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Deni eko saputro
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Management Development Centre (MDC) Faculty of Business & Economics, Universitas Islam Indonesia Condongcatur, Depok, Sleman, Yogyakarta
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INDONESIA
Jurnal Siasat Bisnis
Published by Universitas Islam Indonesia
ISSN : 08537666     EISSN : 25287001     DOI : https://doi.org/10.20885/jsb
Core Subject : Science, Social,
Decision Sciences, Operations Research & Management Social Sciences
Jurnal Siasat Bisnis (JSB) is a peer review journal published twice a year (January and July) by Management Development Centre (MDC)-Department of Management, Faculty of Economics, Universitas Islam Indonesia. JSB) addresses the broad area of management science and its applications in industry and business. It is particularly receptive to research relevant to the practice of management within the emerging regions and its effects beyond. It covers studies on how management work is done (descriptive) and/or should be done (normative) in diverse organisational forms, either in profit or non-profit firms, private or public sector institutions, or formal or informal social networks. We welcome qualitative studies with high-quality, rigorous methods, and strong impact on the field. Topics covered include, but not strictly limited to: 1. Business and management strategy 2. Marketing management 3. Operations management 4. Computing and technology management 5. Finance and investment management 6. Innovation and knowledge-based management 7. Entrepreneurship 8. Organisational behaviour and people management 9. Corporate social responsibility 10. Islamic business and management
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Strategi dan Menejemen
Articles 6 Documents
 1 
Search results for , issue "Vol. 13 No. 3 (2009)" : 6 Documents clear
The Influence of Fiscal Decentralization on The Public Expenditure In Indonesia Djoko Suhardjanto; Eni Jufriyah Sulistyorini; Sri Hartoko
Jurnal Siasat Bisnis Vol. 13 No. 3 (2009)
Publisher : Management Development Centre (MDC) Department of Management, Faculty of Business and Economics Universitas Islam Indonesia

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Abstract

The purpose of this research is to investigate the influence of fiscal decentralization components on the public expenditure. This research used data of the local budget realization which consisting of balance fund, others revenue, local original revenue, and public expendi-ture that was obtained from financial statement regencies and municipalities in Indonesia. The selection is based on consideration that regencies and municipalities have similar characteris-tic of economic and geographic and also the result of the research would be expected give a description of general condition. The results of this research proved fiscal decentralization through component of balance fund significantly positive influence in increasing original reve-nues while others revenue is not. Regarding with the public expenditure, both of balance fund and local original revenue positively influence on public expenditure, while others revenue is not significantly influence. Keywords:    Fiscal decentralization, Balance Fund, Other Revenues, Local Original Revenue, Public Expenditure.
PENGARUH KOMISARIS INDEPENDEN DAN KOMITE AUDIT TERHADAP PENGURANGAN ASIMETRI INFORMASI DISEKITAR PENGUMUMAN LABA Evi Gantyowati; Dhinar Adi Nugroho
Jurnal Siasat Bisnis Vol. 13 No. 3 (2009)
Publisher : Management Development Centre (MDC) Department of Management, Faculty of Business and Economics Universitas Islam Indonesia

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Abstract

This research examine the impact of Independent Commissioner and Independent Audit Committee to reduces information asymmetry around earnings announcement. The sample of this research is the firms that included Indonesian Capital Market Directory (ICMD) 2007. Based on purposive sampling method, the sample is 86 firms during the period of 2004–2006. The results of this research show that independent commissioner has a significant impact to the reducing of asymmetry information. Independent Audit Committee is not indicate has an impact and a correlation to asymmetric information, like the independent commissioner. There is no differences in asymmetric information between firms with independent audit committee and none.Keywords: Independent Commissioner, Independent Audit Committee, Asymmetry Information, Earnings Announcement, Trading Volume Activity (TVA)
PENGARUH EKSPEKTASI DAN KOMPLEKSITAS INFORMASI TERHADAP IKLAN PADA KETERLIBATAN, SIKAP TERHADAP IKLAN DAN MEREK DENGAN NEED FOR COGNITION SEBAGAI PEMODERASI Terry Castello
Jurnal Siasat Bisnis Vol. 13 No. 3 (2009)
Publisher : Management Development Centre (MDC) Department of Management, Faculty of Business and Economics Universitas Islam Indonesia

