Garuda - Garba Rujukan Digital

Strategi Komunikasi Dinas Pariwisata Provinsi Sumatera Barat dalam Meningkatkan Daya Tarik Wisatawan di Masa New Normal Melalui Media Youtube Rahmadya Helsi Putri; Ria Edlina
Jurnal Penelitian Dan Pengkajian Ilmiah Sosial Budaya Vol 1 No 2 (2022): Jurnal Penelitian Dan Pengkajian Ilmiah Sosial Budaya - JPPISB
Publisher : LPPM Universitas Dharma Andalas

Communication helps tourism marketing in various marketing elements, communication plays a role both in communication media and communication content. In communication media, there are various kinds of communication media as marketing channels, destinations, accessibility and media channels for human resources and tourism institutions. In a modern perspective, the components of marketing, destinations, accessibility, human resources, and tourism institutions, as well as the existing elements become a unified tourism product in a destination that is packaged in a destination brand, so that destinations, accessibility, marketing, human resources and tourism institutions become a unified product. tourist. Therefore, this study was conducted to determine the communication strategy of the West Sumatra Tourism Office in conducting branding in the New Normal era using Youtube. This study uses qualitative methods to describe communication strategies using youtube while data collection techniques use observation and in-depth interviews. Interviews were conducted with employees of the West Sumatra Tourism Office, especially the creative team. The results of the study show that there are 4 stages of using youtube so that they can be used until they experience problems and are used sustainably, namely: 1. Emergence stage where youtube was formed due to competition from the Ministry of Home Affairs, 2. Coalescence stage merging the use of youtube media with other media such as Instagram and Facebook, 3. The Formalization Stage ( Bureaucratization ) scheduled postings on YouTube media such as 3 times a week, 4. The Result or Decline stage ( Decline ) there is no special budget for the operation of the Tourism Office youtube account. The communication strategy carried out is to form a special team for managing media to run effectively, as well as aggressively uploading videos to increase the attention and interest of tourists on YouTube, there is also a description of the object that is being broadcast. Keywords : communication strategy, attractiveness, tourist attraction, new normal, youtube.

Penyampaian Makna Dan Identitas Dari Logo Baru Museum Sumpah Pemuda Jakarta Sebagai Bentuk Komunikasi Visual Fadhylah Muhammad My; Indria Flowerina
Jurnal Penelitian Dan Pengkajian Ilmiah Sosial Budaya Vol 1 No 2 (2022): Jurnal Penelitian Dan Pengkajian Ilmiah Sosial Budaya - JPPISB
Publisher : LPPM Universitas Dharma Andalas

The Sumpah Pemuda Museum is a historical heritage museum about the struggle of Indonesian youth in delivering the Indonesian youth oath. The new logo of The Sumpah Pemuda Museum can introduce its new visual identity to the public through the logo, the visuals in the logo have visuals such as a fist, three pillars, and a roof combined with three colors, namely red, navy or dark blue, and gray. All of these were designed and won by a logo designer who is a visual communication design student at the Padang Panjang Indonesian Art Institute. In the process of designing a logo, it must comply with the requirements in a logo, namely, unique, easy to remember, flexible and communicative, and conveyed non-verbally. This study discusses how to convey the meaning and identity of the new logo of The Sumpah Pemuda Museum as a form of visual communication. The researcher used 4 informants in which the way of taking the informants used qualitative methods using in-depth interviews, namely the first key informant and the second supporting informant. This study uses a decision-making technique, namely the logo designer has a decision about logo design and semiotics, namely the logo can be used as a sign. The result of this research is the delivery of the meaning and identity of the new logo of the Youth Pledge Museum is by promotion or direct introduction from the museum so that its visual identity can be known by the public, the logo designer also makes a manual graphic book about the logo and the manual graphic book is submitted to The Sumpah Pemuda Museum. And also the meaning of the new logo for the Youth Pledge Museum, namely the struggle of Indonesian youth that expresses energy, enthusiasm, historical values, and pride representing the vision and mission of The Sumpah Pemuda Museum. Keywords : Identity, Logo, Messagges, Visual Communication

