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Sibatik Journal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan
Published by CV. LAFADZ JAYA
ISSN : -     EISSN : 28098544     DOI : https://doi.org/10.54443/sibatik
Core Subject : Economy, Science, Education, Art, Social,
Arts Computer Science & IT Economics, Econometrics & Finance Education Social Sciences
SIBATIK JOURNAL merupakan jurnal ilmiah populer bidang Sosial, Ekonomi, Budaya, Teknologi, dan Pendidikan yang terbit setiap bulan. SIBATIK JOURNAL menerima naskah hasil penelitian dan hasil kajian yang memunculkan gagasan-gagasan ilmiah dan aktual di bidang Sosial, Ekonomi, Budaya, Teknologi, dan Pendidikan.
Arjuna Subject : Umum - Umum
Articles 25 Documents
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Search results for , issue "Vol. 2 No. 10 (2023): September" : 25 Documents clear
PENGARUH CELEBRITY ENDORSERS, PROMOSI PENJUALAN DAN KUALITAS INFORMASI TERHADAP KEPUTUSAN PEMBELIAN SHOPEEFOOD: STUDI PADA MAHASISWA PRODI MANAJEMEN UNIVERSITAS MUHAMMADIYAH GRESIK TAHUN 2018-2020 Laily Hanifah; Moh. Agung Surianto
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, dan Pendidikan Vol. 2 No. 10 (2023): September
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v2i10.1250

Abstract

Digitalization has led to many very rapid developments, especially in the field of technology. The development of information and communication technology has had an impact on changes in various fields, such as the economy, society, politics and culture, and has had an impact on lifestyle changes, including consumption patterns and the way people sell and shop. So a lot e-commerce has sprung up with attractive and safe shopping technology systems. E-commerce in Indonesia is currently growing rapidly by taking all market share from providing online selling platforms to ordering online food delivery. This change in the business environment has been taken advantage of by several technology-based companies, one of which is Gojek, Grab, and its new competitor, Shopeefood. Shopee is one of the largest e-commerce or online shopping sites in Indonesia. Shopee in April 2020 released its new delivery-food business called Shopeefood. This observation uses a quantitative technique with a questionnaire based on the calculation of the Likert scale. Validity and reliability tests have been used to decide whether the allocated questionnaire turns out to be valid or not. Hypothesis testing is carried out using multiple regression examinations, simultaneous trials (F-test), and testing and determining the correlation coefficient. From the results of the assessment carried out, it is recognized that the quality of information does not have an impact on purchasing decisions, while celebrity endorsers and sales promotions have an impact on purchasing decisions through Shopeefood.
UNMASKING THE SCAR OF COVID-19 PANDEMIC ON THE TRADITIONAL GOLD JEWELLERY INDUSTRY IN ASHANTI, GHANA FOR QUICK RECOVERY AND GROWTH OUTPUT Peggy Fening; Isaac Kwabena Agyei
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, dan Pendidikan Vol. 2 No. 10 (2023): September
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v2i10.1361

Abstract

The unprecedented cataclysm of the Covid-19 pandemic has been severely felt in all sectors of the economy globally and especially in SMEs of developing countries including Ghana. While evidence on the impact of the pandemic on SMEs in developed countries is growing, that of the developing countries remain scanty, particularly the dynamics within a single enterprise. This study addresses some aspect of this gap by drawing on a representative survey of 150 traditional gold jewellery industries in the Kumasi Metropolis of Ghana. Data obtained for this study were acquired through the use of questionnaire and personal interviews and analyzed using SPSS version 22. Descriptive statistical tools such as frequency and percentage were used to analyze the facts sought from questionnaire. The study recorded an overall response rate of 96.5%. The general outcome of the study showed that the majority of the craftsmen are battling to bounce back to normalcy for the three years of the post Covid era. Sixteen percent (16%) out of the 20% of the jewellery workshops that shut down their operations during the outbreak of the pandemic have not recovered. Those affected have ventured into other businesses including petty trading and transport. Some of the evidential factors militating against the post Covid 19 recovery of the industry included, high cost of raw materials, shortage of cash flow, high inflation rates and change in consumer behaviour. Sixty eight percent (68%) of the craftsmen interviewed have a positive future outlook of their businesses, 18% are uncertain, while the remaining 14% have no hope, citing loss of startup capital as reasons for their perception. The study proposes a new policy direction of boosting the technology direction of the industry and also providing incentives for startups to innovate and grow at a faster rate.
PELAKSANAAN LAYANAN BIMBINGAN KELOMPOK DENGAN MEDIA AUDIO VISUAL UNTUK MENINGKATKAN PEMAHAMAN BAHAYA NARKOBA PADA SISWA Mutiara Sari Tobing; Yeni Karneli; Nurfarhanah Nurfarhanah; Rezki Hariko
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, dan Pendidikan Vol. 2 No. 10 (2023): September
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v2i10.1362

