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INDONESIA
Jurnal Bisnis, Manajemen, dan Akuntansi
Published by Sekolah Tinggi Ilmu Bisnis Kumala Nusa Yogyakarta
ISSN : 22525483     EISSN : 27158594     DOI : http://dx.doi.org/10.54131
Core Subject : Economy,
Economics, Econometrics & Finance
JBMA ( Jurnal Bisnis, Manajemen dan Akuntansi ) merupakan jurnal ilmiah berkala yang terbit dua kali dalam setahun, Tujuan utama JBMA adalah untuk mendiseminasikan artikel ilmiyah dalam bidang Bisnis, Manajemen dan Akuntansi. Redaksi menerima artikel artikel ilmiyah yang belum pernah di publikasikan baik dalam Bahasa Indonesia maupun Bahasa Inggris
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 7 Documents
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Search results for , issue "Vol 6 No 2 (2019): Jurnal Bisnis Manajemen dan Akuntansi - September" : 7 Documents clear
PENGARUH FASILITAS WISATA, CITRA DESTINASI, DAN KEPUASAN TERHADAP LOYALITAS WISATAWAN Indri Hastuti Listyawati
Jurnal Bisnis, Manajemen, dan Akuntansi Vol 6 No 2 (2019): Jurnal Bisnis Manajemen dan Akuntansi - September
Publisher : Sekolah Tinggi Ilmu Bisnis Kumala Nusa Yogyakarta

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Abstract

Tujuan penelitian ini adalah menguji pengaruh fasilitas wisata, citra destinasi, dan kepuasan terhadap loyalitas wisatawan di Yogyakarta. Populasi dalam penelitian ini adalah wisatawan yang berkunjung ke Candi Borobudur. Teknik pengambilan sampel yang digunakan adalah teknik purposive sampling. Penarikan sampel secara purposive merupakan teknik penentuan sampel dengan pertimbangan tertentu atau seleksi khusus, yaitu wisatawan yang diambil menjadi sampel adalah wisatawan yang telah berkunjung ke Candi Borobudur lebih dari satu kali. Berdasarkan hasil analisis yang telah dilakukan maka dapat diambil kesimpulan bahwa fasilitas wisata, citra destinasi, dan kepuasan berpengaruh positif dan signifikan terhadap loyalitas wisatawan di Yogyakarta.
ANALISIS PENGARUH MEREK, KEMASAN, GARANSI DAN PELAYANAN TERHADAP LOYALITAS KONSUMEN AIR MINERAL DALAM KEMASAN AQUA Nerys Lourensius L. T; TH. A. RADITO
Jurnal Bisnis, Manajemen, dan Akuntansi Vol 6 No 2 (2019): Jurnal Bisnis Manajemen dan Akuntansi - September
Publisher : Sekolah Tinggi Ilmu Bisnis Kumala Nusa Yogyakarta

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Abstract

This study examines the influence of Brands, Packaging, Warranty and Service on Loyalty of Consumers of mineral water in Aqua Packaging at PT. Bintang Sidoraya Yogyakarta. The sampling method in this study, the authors used a non probability sampling method. The sample in this study are customers or consumers at PT. Bintang Sidoraya Yogyakarta, amounting to 100 people. The data research method used in this study is the questionnaire method. While the variables in this study are dependent variables: consumer loyalty (Y) and independent variables: Brand (X1), Packaging (X2), Warranty (X3) and Service (X4). In this study using multiple linear regression analysis to show how far an independent variable affects the dependent variable that can be seen. o test the effect of brand variables on consumer loyalty by comparing significantly the value of t-count = 3.772 with t-table (n = 100 α = 5%) of 1.661 so that it can be concluded t-count > t-table then hypothesis is accepted which means the brand has an influence on consumer loyalty. To test the effect of packaging variables on consumer loyalty by comparing significantly the value of t-count = 2.129 with t- table (n = 100 α = 5%) of 1.661 so that it can be concluded t-count> t- table then hypothesis is accepted which means the packaging has an influence on consumer loyalty. To test the effect of the variable Guarantee on consumer loyalty by comparing significantly the value of t-count = 2.522 with t-table (n = 100 α = 5%) of 1.661 so that it can be concluded t-count > t-table then hypothesis is accepted which means that the Warranty has an influence on consumer loyalty. To test the effect of service variables on consumer loyalty by comparing significantly the value of t-count = 4.387 with t-table (n = 100 α = 5%) of 1.661 so that it can be concluded t-count t> t-table then hypothesis is accepted which means the service has an influence on consumer loyalty
ANALISIS KUALITAS PELAYANAN DENGAN PENDEKATAN MODEL CARTER PADA BPRS MUAMALAT HARKAT SUKARAJA Kustin Hartini; Gita Meilani
Jurnal Bisnis, Manajemen, dan Akuntansi Vol 6 No 2 (2019): Jurnal Bisnis Manajemen dan Akuntansi - September
Publisher : Sekolah Tinggi Ilmu Bisnis Kumala Nusa Yogyakarta

