cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Humiras Betty Marlina Sihombing
Contact Email
lembagappmuda@gmail.com
Phone
+6282217442010
Journal Mail Official
lembagappmuda@gmail.com
Editorial Address
Jl. DR. TD Pardede No.21, Petisah Hulu, Kec. Medan Baru, Kota Medan, Sumatera Utara 20153
Location
Kota medan,
Sumatera utara
INDONESIA
JURNAL SOCIAL OPINION: Jurnal Ilmiah Ilmu Komunikasi
Published by Universitas Darma Agung
ISSN : 2088835X     EISSN : 27209822     DOI : 10.46930
Core Subject : Social,
Social Sciences
Online ISSN 2720-9822 Print ISSN 2088-835X Social Opinion Journal is a collection of research articles in the field of communication science. This journal is intended to develop and disseminate knowledge and information regarding the scientific field of communication. This journal is published periodically by the Faculty of Social and Political Sciences in collaboration with the Institute for Research and Community Service (LPPM) of the Darma Agung University
Arjuna Subject : Ilmu Sosial - Komunikasi
Articles 8 Documents
 1 
Search results for , issue "Vol 5 No 1 (2020): APRIL" : 8 Documents clear
PENGARUH KOMUNIKASI ORGANISASI DALAM MENINGKATKAN MOTIVASI KERJA PEGAWAI DI BADAN PENGELOLA KEUANGAN PENDAPATAN DAN ASET DAERAH KABUPATEN KARO Refika Maha; Prietsawenny Simamora
JURNAL SOCIAL OPINION: Jurnal Ilmiah Ilmu Komunikasi Vol 5 No 1 (2020): APRIL
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Universitas Darma Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (911.904 KB)

Abstract

This research study aims at finding out how the influence of Organizational Communication in increasing Work Motivation in the Karo Regency Regional Revenue and Asset Financial Management Agency. The population in this study is all employees at the Karo Regency Regional Revenue and Asset Financial Management Agency which addressed at Jl. Jamin Ginting No. 17 Kabanjahe, Tanah Karo. The research method in this research is a descriptive study with a quantitative approach. From the results of this study it can be concluded that the organizational communication variable partially has a positive and significant effect on employee work motivation in the Regional Revenue and Asset Financial Management Agency Karo District dependent variable (Y). The coefficient of determination (R2) was 82.5%. This means that Work Motivation in the Regional Revenue and Asset Financial Management Agency of Karo Regency is 82.5% while the remaining 17.5% is influenced by other factors outside this study such as leadership variables, work climate, personal ability, work discipline and situation factors, government policies and national economic situation.
STRATEGI KOMUNIKASI DINAS KEBUDAYAAN DAN PARIWISATA DALAM MELESTARIKAN FESTIVAL BUNGA DAN BUAH DI KABUPATEN KARO Bonawati Mahardika; Elok Perwirawati
JURNAL SOCIAL OPINION: Jurnal Ilmiah Ilmu Komunikasi Vol 5 No 1 (2020): APRIL
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Universitas Darma Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (794.97 KB)

Abstract

This study discusses the communication strategy used by the Culture and Tourism Office in succeeding the flower and fruit festival in Karo Regency. This is a descriptive qualitative research. The techniques of collecting data are using the method of observation and in-depth interviews with research informants and using literature or documents that support research. Descriptive analysis results show that the communication strategy carried out by the Culture and Tourism Office in terms of the target audience strategy still prioritizes the local community. As for the message packaged strategy, it can be seen that there are efforts to improve the types of events and collaborative efforts with third parties to enliven the event. But the Office is still not optimal in conducting To Establish Acceptance, or controlling or ensuring messages are well received from related parties, such as regarding the smooth transportation to the event center. This can be seen from the total congestion that hit, so that many visitors did not arrive at the Flower and Fruit Festival. From the media strategy, the government should increase the use of diverse and targeted media and collaborate with travel agents so as to be able to provide extensive and persuasive information, especially for foreign tourists.
PERSEPSI ANAK TERHADAP PESAN DALAM FILM KARTUN UPIN & IPIN DI KALANGAN ANAK SD NEGERI 040 HUTA GODANG MUDA, KECAMATAN SIABU, KABUPATEN MANDAILING NATAL Suaibatul Aslamiah; Rita Vinolia Aruan
JURNAL SOCIAL OPINION: Jurnal Ilmiah Ilmu Komunikasi Vol 5 No 1 (2020): APRIL
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Universitas Darma Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (447.093 KB)

