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Journal Boas : Business, Economics, Accounting And Management
Published by Cattleya Darmaya Fortuna
ISSN : -     EISSN : 29644257     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Journal Boas : Business, Economics, Accounting And Management on Cattleya Darmaya Fortuna is accepts related writings: Economics: Public Economics, International Economics, Banking and Financial InstitutionDevelopment Economics, Monetary Economics, Financial Economics. Business and banking management: Finance and wealth management, Marketing, Human Resource Management, Strategic Management, Operations, Entrepreneurship, Banking Ethics, Banking Operation and Management. Accounting: Public Sector Accounting, Taxation, Financial Accounting, Management Accounting, Auditing, and Information Systems. Management : multidiscipline research in management. Journal Boas : Business, Economics, Accounting And Management also accepts all writings in various disciplines in accordance with the above rules
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 9 Documents
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Search results for , issue "Vol. 1 No. 01 (2022): Journal Boas : Business, Economics, Accounting And Management" : 9 Documents clear
The Effect of Flashsale and Price Discounts on Impulsive Buying (Study on Lazada Application User Students at the University of North Sumatra) Setia F Sihaloho
Journal Boas : Business, Economics, Accounting And Management Vol. 1 No. 01 (2022): Journal Boas : Business, Economics, Accounting And Management
Publisher : Cattleya Darmaya Fortuna

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Abstract

Shopping online is one of the conveniences in meeting the needs of life in today's modern lifestyle. There are many conveniences obtained when making purchases online. And members make it easy and can save time and energy because they don't have to go to the store but can get the desired product through what is given. This study aims to analyze how the effect of Flashsale and price discounts on Impulsive Buying of students using the Lazada application at the University of North Sumatra. The effect of the related variables, namely flash sale and price discounts, will be analyzed partially and simultaneously on the increase in Impulsive Buying. This research uses quantitative research with an associative approach. The sample taken in this study was 100 people who were taken by purposive sampling technique. Primary data in this study were obtained from distributing questionnaires and secondary data obtained through the literature study. The analytical method used is validity test, classical assumption test, reliability test, multiple linear regression analysis and hypothesis testing obtained using SPSS 22 software. The results of the research conducted showed that the variable Flashsale (X1) had a significant effect on Impulsive Buying. And the price discount variable (X2) has a significant effect on Impulsive Buying, variables Flashsale and price discounts simultaneously affect Impulsive Buying. Based on the coefficient of determination test, there is a fairly close relationship between Flashsales and price discounts on Impulsive Buying with an R value of 0.893. Through the value of R square there is acontribution Flashsale and a price discount of 79. 8% to Impulsive Buying. While the remaining 20.2% is influenced by other variables that are not explained in this study.
The Effect of Store Atmosphere on Impulse Buying During the Covid-19 Pandemic (Study on Consumers of Transmart Carrefour Medan Fair) Ferdygustav Fiansyah Tarigan
Journal Boas : Business, Economics, Accounting And Management Vol. 1 No. 01 (2022): Journal Boas : Business, Economics, Accounting And Management
Publisher : Cattleya Darmaya Fortuna