Pengaruh Beban Kerja Dan Lingkungan Kerja Terhadap Kinerja Karyawan Bank Nagari Syariah Cabang Padang Prima Yulianti; Rika Ariska; Masruri Masruri
Jurnal Penelitian Dan Pengkajian Ilmiah Sosial Budaya Vol 1 No 2 (2022): Jurnal Penelitian Dan Pengkajian Ilmiah Sosial Budaya - JPPISB
Publisher : LPPM Universitas Dharma Andalas

Pandemi global karena Corona Virus 2019 (Covid 19) menuntut banyak perubahan yang harus dilakukan, termasuk pada beban kerja dan lingkungan kerja karyawan bank nagari syariah cabang Padang. Tujuan dari penelitian ini adalah untuk mengetahui pengaruh yang terjadi antara variabel beban kerja dan lingkungan kerja terhadap variabel kinerja karyawan. Penelitian ini bersifat kuantitatif. Teknik pengambilan sampel pada penelitian ini menggunakan metode sampling sensus, dimana seluruh karyawan Bank Nagari Syariah Cabang Padang digunakan sebagai sampel yang berjumlah 38 orang. Pengolahan data pada penelitian ini menggunakan software SPSS. Hasil penelitian ini membuktikan bahwa beban kerja dan lingkungan kerja berpengaruh positif signifikan terhadap kinerja karyawan,

Analisis realisasi Anggaran Belanja Daerah Dinas Penanaman Modal Pelayanan Terpadu Satu Pintu Dan Tenaga Kerja Kota Sawahlunto Tahun 2016-2020 Sophan Sophian; Vaulya Rezi
Jurnal Penelitian Dan Pengkajian Ilmiah Sosial Budaya Vol 1 No 2 (2022): Jurnal Penelitian Dan Pengkajian Ilmiah Sosial Budaya - JPPISB
Publisher : LPPM Universitas Dharma Andalas

The low ability of the goverment to explore potential sources of PAD makes the goverment always depend on central goverment funds. The purpose of study is to determine the financial perfomance of the office of investment,one stop service and manpower Sawahlunto City in 2016-2020 by using ratio analysis effectiveness and efficieny ratio. The type of research used is descriptive quantitative research,the result of this study conclude that the effectiveness ratio is very effective while the efficiency ratio is quite efficient.

Pengaruh Tekanan Keuangan Dan Komisaris Independen Terhadap Penghindaran Pajak Denny Novi Satria; Syafnil Fernanda
Jurnal Penelitian Dan Pengkajian Ilmiah Sosial Budaya Vol 1 No 2 (2022): Jurnal Penelitian Dan Pengkajian Ilmiah Sosial Budaya - JPPISB
Publisher : LPPM Universitas Dharma Andalas

Tax avoidance is an effort by taxpayers to take advantage of the opportunities that exist in the tax law so that taxpayers can pay lower taxes. If tax evasion activities are carried out in accordance with tax laws, then these activities are legal and acceptable activities. This study aims to determine and analyze how much influence Tax Pressure (X1), Independent Commissioner (X2), has on Tax Avoidance (Y) in Construction, Property and Real Estate companies on the Indonesia Stock Exchange. The method used in this study is quantitative using secondary data in the form of annual financial statements of construction, property and real estate companies in the 2016-2020 period. The analysis technique used is panel data regression. Based on the results of research and analysis of Financial Pressure (X1) which is proxied by ROA has a significant effect on Tax Avoidance in Construction, Property and Real Estate companies on the Indonesia Stock Exchange, and Independent Commissioners have no effect on Tax Avoidance in Construction, Property and Real Estate companies on the Stock Exchange. Indonesian Effect.

