cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Ni Putu Widhia Rahayu
Contact Email
niputu@ubl.ac.id
Phone
+6281927740007
Journal Mail Official
manbis@ubl.ac.id
Editorial Address
Jl. Z.A Pagar Alam No. 26 Labuhan Ratu, Bandar Lampung, 35142
Location
Kota bandar lampung,
Lampung
INDONESIA
Jurnal Manajemen dan Bisnis
Published by Universitas Bandar Lampung
ISSN : 20870701     EISSN : 27748898     DOI : http://dx.doi.org/10.36448/jmb.v13i1.2831
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Bisnis Internasional, Ekonomis Bisnis, Etika Bisnis, Kewirausahaan, Manajemen Administrasi, Manajemen Keuangan, Manajemen Operasi, Manajemen Pemasaran, Manajemen Pendidikan, Manajemen Produksi, Manajemen Strategis, Manajemen Sumber Daya Manusia, Pasar Modal, Perilaku Organisasi, Sistem Informasi Manajemen
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 6 Documents
 1 
Search results for , issue "Vol 2, No 1 (2011): Oktober" : 6 Documents clear
Faktor-faktor yang Mempengaruhi Kepuasan Konsumen Jasa Pendidikan pada STIE Lampung Sri Kriswandari
Jurnal Manajemen dan Bisnis Vol 2, No 1 (2011): Oktober
Publisher : Universitas Bandar Lampung (UBL)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (674.471 KB) | DOI: 10.36448/jmb.v2i1.45