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Abstract

This study focused on consumer attitudes towards advertising. Many factors influenced consumer attitudes toward advertisement. This study explored the influence of two factors: consumer visual expectation and complexity of message delivery. 120 respondents have been involved and ANOVA has been employed in the study. Findings showed that advertising using unexpected visual information has more influence on advertising message involvement and consumer attitude toward advertisement than advertising using expected visual information. The findings also indicated that the need of cognition is a moderating variable for expected visual consumers and complexity of advertising message on consumer attitudes toward adverting. Keyword: need for cognition, consumer attitude, advertising, unexpected visual information,expected visual information
Study of Consumer Attitudes Toward Television Advertising Using Celebrity Endorser Asmirandi Noor Hudha; Anas Hidayat
Jurnal Siasat Bisnis Vol. 13 No. 3 (2009)
Publisher : Management Development Centre (MDC) Department of Management, Faculty of Business and Economics Universitas Islam Indonesia

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Abstract

This research analyzed how the attractiveness of a celebrity endorser is able to influ-ence customers’ brand choice behavior and how customers perceive celebrity-based television advertising. The study is based on an empirical research approach, which use a convenience sample of 150 students who lives in Yogyakarta. The respondents rate the attractiveness of ce-lebrity-based on television advertising and the influence of celebrity-based television advertis-ing on consumers’ brand choice behavior. The sample of advertisement in this research is XL television advertising which is featuring Raffi Ahmad, a famous celebrity. The data evaluated by using several statistical techniques, including Descriptive analysis, and Analysis of Variance (One Sample t-Test) Based on the research findings and the analysis, it is proved that the ce-lebrity-based television advertising has positively attracted the consumers. As a consequence, this response significantly influences the consumers’ brand choice behavior. It can be con-cluded that the attractiveness of celebrity-based on television advertising is likely to have a positive relationship to consumers and celebrity-based television advertising is likely to have a positive influence toward consumers’ brand choice behavior.Keywords:    celebrity concept, power of celebrity endorsement, attitude towards the ad and brand, endorser selection criteria
Pengaruh Kualitas Jasa Perguruan Tinggi Swasta terhadap Loyalitas Mahasiswa Albari Albari
Jurnal Siasat Bisnis Vol. 13 No. 3 (2009)
Publisher : Management Development Centre (MDC) Department of Management, Faculty of Business and Economics Universitas Islam Indonesia

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Abstract

The study focuses on the effects of service quality on private institutions of tertiary studies toward students’ trust and students’ loyalty. The service quality in education can be measured into soft attribute as well as hard attribute approaches.Using convenience sampling, the sample involved 288 Post Graduate Students. They represent from all Schools of Management at Private Institutions of Tertiary Studies in which they have Magister Management Program in Yogyakarta. The results show Soft Service Quality positively influence on Excellent Performance Perceptions and Trust. Meanwhile, Excellent Performance Perceptions positively influence on Trust, and Trust positively influence on Loyalty. When Trust as mediating, the study examines that Relationship Quality indirectly positively influence on Loyalty. Keywords: soft service quality, hard service quality, trust, loyalty.
PENGARUH HEDONIC SHOPPING MOTIVATIONS DAN STORE ATTRIBUTES TERHADAP SHOPPER LOYALTY Siti Fathonah
Jurnal Siasat Bisnis Vol. 13 No. 3 (2009)
Publisher : Management Development Centre (MDC) Department of Management, Faculty of Business and Economics Universitas Islam Indonesia

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Abstract

The aim of this study is to investigate the influence of the hedonic shopping motivations and store attributes on the shopper loyalty. Considering the results of previous studies, this study also investigates the role of consumers’ demographic in moderating the process of shopper loyalty formation. Samples of 200 respondents who shopped in Solo Square were involved in the study. Structural Equaion Modelling was employed to analyze the research model. The results indicate that the store attributes does not only affect the shopper loyalty directly, but also influences indirectly through hedonic shopping motivations. Meanwhile, the role of respondents’ demographic varies in moderating the formation of shopper loyalty.Keywords: Hedonic shopping motivations, Store attributes, Shopper loyalty, Age, Gendcer, Income.

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