Abstract

This study aims at finding out what perceptions and messages the children get when watching Upin & Ipin shows. This is a descriptive qualitative research. The population of this study is the students grade V and VI in Public Elementary School 040 Huta Godang Muda, Siabu Subdistrict, Mandailing Natal Regency. The results of this study describe the meaning of the message, basically the children reveal that Upin & Ipin are good, polite, like to help people in distress, please help, protect the environment, funny, honest, friendly and most importantly they already understand the messages the message conveyed in the film Upin & Ipin. Upin & Ipin way of speaking Also good and polite, Upin & ipin's behavior is also good and can be replicated in everyday life.
PENGARUH KOMUNIKASI HORIZONTAL TERHADAP PENINGKATAN PENJUALAN AYAM PENYET SURABAYA JL. DR. MANSYUR Masliana Tarigan; Emmelia Ginting
JURNAL SOCIAL OPINION: Jurnal Ilmiah Ilmu Komunikasi Vol 5 No 1 (2020): APRIL
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Universitas Darma Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1081.978 KB)

Abstract

This study aims at determining how horizontal communication affects increasing sales at Surabaya's Penyet Chicken on Jalan Dr. Mansyur Medan. The research method used in this research is quantitative descriptive using the Alpha formula. The population in this research is all employees working at Surabaya's Penyet Chicken, amounting to 29 people and the sample used is total sampling. The results show that there was a low but certain effect between horizontal communication (X) on increasing sales of Surabaya Penyet Chicken (Y).
PENGARUH TAYANGAN HELL’S KITCHEN DI YOUTUBE TERHADAP PERILAKU MAHASISWA MANAJEMEN TATA BOGA POLITEKNIK PARIWISATA KOTA MEDAN Sofi Firani; Irene Silviani
JURNAL SOCIAL OPINION: Jurnal Ilmiah Ilmu Komunikasi Vol 5 No 1 (2020): APRIL
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Universitas Darma Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (724.948 KB)

Abstract

This study discusses about the influence of Hell's Kitchen impressions on Youtube on the Behavior of Management Students of the Polytechnic of Tourism in Medan. This study aims at determining the effectiveness of Hell’s Kitchen shows in influencing behaviors seen from the cognitive, affective and conative aspects of students in the Medan Tourism Polytechnic Management Study Program. The population in this study is as many as 225 students from Tourism Management Study Program Medan Tourism Polytechnic, which were then sampled using the taro yamane formula to 69 respondents. The correlation results see the hell's kitchen show on the behavior obtained a significance value of 0,000 so there is a significant correlation of viewing the hell's kitchen show on the behavior of students of Management Tataboga. Correlation coefficient value of 0.769 means that there is a positive correlation meaning the higher the hell's kitchen shows, the better the behavior will be. The correlation coefficient value is included in the effective category so that seeing hell’s kitchen shows is considered effective in improving the behavior of students in management hopefully. Through the hell's kitchen program students are able to absorb the positive things contained in these shows this shows students have good behavior in absorbing the information obtained.
PERAN KOMUNIKASI ANTARPRIBADI ORANGTUA DAN PENGASUH TERHADAPPERTUMBUHAN ANAK BALITA DITEMPAT PENITIPAN ANAK IRUKA JALAN JAMIN GINTING KM 8,5 MEDAN Yerra Lolitha; Helen Vanhurk Sriwati Ningsih Sitorus
JURNAL SOCIAL OPINION: Jurnal Ilmiah Ilmu Komunikasi Vol 5 No 1 (2020): APRIL
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Universitas Darma Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (683.159 KB)

