cover
Contact Name
Raymond Panjaitan
Contact Email
garuda@apji.org
Phone
+6283108502368
Journal Mail Official
info@arimbi.or.id
Editorial Address
Jl. Watu Nganten 1 No. 1-6 Desa Batursari Kec. Mranggen 4 RW 8., Kab. Demak, Provinsi Jawa Tengah, 59567
Location
Kab. demak,
Jawa tengah
INDONESIA
Jurnal Transformasi Bisnis Digital
ISSN : 30468825     EISSN : 30468744     DOI : 10.61132
Core Subject : Economy, Science,
Manajemen Sumber Daya Manusia, Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasi, Manajemen Rantai Pasokan, Tata Kelola Perusahaan, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi
Articles 22 Documents
Strategi Peningkatan Produktivitas Kinerja Karyawan Pada Franchise Mixue di Lubuk Begalung Hamdani Hamdani; Nadia Putri Yasma; Deri Farma; Arib Aufa; Vivi Nila Sari
Jurnal Transformasi Bisnis Digital Vol. 1 No. 4 (2024): Juli : Jurnal Transformasi Bisnis Digital (JUTRABIDI)
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jutrabidi.v1i4.248

Abstract

This research aims to find out how the training provided by Mixue to its employees is to increase the productivity of its employees' performance through questions and answers to obtain the necessary information. This research uses a qualitative, descriptive approach in the form of in-depth interviews with Mixue employees in Lubuk Begalung. The strategy to increase employee performance productivity is an effort made by the company to improve employee performance so that it can be used for the good and progress of the company. In order to achieve the desired targets, companies must develop appropriate strategies. It involves management-oriented human resource planning through a specific set of actions. Productivity refers to an employee's ability to complete tasks according to standards in terms of completeness, cost, and speed, which reflects the utilization of human resources in an efficient and effective manner in the company. Efforts that have been made by Mixue to increase employee performance productivity are by providing skills in the form of introducing SOPs, (1) Carrying out training, (2) Appraising employee performance, (3) Career path (career development), and (4) Conduct regular performance evaluations
Pengaruh Persepsi Manfaat Dan Kepercayaan Terhadap Minat Beli Cryptocurrency Di Kalangan Mahasiswa Bina Sarana Informatika Margonda Willyan Muslim; Ratnawaty Marginingsih
Jurnal Transformasi Bisnis Digital Vol. 1 No. 4 (2024): Juli : Jurnal Transformasi Bisnis Digital (JUTRABIDI)
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jutrabidi.v1i4.269

Abstract

Cryptocurrency has become a new trend in the world of digital finance, but its adoption is still limited among the public. This study aims to analyze the effect of perceived benefits and trust on cryptocurrency purchase intention among students of Bina Sarana Informatika Margonda University. A quantitative approach was used by distributing questionnaires to student respondents. Data processing uses the SPSS 25 application and data analysis is carried out by testing validity, reliability, classical assumptions, multiple linear regression, hypothesis testing and the coefficient of determination. The results showed that partially perceived benefits had no effect, while trust was proven to have an influence. Simultaneously, perceived benefits and trust affect cryptocurrency purchase intention. The findings imply the importance of increasing understanding of the benefits and building public trust, especially students, in cryptocurrency to encourage the adoption of this technology. This research also highlights the need for further education on the potential and risks of cryptocurrencies, as well as the development of supportive regulations to increase trust and adoption among students and the general public

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