Pengaruh Corporate Social Responsibility Proporsi Dewan Komisaris Independen Dan Frekuensi Rapat Komite Audit Terhadap Agresivitas Pajak Denny Novi Satria; Vonni Cristin
Jurnal Penelitian Dan Pengkajian Ilmiah Sosial Budaya Vol 1 No 2 (2022): Jurnal Penelitian Dan Pengkajian Ilmiah Sosial Budaya - JPPISB
Publisher : LPPM Universitas Dharma Andalas

Tax avoidance is an effort by taxpayers to take advantage of the opportunities that exist in the tax law so that taxpayers can pay lower taxes. If tax evasion activities are carried out in accordance with tax laws, then these activities are legal and acceptable activities. This study aims to determine and analyze how much influence Tax Pressure (X1), Independent Commissioner (X2), has on Tax Avoidance (Y) in Construction, Property and Real Estate companies on the Indonesia Stock Exchange. The method used in this study is quantitative using secondary data in the form of annual financial statements of construction, property and real estate companies in the 2016-2020 period. The analysis technique used is panel data regression. Based on the results of research and analysis of Financial Pressure (X1) which is proxied by ROA has a significant effect on Tax Avoidance in Construction, Property and Real Estate companies on the Indonesia Stock Exchange, and Independent Commissioners have no effect on Tax Avoidance in Construction, Property and Real Estate companies on the Stock Exchange. Indonesian Effect.

Kewenangan Penyelesaian Sengketa Ekonomi Syariah Pasca Uu No. 3 Tahun 2006 Tentang Peradilan Agama Maulana Ira
Jurnal Penelitian Dan Pengkajian Ilmiah Sosial Budaya Vol 1 No 2 (2022): Jurnal Penelitian Dan Pengkajian Ilmiah Sosial Budaya - JPPISB
Publisher : LPPM Universitas Dharma Andalas

This study aims to describe the issuance of Law Number 3 of 2006 concerning the Religious Courts which has increased the authority of the Religious Courts. The mandate of the law instructs religious courts to not only accept, examine, decide, and adjudicate marriage and inheritance cases, but also have the authority to resolve sharia economic disputes. This research uses a normative juridical research method. Normative juridical research is research that examines various laws and regulations that apply or are applied to a particular legal problem. Normative juridical law research is often referred to as doctrinal law research. From the results of this study, it is explained in the explanation of article 49 letter (i) of Law Number 3 of 2006 concerning Religious Courts. This indicates that apart from the religious judiciary, it is not allowed to accept, examine, decide, and adjudicate sharia economic cases. The absolute authority of the religious court has been patented by the decision of the Constitutional Court no. 93/PUU-X/2012 which stipulates that sharia economic disputes are the absolute authority of the religious courts. The Constitutional Court's decision at the same time eliminates dualism in the judicial environment to resolve sharia economic dispute cases. Keywords: Sharia Economic Disputes, Religious Courts, Authority

Pengaruh Kepemilikan Manajerial, Kebijakan Dividen, Dan Profitabilitas Terhadap Kebijakan Utang Pada Perusahaan Manufaktur Sektor Makanan Dan Minuman Yang Terdaftar Di Bursa Efek Indonesia Periode 2016-2020 Yentisna Yentisna; Rina Risawati
Jurnal Penelitian Dan Pengkajian Ilmiah Sosial Budaya Vol 1 No 2 (2022): Jurnal Penelitian Dan Pengkajian Ilmiah Sosial Budaya - JPPISB
Publisher : LPPM Universitas Dharma Andalas

This study aims to determine the effect of Managerial Ownership, Dividend Policy, and Profitability on Debt Policy in Food and Beverage Manufacturing Companies Listed on the Indonesia Stock Exchange for the 2016-2020 period, the population in this study amounted to 27 people with a sample of 55 respondents. The data was obtained by looking at the financial statements, then processed and tested using SPSS.From the research conducted, it is known that based on the results of hypothesis testing, it is known that the results of hypothesis testing indicate that. Based on a partial hypothesis test (t test) it shows that the managerial ownership variable has no significant effect on DAR. The DPR variable has a positive and significant effect on DAR. And the ROA variable has no significant effect on DAR.