Abstract

This research aims to analyze the effectiveness of group guidance services using audio-visual media to increase students' understanding of the dangers of drugs. This research uses quantitative methods with an experimental type. The population in this study was 115 with the selected samples being 10 experimental groups and 10 control groups taken using simple random sampling techniques. The research results show that group guidance services using audio-visual media have proven effective in increasing students' understanding of the dangers of drugs. The increase in post test results for the experimental group was higher than that of the control group, which is proof that this research was successful. This increase proves that group guidance using audio-visual media is effective. Then the results of the hypothesis test also stated that there was an influence provided by group guidance using audio-visual media on students' understanding of the dangers of drugs.
THE INFLUENCE OF COMPENSATION ON EMPLOYEE PERFORMANCE MEDIATED BY JOB SATISFACTION AT DR. RM. DJOELHAM GENERAL HOSPITAL, BINJAI CITY Netty Arliza; Mesra B
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, dan Pendidikan Vol. 2 No. 10 (2023): September
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v2i10.1363

Abstract

The aim of this research was to determine and analyze the influence of compensation on employee performance, both directly and indirectly, through job satisfaction at Dr. RM. Djoelham General Hospital in Binjai City. The type of research was quantitative associative. The population in this study consisted of 357 employees, with a sample size of 78 employees. The data collection technique used was distributing questionnaires. Data analysis in this research was conducted using the Structural Equation Model PLS with the assistance of the Smart PLS 3.0 application tool. The results of this study indicated that: (1) Compensation had a positive and significant influence on employee performance with a t-statistic value of 11,743, which is greater than the t-table (1.96), and a P-Value of 0,000, which is less than the significance level (0.05). (2) Compensation had a positive and significant influence on job satisfaction with a t-statistic value of 34,236, which is greater than the t-table (1.96), and a P-Value of 0,000, which is less than the significance level (0.05). (3) Job satisfaction had a positive and significant influence on employee performance with a t-statistic value of 4,761, which was greater than the t-table (1.96), and a P-Value of 0,000, which was less than the significance level (0.05). (4) Compensation had a positive and significant influence on employee performance through job satisfaction with a t-statistic value of 4,680, which was greater than the t-table (1.96), and a P-Value of 0,000, which was less than the significance level (0.05), indicating that job satisfaction can mediate the relationship between compensation and employee performance at Dr. RM. Djoelham General Hospital, Binjai City.
BUSINESS STRATEGY ANALYSIS TO ACHIEVE CUSTOMER LOYALTY AMONG TELKOM PROVIDER USERS AT MUHAMMADIYAH SUKABUMI UNIVERSITY Muhammad Abdul Aziz
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, dan Pendidikan Vol. 2 No. 10 (2023): September
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v2i10.1371

Abstract

The rapid development of information technology and the increasing use of data communications by users has driven the growth of high-speed internet services. This research aims to analyze the factors that influence increasing customer loyalty, in this case, users of Telkom internet providers at Muhammadiyah University, Sukabumi. The independent variables are service quality, company image and customer satisfaction as mediating variables. The sample of this research was 110 respondents and then they were given a questionnaire to answer. Determination of the sample was carried out by calculations developed by (Hair et al, 1998). That is, the number of samples taken from the population is determined to be 5-10 times the number of indicators. Because in this study there are 24 indicators, the number of indicators is 24 x 6 = 144 respondents. In this study, the respondents were 144 users of the Telkom internet provider at Muhammadiyah University, Sukabumi. The tool used to analyze the data is AMOS 22.00 with the Structural Equation Modeling (SEM) method. The research results show that all of the five hypotheses proposed in this research are acceptable. The factors that have a significant influence are Service Quality and Company Image on Customer Satisfaction and Customer Loyalty. And Customer Satisfaction has a significant positive effect on Customer Loyalty.
INDONESIA'S GREEN, RED ECONOMIC SECTORS AND BANKING CREDIT RATES Heru Setyo Handogo; Irene Rini Demi Pangestuti
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, dan Pendidikan Vol. 2 No. 10 (2023): September
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v2i10.1372

Abstract

This research is to analyze the influence of economic sectors on loan interest rates given, by linking it to the issue of sustainable finance. This research tries to see whether there are differences in credit interest rates given by banks in Indonesia to economic sectors that support the environment (green) and economic sectors that support the environment. endangers the environment (red). The research uses samples from bank data in Indonesia for the period 2016 to 2021. Credit data is mapped to green and red economic sectors with criteria according to the Indonesian Green Taxonomy. Data is processed by panel regression using the fixed effect model. The results of the study show that there is a negative and significant relationship between green credit and loan interest rates. On red credit, although it has a positive correlation, it is not statistically significant.
TAMAN ENERGI TERPADU DALAM MEWUJUDKAN KEMANDIRIAN ENERGI DAN PANGAN DESA Rivilyo Mangolat Rizky Sitanggang; Yanif Dwi Kuntjoro; Athalia Christina; Annisa Nur Azizah; I Putu Aditya Brama Putra Cakra Negara
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, dan Pendidikan Vol. 2 No. 10 (2023): September
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v2i10.1373