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Abstract

Impulsive buying this can interfere with the thoughts and attitudes of a consumer, when purchases are made on the basis of needs and daily routines, of course, consumers will not spend money on goods that they do not need. Meanwhile, impulsive buying tends to prioritize momentary emotions regardless of whether the product purchased is a need that must be met. A comfortable store atmosphere is one of the things that influences a consumer when they want to choose the product they want to buy. This study aims to determine and analyze the effect of Store atmosphere on Impulse Buying (Study on Consumers of Transmart Carrefour Plaza Medan Fair). This study uses the associative method with a quantitative approach. The population in this study were consumers of Transmart Carrefour Medan Fair and the sample in this study amounted to 96 people. The data analysis method used is validity and reliability test, classical assumption test, simple regression analysis test, hypothesis test (t-test) and coefficient of determination test. The test was carried out using the help of SPSS 22.0. Based on the research, it was found that the store atmosphere variable had a positive and significant effect on impulse buying during the Covid-19 pandemic. Where the t-count results for the store atmosphere variable are 4,842 and the t-table value is 1,661, it is concluded that t-count > t-table (4,842 > 1,661) with a significance value of 0.000 < 0.05. The r-square value is 0.200, where the correlation coefficient value shows that the relationship between store atmosphere variables has a positive and significant influence on impulse buying is weak. classical assumption test, simple regression analysis test, hypothesis test (t-test) and coefficient of determination test. The test was carried out using the help of SPSS 22.0. Based on the research, it was found that the store atmosphere variable had a positive and significant effect on impulse buying during the Covid-19 pandemic. Where the t-count results for the store atmosphere variable are 4,842 and the t-table value is 1,661, it is concluded that t-count > t-table (4,842 > 1,661) with a significance value of 0.000 < 0.05. The r-square value is 0.200, where the correlation coefficient value shows that the relationship between store atmosphere variables has a positive and significant influence on impulse buying is weak. classical assumption test, simple regression analysis test, hypothesis test (t-test) and coefficient of determination test. The test was carried out using the help of SPSS 22.0. Based on the research, it was found that the store atmosphere variable had a positive and significant effect on impulse buying during the Covid-19 pandemic. Where the t-count results for the store atmosphere variable are 4,842 and the t-table value is 1,661, it is concluded that t-count > t-table (4,842 > 1,661) with a significance value of 0.000 < 0.05. The r-square value is 0.200, where the correlation coefficient value shows that the relationship between store atmosphere variables has a positive and significant influence on impulse buying is weak. hypothesis test (t-test) and coefficient of determination test. The test was carried out using the help of SPSS 22.0. Based on the research, it was found that the store atmosphere variable had a positive and significant effect on impulse buying during the Covid-19 pandemic. Where the t-count results for the store atmosphere variable are 4,842 and the t-table value is 1,661, it is concluded that t-count > t-table (4,842 > 1,661) with a significance value of 0.000 < 0.05. The r-square value is 0.200, where the correlation coefficient value shows that the relationship between store atmosphere variables has a positive and significant influence on impulse buying is weak. hypothesis test (t-test) and coefficient of determination test. The test was carried out using the help of SPSS 22.0. Based on the research, it was found that the store atmosphere variable had a positive and significant effect on impulse buying during the Covid-19 pandemic. Where the t-count results for the store atmosphere variable are 4,842 and the t-table value is 1,661, it is concluded that t-count > t-table (4,842 > 1,661) with a count > t-table (4,842 > 1,661) with a significance value of 0.000 < 0.05. The r-square value is 0.200, where the correlation coefficient value shows that the relationship between store atmosphere variables has a positive and significant influence on impulse buying is weak.
The Influence of Human Resources Quality and Work Motivation on Employee Performance At PT. JNE Express Medan Main Branch Nora Sastia
Journal Boas : Business, Economics, Accounting And Management Vol. 1 No. 01 (2022): Journal Boas : Business, Economics, Accounting And Management
Publisher : Cattleya Darmaya Fortuna

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Abstract

Companies are experiencing the complexity of the increasing high competition in the industrial world, so companies are required to improve employee performance. Employee performance is influenced by various factors, namely the quality of human resources and work motivation, at PT. JNE EXPRESS Main Branch Medan is known that the employee's performance is categorized as inadequate, reflected in the low level of discipline in working time, the ability to complete tasks not in accordance with the specified target, and there are still employees who are not satisfied with their level of quality. This study aims to determine the effect of the quality of human resources and work motivation on employee performance at PT. JNE EXPRESS Main Branch Medan. This study examined as many as 81 respondents as the research sample. Sampling was done by probability sampling and using simple random sampling. The data analysis method used is the quantitative analysis method with an associative approach, which includes validity test, reliability test, normality test, multiple linear regression test, t test, f test, and coefficient of determination test. The test was carried out using the help of SPSS v.2.0 The results showed that the variable quality of human resources had a significant effect on employee performance based on the acquisition of a tvaluecount of 1.363 1.664 with a significance level of 0.177 > 0.05. The work motivation variable has a significant effect on the performance of employees, based on the acquisition value of tcount equal to 2,543 > 1,664 with a significance level of 0.13 > 0.05. seen from the coefficient of determination Rvalue2 of 0.424, which means that the effect of quality and work motivation on employee performance at PT. JNE EXPRESS is 18% while the remaining 82% is influenced by other variables not included in this study
The Influence of Service Quality and Price on J&T Express Customer Loyalty in Medan City (Study at Setia Budi Medan Branch) Anggi Lisnadianti
Journal Boas : Business, Economics, Accounting And Management Vol. 1 No. 01 (2022): Journal Boas : Business, Economics, Accounting And Management
Publisher : Cattleya Darmaya Fortuna