Abstract

Problems of STIE Lampung is not achieving the target number of students. It indicates the lack of customer satisfaction of service users colleges of STIE Lampung. The purpose of this study is to determine the factors that have a significant effect simultaneously and partially on customer satisfaction and what factors contribute the greatest influence on customer satisfaction of service users STIE Lampung education. Based on the questionnaires about the performance of 30 students obtained results STIE Lampung 66.67% said it was not satisfied and 33.33% said they were satisfied. The results of preliminary research states there are four factors that affect customer satisfaction, namely: Quality of Lecturer, Quality of Facilities, Cost of Education, Service Quality. Logistic Regression Using the model obtained by the equation: Li = 42.127 + 0.889 X1 + 0.417 X2 + 2.218 X3 + 0.895 X4, with regression coefficient 0.889 Quality of Lecturer=0.889: Quality of Facilities=0.417; Cost of Education=2.218; and Quality of Service=0.895. It shows the Quality of Lecturers, Quality of Facilities, Cost of Education, and Service Quality influence on consumer satisfaction, and which contributes the greatest influence is Cost of Education. From the results of T-test and F-test can be concluded that the Quality of Lecturers, Quality of Facilities, Cost of Education, Service Quality have a significant effect simultaneously and partially on Consumer Satisfaction. The coefficient of determination (R2) = 0.999, mean Quality of Lecturer, Quality of Facilities, Cost of Education, Service Quality simultaneously affect consumer satisfaction for the remaining 99.92% and 0.08% influenced by other factors. Thus, it can be concluded that the hypothesis which states Lecturer Quality, Quality of Facilities, Cost of Education, and Service Quality have a significant effect simultaneously and partially on the Customer Satisfaction of service users STIE Lampung by the acceptable level, while the hypothesis Quality Lecturer to contribute the greatest influence on consumer satisfaction is not acceptable because, according to the results studies Cost of Education that contribute the greatest influence. To that end, the head of Lampung STIE must consider factors that affect consumer satisfaction, especially in the Cost of Education.Masalah yang dihadapi STIE Lampung yaitu belum tercapainya target jumlah mahasiswa. Hal ini mengindikasikan masih kurangnya tingkat kepuasan konsumen pengguna jasa perguruan tinggi STIE Lampung. Tujuan penelitian ini untuk mengetahui faktor-faktor yang berpengaruh signifikan secara simultan dan parsial terhadap kepuasan konsumen dan faktor apa yang memberikan kontribusi pengaruh terbesar terhadap kepuasan konsumen pengguna jasa pendidikan STIE Lampung. Berdasarkan angket 30 mahasiswa tentang kinerja STIE Lampung diperoleh hasil 66,67% menyatakan tidak puas dan 33,33% menyatakan puas. Hasil penelitian pendahuluan menyatakan ada empat faktor yang mempengaruhi kepuasan konsumen yaitu: Kualitas Dosen, Kualitas Fasilitas, Biaya Pendidikan, Kualitas Pelayanan. Dengan menggunakan model Regresi Logistik diperoleh persamaan: Li = 42,127 + 0,889 X1 + 0,417 X2 + 2,218 X3 + 0,895 X4, dengan koefisien regresi Kualitas Dosen 0,889; Kualitas Fasilitas 0,417; Biaya Pendidikan 2,218; Kualitas Pelayanan 0,895. Ini menunjukkan Kualitas Dosen, Kualitas Fasilitas, Biaya Pendidikan, serta Kualitas Pelayanan berpengaruh terhadap Kepuasan Konsumen, dan yang memberikan kontribusi pengaruh terbesar adalah Biaya Pendidikan. Dari hasil Uji-F dan Uji-t dapat disimpulkan bahwa Kualitas Dosen, Kualitas Fasilitas, Biaya Pendidikan, Kualitas Pelayanan berpengaruh signifikan secara simultan dan parsial terhadap Kepuasan Konsumen. Koefisien Determinasi (R2)= 0,999, berarti Kualitas Dosen, Kualitas Fasilitas, Biaya Pendidikan, Kualitas Pelayanan secara simultan mempengaruhi Kepuasan Konsumen sebesar 99,92 % dan sisanya 0,08% dipengaruhi faktor lain. Jadi, dapat disimpulkan ahwa Hipotesis yang menyatakan Kualitas Dosen; Kualitas Fasilitas; Biaya Pendidikan; serta Kualitas Pelayanan berpengaruh signifikan secara simultan dan parsial terhadap Kepuasan Konsumen pengguna jasa pendidikan STIE Lampung dapat diterima, sedangkan hipotesis yang menyatakan Kualitas Dosen memberikan kontribusi pengaruh terbesar terhadap Kepuasan Konsumen tidak dapat diterima karena menurut hasil penelitian Kelayakan Biaya Pendidikan yang memberikan kontribusi pengaruh terbesar. Untuk itu, pimpinan STIE Lampung harus memperhatikan faktor yang mempengaruhi kepuasan konsumennya, terutama dalam hal Biaya Pendidikan. 
Pengaruh Budaya Organisasi, Komitmen dan Kepuasan Kinerja terhadap Kinerja Pegawai di Propinsi Lampung (Stusi pada Badan Pemberdayaan Masyarakat dan Pemerintahan Desa) Trisnowati Josiah
Jurnal Manajemen dan Bisnis Vol 2, No 1 (2011): Oktober
Publisher : Universitas Bandar Lampung (UBL)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (140.454 KB) | DOI: 10.36448/jmb.v2i1.46