Abstract

The development of Renewable Energy Technologies (EBT) has become a new focus in energy technology development. The advancement of EBT technology aligns with the increasing share of renewable energy, which has grown by 2% from 2017 to 2020. From an energy resilience perspective, EBT technology development can also be a solution for the energy crisis in Remote, Rural, and Undeveloped areas (3T). The rural lifestyle dominated by farming and livestock as livelihoods lacks proper waste management. Limited waste management processes, including the burning of crop residues and livestock waste in empty fields, can lead to pollution and diseases. From a Natural Resource perspective, properly processed agricultural and livestock waste, with the support of Human Resources and appropriate infrastructure, can turn into valuable resources for daily life in rural areas. Supporting clean agricultural and livestock waste management, integrated biogas reactors with green spaces such as plantations, hydroponics, and fish ponds can be a solution to achieving clean waste management while simultaneously ensuring food and energy security. Using quantitative methods, including field testing and direct measurement, the input-output percentages of different waste types and the potential of the Integrated Energy Park in supplying energy and food for the village can be calculated.
INFLUENCE ANALYSIS EASY USE AND ONLINE SHOPPING EXPERIENCE ON CONSUMER SATISFACTION AND ITS IMPACT ON RETURN INTENTION (STUDY OF E-MARKETPLACE USERS IN SEMARANG CITY) Farhandhia Devangga; I Made Bayu Dirgantara
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, dan Pendidikan Vol. 2 No. 10 (2023): September
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v2i10.1382

Abstract

The e-commerce platform is a sector that continues to grow rapidly where customer satisfaction is a very important factor for the target marketplace service provider who hopes that when consumers feel satisfied, they will make repeat purchases. The condition for achieving quality in this sector is continuous development in the area of customer solutions. The uniqueness of the electronic communications sector lies in the fact that the system of convenience provided is the main factor that distinguishes a company from its competitors. This study aims to analyze the factors that can increase the repurchase intention of e-Marketplace users in Semarang City. The sample of this study amounted to 150 respondents who were willing to answer the questions given by the researcher. Determination of the sample using nonprobability sampling technique with purposive sampling method, namely the researcher determines the criteria to become respondents (Sugiyono, 2016). The technique of distributing questionnaires uses accidental sampling. The determination of the sample based on an accidental meeting can then be used as a sample with the sample criteria that have been determined above (Mas'ud, 2014). The tool used to analyze the data is AMOS 22.00 with SEM (Structural Equation Modeling) method. The results of the study show that the five hypotheses proposed can be accepted as a whole. There is a significant effect of ease of use on consumer satisfaction with a p-value of 0.035. There is a significant effect of ease of use on repurchase intention with a p-value of 0.018. There is a significant effect of shopping experience on consumer satisfaction with a p-value of 0.008. There is a significant effect of shopping experience on repurchase intention with a p-value of which means less than zero <0.05. There is a significant effect of consumer satisfaction on repurchase intention with a p-value of 0.023.
ANALISIS TEKS PEMILIHAN UMUM PADA PORTAL MEDIA AL-AHRAM Luthfi Wildan Jamil
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, dan Pendidikan Vol. 2 No. 10 (2023): September
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v2i10.1383

Abstract

This study discusses the general elections that took place in Syria, where one of the candidates was a woman, which is a new thing for Arab countries. This study method uses a qualitative approach and descriptive method, the research data is analyzed and identified narratively. The purpose of this study is to show the intrinsic and extrinsic elements in the news of the general election. The results of this study show that the presentation of general election news in Al-Ahram media includes intrinsic and extrinsic elements, but there is one thing that is not fulfilled in extrinsic elements, namely conflict.
STRATEGIES FOR SCALING UP MICRO, SMALL AND MEDIUM ENTERPRISES (UMKM) Agus Tamrin Reni
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, dan Pendidikan Vol. 2 No. 10 (2023): September
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v2i10.1384

Abstract

This research aims to find out how to increase the scale of micro, small, and medium enterprises (UMKM) by analyzing the strategies to be used. In this study, using a literature review, data collection was carried out through direct observation and documentation. The analysis technique used by analyzing the business strategies of micro, small, and medium enterprises (UMKM) that have been implemented the results of the analysis of UMKM business strategies are improved by improving the business management of micro, small, and medium enterprises (UMKM) themselves according to several scales that are applied.

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