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Abstract

The development of online commerce has given birth to a new shopping model. This has led to the emergence of new businesses seeking more delivery orders. E-Commerce business actors use direct shipping services as a shipping method. Delivery services have an important role for e-commerce in achieving market success and growth because consumers and customers want to get their goods quickly, an effective service quality system and affordable shipping prices. This study aims to analyze and determine the effect of service quality and price on customer loyalty J&T Express in the city of Medan (J&T Express Setia Budi Medan). This study was conducted to determine how much influence the quality of service and price on customer loyalty J&T Express in the city of Medan (J&T Express Setia Budi Medan). This study uses a quantitative method with an associative approach. The data analysis method used is instrument test through validity and reliability test, classical assumption test, multiple regression analysis test, hypothesis test through t-test and F-test, and coefficient of determination test. Tests were carried out using SPSS V.22. The results showed that the service quality variable had a significant effect on customer loyalty J&T Express in Medan City (J&T Express Setia Budi Medan). The price variable has no effect on customer loyalty at J&T Express in Medan City (J&T Express Setia Budi Medan). Simultaneously the quality of service and price affect the loyalty of J&T Express customers in the city of Medan (J&T Express Setia Budi Medan). The data analysis method used is instrument test through validity and reliability test, classical assumption test, multiple regression analysis test, hypothesis test through t-test and F-test, and coefficient of determination test. Tests were carried out using SPSS V.22. The results showed that the service quality variable had a significant effect on customer loyalty J&T Express in Medan City (J&T Express Setia Budi Medan). The price variable has no effect on customer loyalty at J&T Express in Medan City (J&T Express Setia Budi Medan). Simultaneously the quality of service and price affect the loyalty of J&T Express customers in the city of Medan (J&T Express Setia Budi Medan). The data analysis method used is instrument test through validity and reliability test, classical assumption test, multiple regression analysis test, hypothesis test through t-test and F-test, and coefficient of determination test. Tests were carried out using SPSS V.22. The results showed that the service quality variable had a significant effect on customer loyalty J&T Express in Medan City (J&T Express Setia Budi Medan). The price variable has no effect on customer loyalty at J&T Express in Medan City (J&T Express Setia Budi Medan). Simultaneously the quality of service and price affect the loyalty of J&T Express customers in the city of Medan (J&T Express Setia Budi Medan). and coefficient of determination test. Tests were carried out using SPSS V.22. The results showed that the service quality variable had a significant effect on customer loyalty J&T Express in Medan City (J&T Express Setia Budi Medan). The price variable has no effect on customer loyalty at J&T Express in Medan City (J&T Express Setia Budi Medan). Simultaneously the quality of service and price affect the loyalty of J&T Express customers in the city of Medan (J&T Express Setia Budi Medan). and coefficient of determination test. Tests were carried out using SPSS V.22. The results showed that the service quality variable had a significant effect on customer loyalty J&T Express in Medan City (J&T Express Setia Budi Medan). The price variable has no effect on customer loyalty at J&T Express in Medan City (J&T Express Setia Budi Medan). Simultaneously the quality of service and price affect the loyalty of J&T Express customers in the city of Medan (J&T Express Setia Budi Medan). T Express Setia Budi Medan). Simultaneously the quality of service and price affect the loyalty of J&T Express customers in the city of Medan (J&T Express Setia Budi Medan). T Express Setia Budi Medan). Simultaneously the quality of service and price affect the loyalty of J&T Express customers in the city of Medan (J&T Express Setia Budi Medan).
The Effect of Human Resource Planning Policy Implementation in Transforming Human Resources Performance of PT Indowebhost Kreasi Hashim Azwar Sulaiman
Journal Boas : Business, Economics, Accounting And Management Vol. 1 No. 01 (2022): Journal Boas : Business, Economics, Accounting And Management
Publisher : Cattleya Darmaya Fortuna