Abstract

This study aims at analyzing factors making a child entrusted and the role of interpersonal communication between parents and babysitters on the growth of children under five. This study uses qualitative research methods with the subject of the leadership of the institution, caregivers, and parents in the Iruka children's nursery. Data collection uses the method of observation, interviews, and documentation. Data analysis techniques use data reduction, data presentation and conclusion drawing. The results of this study indicate that the parent factor entrusts their children is due to busy parents who have to work to meet the economic needs of the household and teach children about new things that are educational and easy to socialize with other children; the role of interpersonal communication between parents and babysitters is the mutual openness and intimate interaction between parents and babysitters about the growth of children every day.
PERANAN KOMUNIKASI POLITIK PARTAI KEADILAN SEJAHTERA DALAM MEMPERTAHANKAN KEPERCAYAAN PUBLIK DI DAERAH PILIHAN III KOTA MEDAN H. Jumadi; Irene Silviani
JURNAL SOCIAL OPINION: Jurnal Ilmiah Ilmu Komunikasi Vol 5 No 1 (2020): APRIL
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Universitas Darma Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (724.045 KB)

Abstract

This study aims at analyzing how the role of political communication in maintaining public confidence in the Prosperous Justice Party (Partai Keadilan Sejahtera) Constituency III Medan City. The research method used in this study is qualitative research. The results show that the role of political communication in maintaining trust in the Prosperous Justice Party (Partai Keadilan Sejahtera) Constituency III Medan City was going well where as a political commander was able to convey his political messages through the party and was able to be carried out by the PKS by running well by invites the public to dialogue and adjust with the community's educational background and give the contents of the message clearly and in detail so as to be able to arouse attention arousing interest and interest so as to have a strong willingness to accept the decision of the message. Besides that, in delivering messages to the PKS community, they directly approached religious leaders in District III of Medan City
PERAN STRATEGI KOMUNIKASI PEMASARAN DALAM MENINGKATKAN MINAT BELI MASYARAKAT TERHADAP PRODUK M-150 DI SUZUYA SUPERMARKET KOTA MEDAN David Cardona; Irene Silviani
JURNAL SOCIAL OPINION: Jurnal Ilmiah Ilmu Komunikasi Vol 5 No 1 (2020): APRIL
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Universitas Darma Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (658.008 KB)

Abstract

In accordance with Kotler & Armstrong's theory, explaining integrated marketing communication can form a strong identity of a brand to tie together and strengthen the message and image of a company, to produce consistency for a communication budget to be more effective, communication is getting better and its impact is an increase in sales. This study aims at determining the role of marketing communication strategies in increasing public interest in buying M-150 Products at Suzuya Supermarket, Medan City. The method used is descriptive qualitative, to explain and describe the phenomena occurred. The results of the study show that the sale of M-150 Products at SUZUYA Supermarket dropped sharply because it did not use Communications Strategy. This affects the buying interest of people who are less familiar with the benefits and uses of the product.

Page 1 of 1 | Total Record : 8

 1 

Filter by Year

2020 2020


Reset
Filter By Issues
All Issue Vol 8 No 1 (2023): APRIL Vol 7 No 2 (2023): OKTOBER Vol 7 No 2 (2022): OKTOBER Vol 7 No 1 (2022): APRIL Vol 6 No 2 (2021): OKTOBER Vol 6 No 1 (2021): APRIL Vol 5 No 2 (2020): OKTOBER Vol 5 No 1 (2020): APRIL Vol 4 No 2 (2019): NOPEMBER Vol 4 No 1 (2019): APRIL