Organizational Citizenship Behavior at Plataran Ubud Hotel & Spa. The sample used was 70 people, taken based on saturated sampling technique. The data analysis technique used is multiple linear analysis, while hypothesis testing uses t test and F test. The results show that, 1) Perceived Organizational Support has a positive and significant effect on OCB; 2) Transformational Leadership Style has a positive and significant effect on OCB; 3) Perceived Organizational Support and Transformational Leadership Style simultaneously influence OCB. The test results of the coefficient of determination show that the influence of Perceived Organizational Support and transformational leadership style on OCB is 55.1%. The implication of the results of this study is that to increase employee OCB, companies must increase perceived organizational support and adjust the leadership style that is applied.

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