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Abstract

The purpose of this study was to determine the effect of the CARTER model on service quality at the BPRS Muamalat Harkat Sukaraja. The sampling technique used was purposive sampling. Data collection techniques in this study used primary data by distributing 98 questionnaires and using quantitative approaches. The questionnaire was processed by conducting a validity and reliability test. The data analysis method uses multiple linear analysis with the help of SPSS. From the analysis results obtained a regression equation Y = 1.189 + 0.129X1 + 0.115X2 + 0.113X3 + 0.271X4 + 0.021X5 + 0.247X6 + e. T Test results prove that the variable compliance (X1), assurance (X2), reliability (X3), tangibility (X4), empathy (X5), responsiveness (X6) significantly influence the quality of service at BPRS Muamalat Harkat Sukaraja, as well as Simultaneously with the F Test shows the overall variables together significantly influence the quality of service at BPRS Muamalat Harkat Sukaraja. Overall the independent variables used in this study showed a strong influence with an R Square value of 60.4% while the remaining 39.6% were influenced by the independent variables not included in the study
PERAN KOMPETENSI DAN MOTIVASI TERHADAP KINERJA INDIVIDU KELOMPOK WANITA TANI DI KABUPATEN KULON PROGO Fitri Rahmawati
Jurnal Bisnis, Manajemen, dan Akuntansi Vol 6 No 2 (2019): Jurnal Bisnis Manajemen dan Akuntansi - September
Publisher : Sekolah Tinggi Ilmu Bisnis Kumala Nusa Yogyakarta

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Abstract

The purpose of this study was to analyze the role of competence and motivation in improving the performance of individual members of farmer women groups in Kulon Progo Regency. The population in this study were members of the farmer women group. The sampling technique uses saturated samples, namely members of farmer women groups in Lendah District with 71 respondents. The data collection method uses a questionnaire with a Likert scale as an alternative choice of answers and interviews. The questionnaire test instrument has fulfilled the competency, motivation and performance validity requirements with r counts above 0.3610 and competency reliability is 0.946, motivation reliability is 0.837 and the performance reliability of individual members of farmer women groups is 0.891 so it meets the requirements of the validity and reliability test. Data analysis techniques with the SPSS 19.0 program, using simple linear regression analysis with a value of the competency regression coefficient (X1) of 0.022 with a significance of less than (<0.05), means that H1 is accepted. The results of a simple linear regression analysis with a coefficient of work with a significance of 0.048 baseline with significance (<0.005), means H2 is accepted. The results of the study indicate that increasing the individual performance of members of farmer women groups is strongly influenced by the role of competencies that members have in increasing their expertise and the role of motivation of members in driving the cooperation of women farmer groups. Competence and motivation are strongly influenced by the strength of building a spirit of self-development, moving the team, the spirit of sharing knowledge, and creating comfort and security at work, as well as training provided from groups or the Government and related agencies, to provide strength in the development of women's groups farmer.
PERILAKU MENYIMPANG SEBAGAI RESPON TERHADAP KETIDAKADILAN ORGANISASIONAL Dwi Wahyu Pril Ranto
Jurnal Bisnis, Manajemen, dan Akuntansi Vol 6 No 2 (2019): Jurnal Bisnis Manajemen dan Akuntansi - September
Publisher : Sekolah Tinggi Ilmu Bisnis Kumala Nusa Yogyakarta

