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INDONESIA
Jurnal Aplikasi Manajemen dan Bisnis (JAMB)
Published by Politeknik Negeri Sriwijaya
ISSN : 27236056     EISSN : 27236048     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Aplikasi Manajemen dan Bisnis (JAMB) is a journal to managed of Departement Administration Business, Politeknik Negeri Sriwijaya, for aims to serve as a medium of information and exchange of scientific articles between teaching staff, alumni, students, practitioners and observers of science in management and business. Focus and Scope: Business, Human Resource Management, Marketing, Financial Management, Strategy Management, Organizational Behaviour. Jurnal Aplikasi Manajemen dan Bisnis (JAMB) editor receives scientific articles of empirical research and theoretical studies related to management and business sciences that certainly have never been published. Published twice a year in April and October
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 5 Documents
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Search results for , issue "Vol. 2 No. 1 (2021): Jurnal Aplikasi Manajemen dan Bisnis Oktober 2021" : 5 Documents clear
Analisis Pengaruh Bid Ask Spread, Market Value dan Earning Per Share Terhadap Holding Period Saham Perusahaan LQ45 di Bursa Efek Indonesia Ima Andriyani; Djatmiko Noviantoro; Dhesy Kurniawati
Jurnal Aplikasi Manajemen dan Bisnis Vol. 2 No. 1 (2021): Jurnal Aplikasi Manajemen dan Bisnis Oktober 2021
Publisher : Politeknik Negeri Sriwijaya

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Abstract

This study aims to determine and prove the effect of bid-ask spread, market value, and earnings per share on the holding period of LQ45 company shares on the Indonesia Stock Exchange. The population in this study were companies listed on the LQ45 Index from 2017 to 2019. A sample of 30 companies with a total of 90 data was determined by purposive sampling technique. The analysis technique used in this research is multiple linear regression. The data used in this study are closing price, number of outstanding shares, stock trading volume, and bid and ask prices. The results of the Adjusted R2 study indicate that holding period variations can be explained by three variables, namely bid-ask spread, market value and earnings per share. The results of the t test show that the bid-ask spread variable has a positive and significant effect on the holding period, market value has a negative and insignificant effect and earnings per share has a negative and significant effect on the holding period. The three results have been tested with a significance of = 5% and the most influential on the holding period is earnings per share. From the results of the F test, there is evidence that the bid-ask spread, market value and earnings per share simultaneously have an effect on the holding period of the stock.
Pengaruh Motivasi Ekstrinsik dan Lingkungan Kerja Fisik Terhadap Kinerja Karyawan Pada PT. Penascop Maritim Indonesia Cabang Lampung Zuriana; AK Yohanson
Jurnal Aplikasi Manajemen dan Bisnis Vol. 2 No. 1 (2021): Jurnal Aplikasi Manajemen dan Bisnis Oktober 2021
Publisher : Politeknik Negeri Sriwijaya

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Abstract

The purpose of this study was to see the effect of advertising and perceived value on student decision in online shopping. This study uses multiple regression analysis techniques. The data used in this study iThe objective of this study was examining the effect of the extrinsic motivation on the employee performance; examining the effect of the physical work environment on the employee performance; and, examining the effect of the extrinsic motivation and the physical work environment on the employee performance at Penascop Maritim Indonesia Inc., Lampung. The type of this study was the quantitative study through the associative method. The study was conducted in approximately four months. The number of sample used in this study was 33 employees who worked as office employees. The sampling technique used in this study was the purposive sampling. The data analysis technique used in this study was the multiple linear regression analysis. The hypothesis tests used in this study was the t test and f test. The result of this study showed that the extrinsic motivation had an effect on the employee performance; the physical work environment had an effect on the employee performance; and, the extrinsic motivation and the physical work environment had an effect on the employee performance.
Pengaruh Lingkungan Fisik Terhadap Keputusan Berkunjung Wisatawan Ke Desa Wisata Pulau Semambu Kabupaten Ogan Ilir Rahmahtika Fadillah; Heri Setiawan; Rini Rini
Jurnal Aplikasi Manajemen dan Bisnis Vol. 2 No. 1 (2021): Jurnal Aplikasi Manajemen dan Bisnis Oktober 2021
Publisher : Politeknik Negeri Sriwijaya

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Abstract

This study aims to determine the effect of the Physical Environment on Visiting Decisions. This study uses descriptive quantitative research methods with data collection techniques in the form of survey techniques to visitors who have come or visited Semambu Island Tourism Village through interviews, questionnaires, and documentation, this study uses incidental sampling technique with a sample of 70 respondents. The research data uses Simple Linear Regression Analysis processed with IBM SPSS Ver 25. The results show that the physical environment and tourist attractions have a positive relationship and have a significant effect on visiting decisions.
Pengaruh Kualitas Pelayanan dan Citra Perusahaan Terhadap Loyalitas Nasabah Bank Mandiri Cabang Arief Palembang Muhammad Gilang Saputra; Hanifati Intan; Neneng Miskiyah
Jurnal Aplikasi Manajemen dan Bisnis Vol. 2 No. 1 (2021): Jurnal Aplikasi Manajemen dan Bisnis Oktober 2021
Publisher : Politeknik Negeri Sriwijaya

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Abstract

This research was conducted at Bank Mandiri Branch Arief Palembang to determine whether service quality and company image affect customer loyalty. This research method uses a descriptive method with a quantitative approach. In the data collection technique using random sampling and sampling using the slovin formula with a total of 100 respondents who are customers of Bank Mandiri Arief Palembang Branch. The analysis technique in this study was carried out by t-test and f-test and assisted with SPSS data calculator. The results of this study indicate that service quality partially affects customer loyalty, service quality partially affects customer loyalty. Service quality and corporate image simultaneously affect customer loyalty F-count value of 3018.689 > 3.09 f-Table, with a significance value of 0.000 <0.05
Strategi Relationship Marketing dalam Meningkatkan Loyalitas Nasabah Pada Bank BRI Unit Muara Rupit Yuyun Nomary; Hendra Sastrawinata; Keti Purnamasari
Jurnal Aplikasi Manajemen dan Bisnis Vol. 2 No. 1 (2021): Jurnal Aplikasi Manajemen dan Bisnis Oktober 2021
Publisher : Politeknik Negeri Sriwijaya

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Abstract

One way to increase customer satisfaction and loyalty is to build a relationship between the bank and the customer which is called relationship marketing. This study aims to determine the direct and indirect effect of Relationship marketing variables and customer satisfaction on customer loyalty. Bank BRI Unit Muara Rupit is a bank that has been established in the Muara Rupit area on February 7, 1970 until now. This study used a sample of 95 respondents. The results showed that Relationship marketing and customer satisfaction had a positive and significant effect on customer loyalty. Relationship marketing variable has a dominant influence on customer loyalty at Bank BRI Muara Rupit Unit.

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