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I Ketut Andika Priastana
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Journal Research of Management
Published by Universitas Triatma Mulya
ISSN : -     EISSN : 27164381     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Journal Research of Management (JARMA) merupakan wadah informasi berupa hasil penelitian, studi kepustakaan, gagasan, aplikasi teori dan kajian analisis kritis dibidang Ekonomi & Bisnis umumnya dan publikasi penelitian dosen dan mahasiswa Program Studi Manajemen Universitas Triatma Mulya khususnya.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis dan Menejemen Intetrnasional
Articles 14 Documents
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Search results for , issue "Vol. 2 No. 1 (2020): Journal Research of Management (JARMA)" : 14 Documents clear
FAKTOR-FAKTOR YANG MENENTUKAN KEPUTUSAN WISATAWAN MENGINAP DI INAYA PUTRI BALI RESORT NUSA DUA Ni Gusti Ayu Made Suryaningsih; Ni Made Hartini
Journal Research of Management Vol. 2 No. 1 (2020): Journal Research of Management (JARMA)
Publisher : Universitas Triatma Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (327.861 KB) | DOI: 10.51713/jarma.v2i1.40

Abstract

Along with the development of the tourism industry in Bali, competition in hospitality industry also getting tighter, especially in Nusa Dua region. One of the five-star hotels in Nusa Dua area is Inaya Putri Bali Resort Nusa Dua. This study aims to know the factors that determine the decision of tourists and the dominant factors that determine the decision of tourists to stay at Inaya Putri Bali. Sample determination techniques used purposive sampling method. The respondents of this study were 100 tourists who stayed at Inaya Putri Bali. The results then analyzed with factor analysis techniques used SPSS version 21.0 for Windows. The analysis obtained 4 factors which explain 76.980% of the total variance factor. The factors that determine the decision of tourists to stay consist of 4 factors, namely: excellence, surplus value, supporting and marketing mix factors. The dominant factor that determines the decision of tourists to stay is the factor of excellence with an eigenvalue 10.142 and variance factor 50.709%. This study gave an overview to management of Inaya Putri Bali to improve excellence factors adn innovate factors outside of excellence factor in order to attract tourists to stay in the future.
PENGARUH KOMPENSASI FINANSIAL DAN STRES KERJA TERHADAP KINERJA MITRA DRIVER OJEK ONLINE DI BALI Ni Ketut Dian Pratiwi; Made Yudi Darmita
Journal Research of Management Vol. 2 No. 1 (2020): Journal Research of Management (JARMA)
Publisher : Universitas Triatma Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51713/jarma.v2i1.41

Abstract

The rapid development of the world of information technology has brought tremendous benefits for the progress of human civilization. Even humans are now able to adapt and participate in developing and utilizing these technologies. Starting from the communication system, electronic system, banking system, even things that were not thought of before, which is used as a motorcycle taxi support. This was then developed further so that online motorcycle taxis were created. This study aims to analyze and prove the effect of financial compensation and work stress on the performance of online motorcycle taxi driver partners. This study took a sample in Bali. The sample technique used is incidental sampling technique. The number of respondents used 100 online motorcycle taxi driver partners. Multiple linear regression analysis using SPSS software version 23. The regression equation obtained: Y = 31.250 + 0.529X1 - 0.316X2. The results of this study indicate that; First, financial compensation has a positive effect on the performance of online motorcycle taxi driver partners in Bali. Second, work stress has a negative effect on the performance of online motorcycle taxi driver partners in Bali. Fourth, the amount of influence contributed by financial compensation and work stress on the performance of online motorcycle taxi driver partners in Bali was 54.4%.
KEPEMIMPINAN, KOMUNIKASI DAN KEPUASAN KERJA KARYAWAN DI VILLA THE LAYAR SEMINYAK Ni Made Putri Aryawati; I Nengah Aristana
Journal Research of Management Vol. 2 No. 1 (2020): Journal Research of Management (JARMA)
Publisher : Universitas Triatma Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (187.028 KB) | DOI: 10.51713/jarma.v2i1.42

Abstract

This study aims to determine the effect of leadership and employee satisfaction at Villa The Layar Seminyak. This research is a quantitative study that describes and explains how the influence of leadership and communication on employee job satisfaction at Villa The Layar Seminyak. The population used was 150 employees and the sample used was 60% of the total population or as many as 90 respondents. Testing instruments using the validity and reliability test. Data analysis techniques used multiple linear regression, the classic assumption test, the coefficient of determination, and the t test. The results showed that (1) leadership had a positive effect on employee job satisfaction at Villa The Layar Seminyak with a value of 0.501, (2) communication had a positive effect on employee job satisfaction at the Villa Seminyak Screen with a value of 0.143, (3) the magnitude of the influence of leadership and communication to job satisfaction of employees at Villa The Layar Seminyak by 56.8%, (4) leadership is the most dominant influence on employee job satisfaction at Villa The Layar Seminyak with a value of 0.595.
PENGARUH CITRA MEREK DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PRODUK ORIFLAME DI KOTA DENPASAR: Studi Empiris pada Konsumen Pembelian Produk Oriflame Di Kota Denpasar I Ketut Agus Darmawan; Luh Komang Candra Dewi
Journal Research of Management Vol. 2 No. 1 (2020): Journal Research of Management (JARMA)
Publisher : Universitas Triatma Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (369.37 KB) | DOI: 10.51713/jarma.v2i1.43

Abstract

This study aims to analyze the Effect of Brand Image and Price on Purchasing Decisions of Oriflame Product in Denpasar City. Data collection techniques in this study is the questionnaire. Sampling using a purposive sampling method, the sampling technique is carried out on the purpose and certain considerations of Oriflame product with a minimum age of 17 years old respondents. Data analysis techniques used are descriptive analysis, validity and reliability tests, classic assumption tests, multiple linear regression analysis, and multiple linear regression coefficient tests. The findings of this study are brand image (X1) has a positive and partially significant effect on purchasing decisions (Y) of 0.638. Price (X2) has a positive and partially significant influence on purchasing decisions (Y) of 0.027. Brand image (X1) and price (X2) have a positive and significant effect simultaneously on purchasing decisions (Y) of 0.824. Implications for the company to always maintain and improve brand image and product quality so that purchasing decisions can be maintained properly. With the quality of ingredients and a good perception of the brand image and price, a positive so that consumer purchasing decisions can be maintained properly.

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