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Abstract

Preparation is one of the key things to do to avoid failures, one of the examples are human resource planning concept. Human resources performance at PT IWK are still not on the maximum level, thus creating a problem at the beginning of the company formation. Performance transformation at PT IWK could be done by the help of the policy implementation of human resources planning. Based on the background, purpose of this paper are to understand the effects of human resources planning policy on transforming human resources performances at PT IndoWebhost Kreasi. While the formulation of the problem on this paper are how the effects of human resources planning policy on transforming human resources performances at PT IndoWebhost Kreasi. PT IWK is a company that provides internet, data and managed services communication for plantations companies and other industries in Medan. This paper uses a qualitative approach to with the type of descriptive research Primary data collection techniques through in-depth interview and documentation. Retrieval of secondary data by obtaining documents provided by the company. The analysis of the data is done by reducing the data, presenting the data and finished by drawing conclusions. The results of this paper are human resources planning policy implementation are doing good based on the transformation on human resources performances. But, there is still a need for improvement on the communication process of the implementation, in by doing so could create a better planning and resulting in the effectiveness level that is set by the company. This paper uses a qualitative approach to with the type of descriptive research Primary data collection techniques through in-depth interview and documentation. Retrieval of secondary data by obtaining documents provided by the company. The analysis of the data is done by reducing the data, presenting the data and finished by drawing conclusions. The results of this paper are human resources planning policy implementation are doing good based on the transformation on human resources performances. But, there is still a need for improvement on the communication process of the implementation, in by doing so could create a better planning and resulting in the effectiveness level that is set by the company. This paper uses a qualitative approach to with the type of descriptive research Primary data collection techniques through in-depth interview and documentation. Retrieval of secondary data by obtaining documents provided by the company. The analysis of the data is done by reducing the data, presenting the data and finished by drawing conclusions. The results of this paper are human resources planning policy implementation are doing good based on the transformation on human resources performances. But, there is still a need for improvement on the communication process of the implementation, in by doing so could create a better planning and resulting in the effectiveness level that is set by the company. Retrieval of secondary data by obtaining documents provided by the company. The analysis of the data is done by reducing the data, presenting the data and finished by drawing conclusions. The results of this paper are human resources planning policy implementation are doing good based on the transformation on human resources performances. But, there is still a need for improvement on the communication process of the implementation, in by doing so could create a better planning and resulting in the effectiveness level that is set by the company. Retrieval of secondary data by obtaining documents provided by the company. The analysis of the data is done by reducing the data, presenting the data and finished by drawing conclusions. The results of this paper are human resources planning policy implementation are doing good based on the transformation on human resources performances. But, there is still a need for improvement on the communication process of the implementation, in by doing so could create a better planning and resulting in the effectiveness level that is set by the company. The results of this paper are human resources planning policy implementation are doing good based on the transformation on human resources performances. But, there is still a need for improvement on the communication process of the implementation, in by doing so could create a better planning and resulting in the effectiveness level that is set by the company. The results of this paper are human resources planning policy implementation are doing good based on the transformation on human resources performances. But, there is still a need for improvement on the communication process of the implementation, in by doing so could create a better planning and resulting in the effectiveness level that is set by the compan
The Influence of Emotional Intelligence Level, Job Satisfaction and Organizational Culture on Organizational Citizenship Behavior (OCB) of PT. Hilon Medan Employees M. Nelson Pinem
Journal Boas : Business, Economics, Accounting And Management Vol. 1 No. 01 (2022): Journal Boas : Business, Economics, Accounting And Management
Publisher : Cattleya Darmaya Fortuna