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Abstract

Ketidakadilan organisasional memiliki dampak yang tidak baik pada organisasi. Diantaranya adalah munculnya perilaku menyimpang. Perilaku menyimpang dapat berakibat pada penurunan produktivitas, kerusakan dan popularitas organisasi. Penyebab munculnya perilaku menyimpang karena karyawan sering diberikan target tidak pantas oleh manajemen. dimana target ini merupakan bentuk ketidakadilan yang diberikan oleh manajemen. Jika organisasi berhasil mengidentifikasi dan memahami alasan yang mendorong karyawan untuk mengembangkan perilaku menyimpang, maka akan mampu mengelola konsekuensi buruk.
PERUBAHAN LABA : KINERJA KEUANGAN DAN FIRM SIZE SEBAGAI ANTENSEDE Tuti Zakiyah
Jurnal Bisnis, Manajemen, dan Akuntansi Vol 6 No 2 (2019): Jurnal Bisnis Manajemen dan Akuntansi - September
Publisher : Sekolah Tinggi Ilmu Bisnis Kumala Nusa Yogyakarta

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Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh kinerja keuangan dan firm size terhadap perubahan laba. Variabel perubahan laba diproksikan dengan rumus Laba Tahun Sekarang dikurangi Laba Tahun Sebelumnya Dibagi Laba Tahun Sebelumnya, kinerja keuangan diproksikan dengan rasio keuangan (likuiditas diproksikan dengan Current Ratio (CR), solvabilitas diproksikan dengan Debt to Equity Ratio (DER), profitabilitas diproksikan dengan Gross Profit Margin (GPM) dan firm size diproksikan dengan menggunakan rumus Ln (Total Aset). Populasi dalam penelitian ini adalah perusahaan property dan real estate yang terdaftar di Bursa Efek Indonesia (BEI) pada tahun 2014-2018 sebanyak 48 perusahaan. Sampel diperoleh dengan metode purposive sampling. Metode yang digunakan adalah metode kuantitatif. Analisis data menggunakan analisis regresi linier berganda dengan program SPSS 22. Hasil penelitian menunjukan bahwa current ratio (CR) tidak berpengaruh terhadap perubahan laba, debt to equity ratio (DER) tidak berpengaruh terhadap perubahan laba, gross profit margin (GPM) berpengaruh terhadap perubahan laba, dan firm size tidak berpengaruh terhadap perubahan laba.
PENGARUH PROMOSI, HARGA DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN Sarjita Sarjita
Jurnal Bisnis, Manajemen, dan Akuntansi Vol 6 No 2 (2019): Jurnal Bisnis Manajemen dan Akuntansi - September
Publisher : Sekolah Tinggi Ilmu Bisnis Kumala Nusa Yogyakarta

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Abstract

This study aims to examine the effect of partial promotions on purchasing decisions, the effect of prices on purchasing decisions, the effect of product quality on purchasing decisions and to test the effect of simultaneous promotion, price and product quality on purchasing decisions. The population in this study were consumers who used Vaseline hand and body lotion to students in Yogyakarta, with a sample of 60 consumers of Vaseline hand and body lotion products. The data analysis method used in this study is the Convenience sampling method, and multiple linear regression analysis. Data processing is done using SPSS version 20.0 for Windows computer software. The results of the study show that partially the promotion variable does not affect consumer purchasing decisions, the price variable does not affect consumer purchasing decisions, the product quality variable has a effect on consumer purchasing decisions. And simultaneously promotion variables, prices and product quality do not affect consumer purchasing decisions. In addition, promotion factors, price and product quality contribute 53.8% to consumer purchasing decisions. While the remaining 46.2% is influenced by other factors not examined in this study, such as brand image and customer loyalty.

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