Strategi Komunikasi Pemasaran PT. Valbury Asia Futures Semarang Dalam Membangun Citra Positif Melalui Media Sosial Instagram Virgin Melani Ranata Tape; Dian Novita Kristiyani
Jurnal Penelitian Dan Pengkajian Ilmiah Sosial Budaya Vol 1 No 2 (2022): Jurnal Penelitian Dan Pengkajian Ilmiah Sosial Budaya - JPPISB
Publisher : LPPM Universitas Dharma Andalas

Perkembangan teknologi informasi saat ini memberikan banyak pengaruh bagi masyarakat termasuk Instagram. Data menunjukan bahwa Instagram memiliki pengguna terbanyak sampai saat ini, membuat beberapa perusahaan ikut menggunakannya. Namun, PT. Valbury Asia Futures (VAF) mengalami suatu kelalaian dalam proses trading yang membuat citra dari perusahaan tersebut menurun. Situasi tersebut membuat PT. VAF cabang Semarang ikut terkena dampaknya. PT. VAF Semarang dituntut untuk melakukan strategi komunikasi yang tepat untuk membangkitkan kembali citra perusahaan yang telah menurun. Tujuan dari penelitian ini untuk mengetahui dan mendiskripsikan strategi komunikasi pemasaran yang dilakukan oleh PT. VAF Semarang dalam membangun citra positif melalui Instagram. Penelitian ini dikaji menggunakan bauran pemasaran (mix marketing) 4p yaitu product, price, promotion, dan place. Metode yang digunakan adalah metode kualitatif dengan desain penelitian studi kasus. Hasil penelitian menunjukan bahwa, dengan menggunakan bauran pemasaran (mix marketing), PT. VAF Semarang mampu untuk meningkatkan kembali citra positif perusahaan yang dapat dilihat melalui peningkatan interaksi pengguna Instagram terhadap akun Instagram PT. VAF Semarang.

Pengaruh Perputaran Kas Dan Perputaran Piutang Terhadap Profitabilitas Pada PT. XYZ APRILIA GUSTI; Maivalinda Maivalinda
Jurnal Penelitian Dan Pengkajian Ilmiah Sosial Budaya Vol 1 No 2 (2022): Jurnal Penelitian Dan Pengkajian Ilmiah Sosial Budaya - JPPISB
Publisher : LPPM Universitas Dharma Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jppisb.v1i2.462

This study aims to determine and analyze the effect of cash turnover and accounts receivable turnover on profitability at PT. PLN (Persero) Main Unit for West Sumatra Region. The research method used is comparative causal. The sampling technique used is purposive sampling so that in this study the sample used is data from financial statements in the form of comprehensive income, total assets, cash and cash equivalents, income and total receivables at PT. XYZ. The data analysis technique used is multiple linear regression, t test, F test and coefficient of determination. Based on multiple linear regression analysis it was found that Y = 0.114 – 9.959 X1 + 0.009 X2. Based on the results of the partial study, it is known that the cash turnover and accounts receivable turnover variables have no positive and significant effect on profitability at PT. XYZ. Based on the results of the simultaneous test, it is known that cash turnover and accounts receivable turnover have no positive and significant effect on sales at PT. XYZ. The results of the coefficient of determination obtained Adjusted R Square of 0.036. This means, the ability of the variable (X) cash turnover and receivables turnover in explaining the profitability variable (Y) contributed 3.6% while the remaining 96.4% was explained by other variables not explained in this study.

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name
sularno

Contact Email
sularno@unidha.ac.id

Phone
+6281377008616

Journal Mail Official
lppm@unidha.ac.id

Editorial Address
https://jurnal.unidha.ac.id/index.php/jppisb

Location
Kota padang,

Sumatera barat

INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name sularno

Contact Email sularno@unidha.ac.id

Phone +6281377008616

Journal Mail Official lppm@unidha.ac.id

Editorial Address https://jurnal.unidha.ac.id/index.php/jppisb

Location Kota padang, Sumatera barat INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
sularno

Contact Email
sularno@unidha.ac.id

Phone
+6281377008616

Journal Mail Official
lppm@unidha.ac.id

Editorial Address
https://jurnal.unidha.ac.id/index.php/jppisb

Location
Kota padang,

Sumatera barat

INDONESIA