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Abstract

The formulation of the problem in this research is how the effect of emotional intelligence level, job satisfaction and organizational culture partially or simultaneously toward Organizational Citizenship Behavior (OCB) of PT.Hilon Medan. This research aims to determine and analyze the effect of emotional intelligence level, job satisfaction and organizational culture on Organizational Citizenship Behavior (OCB) of Staff PT.Hilon Medan either partially orsimultaneously The method of analysis used in this research is descriptive data analysis and then emotional analyze by using multiple linier regression. The variables in this emotional analyze by using multiple linier regression. The variables in this emotional analyze by using multiple linier regression. The variables in this emotional analyze by using multiple linier regression. The variables in this emotional analyze by using multiple linier regression. The variables in this
The Impact Of Garnier Green Product, Green Promotion, And Green Perceived Value On Millennial Purchasing Intention In Medan Grace Margareth Ginting; Feby Aulia Safrin
Journal Boas : Business, Economics, Accounting And Management Vol. 1 No. 01 (2022): Journal Boas : Business, Economics, Accounting And Management
Publisher : Cattleya Darmaya Fortuna

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Abstract

Company officials realize that sustainability issues will be very beneficial in facing today's business competition. Garnier is one of the top three brands chosen by Indonesian consumers, which implements sustainability through the Garnier Green Beauty program. This research aims to analyze how Garnier green products, green promotion, and green perceived value partially and simultaneously affect millennial purchasing intentions in Medan by using a quantitative form with an associative approach. The samples were taken with a purposive sampling technique and used 100 respondents. The data were obtained by primary data and secondary data. The methods of data analysis that were used are validity tests, reliability tests, classic assumptions tests, multiple linear regression analysis, and hypothesis tests. The results showed that Garnier green product, green promotion, and green perceived value partially and simultaneously influence millennial purchasing intention of products in Medan. The coefficient test of determination with an R-value is 0.809. The Adjusted R Square value showed that the green product, green promotion, and green perceived value can explain the purchase intention by 64.3%, while the remaining 35.7% is influenced by other variables not discussed in this research.
The Effect Of Addressing Attention and Product Prices On The Purchase Decision Of Fashion Products On The Tiktok Shop Features In The Tiktok Application (Study on Students in Medan City) Selin Sandrina; Nana Dyki Dirbawanto
Journal Boas : Business, Economics, Accounting And Management Vol. 1 No. 01 (2022): Journal Boas : Business, Economics, Accounting And Management
Publisher : Cattleya Darmaya Fortuna

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Abstract

This study aims to examine the effect of advertising attractiveness on purchasing decisions for fashion products on students who use the Tiktok Shop feature on the Tiktok application, analyze the effect of product prices on purchasing decisions for fashion products on students who use the Tiktok Shop feature on the Tiktok application, and analyze the effect of advertising attractiveness and product prices simultaneously on purchasing decisions for fashion products for students using the TikTok Shop feature on the Tiktok application in the city of Medan. The research method used in this research is quantitative. The population in this study were all students using the TikTok Shop feature on the Tiktok application in the city of Medan. The sample of this study was selected using a non-probability sampling technique with a total sample of 100 respondents. Data collection techniques in this study used primary data obtained from the distribution of Google form questionnaires, and secondary data obtained from books and articles as well as previous research related to this research. The data analysis method used is validity test, reliability test, classical assumption test, multiple linear analysis, partial test, simultaneous test and determination test. TThe results of this study indicate that the attractiveness of advertising (X1) and product prices (X2) have a significant effect on purchasing decisions. The attractiveness of advertising and product prices also has a significant simultaneous effect on purchasing decisions (Y). The results of this study indicate that the attractiveness of advertising (X1) and product prices (X2) have a significant effect on purchasing decisions. The attractiveness of advertising and product prices also has a significant simultaneous effect on purchasing decisions (Y).
Effect Of Price, Perceived Easy Of Use, E-Wom On Purchase Decision Of Tiktok Shop In Medan Selli Selfia; Hafiza Adlina
Journal Boas : Business, Economics, Accounting And Management Vol. 1 No. 01 (2022): Journal Boas : Business, Economics, Accounting And Management
Publisher : Cattleya Darmaya Fortuna

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Abstract

Tiktok Shop which is a new feature of Tiktok, has very large sales, the popularity of Tiktok at this time has spread in various countries in the world. this study aims to analyze the influence of price, perceived ease of Use, and e-wom on purchasing decisions on the Tiktok Shop application. the research method used is quantitative with an associative approach. The results showed that the price and perception of ease of use significantly affect the purchase decision. Meanwhile E-WOM has no significant effect against the purchase decision. But the price, the perception of ease of use, and e-WOM influence together (simultaneously) to the purchase decision.

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