Abstract

The problems of the Agency for Rural Governance and Community Empowerment (BPMPD) Lampung Province is that the performance results show has not reached the target. Factors that could affect performance include organizational culture, organizational commitment and job satisfaction. The purpose of this study was to determine how the influence of Organizational Culture, Organizational Commitment, Job Satisfaction and either partially or simultaneously to Employee Performance in BPMPD of Province of Lampung. This study uses quantitative analysis by means of Multiple Linear Regression Analysis, Test-t, F- test and the coefficient of determination. Based on Multiple Linear Regression analysis obtained by the equation: Y = -1.966 + 0.294 X1 + 0.464 X2 + 0.227 X3, with a regression coefficient of Cultural Organization=0.294; Organizational Commitment=0.46; and Job Satisfaction=0.227. This shows the Organizational Culture, Organizational Commitment and Job Satisfaction affect the performance of employees and which contributes the greatest impact in improving employee performance is Cultural Organization, which was followed by the Organization Commitment and Job Satisfaction. T-test analysis results yield t-calculated value 6.145 Organizations Culture> t-table 1.689, 8.432 Organizational Commitment> ttable 1.689, and 5.263 Job Satisfaction> t-table with Sig 1.689 0.000 <0.05. F-test analysis of the F-value calculated by Sig 210.938 0.000 <0.05. Based on the t-test and F-test showed that the Organizational Culture, Organizational Commitment and Job Satisfaction in a partial and simultaneous significant effect on employee performance. Value of coefficient of determination (R2) = 0.946, meaning 94.6% Employee performance is influenced jointly by the Organizational Culture, Organizational Commitment and Job Satisfaction and the remaining 6.4% influenced by other factors is not examined. It can be concluded that the hypothesis which states: Organizational Culture, Organizational Commitment and Job Satisfaction in partially and simultaneously have a significant effect on the Employee Performance of Agency for Rural Governance and Community Empowerment (BPMPD) Province of Lampung acceptable.Masalah yang dihadapi oleh Badan Pemberdayaan Masyarakat dan Pemerintahan Desa (BPMPD) Provinsi Lampung adalah bahwa hasil kinerja menunjukkan belum mencapai target. Faktor-faktor yang dapat mempengaruhi kinerja diantaranya adalah budaya organisasi, komitmen organisasi dan kepuasan kerja. Tujuan penelitian ini adalah untuk mengetahui bagaimana pengaruh Budaya Organisasi, Komitmen Organisasi, dan Kepuasan Kerja baik secara parsial maupun simultan terhadap Kinerja Pegawai pada BPMPD Provinsi Lampung. Penelitian ini menggunakan metode analisis kuantitatif dengan alat Analisis Regresi Linier Berganda, Uji-t, Uji-F dan Koefisien Determinasi. Berdasarkan analisis Regresi Linier Berganda diperoleh persamaan: Y = -1,966 + 0,294X1 + 0,464X2 + 0,227X3, dengan koefisien regresi Budaya Organisasi 0,294; Komitmen Organisasi 0,464 ; dan Kepuasan Kerja 0,227. Ini menunjukan Budaya Organisasi, Komitmen Organisasi dan Kepuasan Kerja berpengaruh terhadap Kinerja Pegawai dan yang memberikan kontribusi pengaruh terbesar dalam meningkatkan Kinerja Pegawai adalah Budaya Organisasi, yang diikuti oleh Komitmen Organisasi dan Kepuasan Kerja. Hasil analisis Uji-t menghasilkan nilai t-hitung Budaya Organisasi 6,145> t-tabel 1,689, Komitmen Organisasi 8,432 > t-tabel 1,689, dan Kepuasan Kerja 5,263 > t-tabel 1,689 dengan Sig 0,000 < 0,05. Analisis Uji-F menghasilkan nilai F-hitung 210,938 dengan Sig 0,000 < 0,05. Berdasarkan uji-t dan Uji-F menunjukkan bahwa Budaya Organisasi, Komitmen Organisasi, dan Kepuasan Kerja secara parsial dan simultan berpengaruh signifikan terhadap Kinerja Pegawai. Nilai Koefisien Determinasi (R2) = 0,946, berarti Kinerja Pegawai 94,6% dipengaruhi secara bersama-sama oleh Budaya Organisasi, Komitmen Organisasi, dan Kepuasan Kerja dan sisanya 6,4% dipengaruhi oleh faktor-faktor lain yang tidak diteliti. Dengan demikian dapat disimpulkan bahwa hipotesis yang menyatakan: Budaya Organisasi, Komitmen Organisasi, dan Kepuasan Kerja secara parsial dan simultan berpengaruh signifikan terhadap Kinerja Pegawai pada Badan Pemberdayaan Masyarakat dan Pemerintahan Desa (BPMPD) Provinsi Lampung dapat diterima.
Analisis Strategi Bersaing Penjualan Sepeda Motor Kawasaki pada pada PT. Cemerlang Motor Lestari di Bandar Lampung Sapmaya Wulan; . Widyaningsih
Jurnal Manajemen dan Bisnis Vol 2, No 1 (2011): Oktober
Publisher : Universitas Bandar Lampung (UBL)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (376.156 KB) | DOI: 10.36448/jmb.v2i1.47

Abstract

Problems faced by PT. Cemerlang Motor Lestari in Bandar Lampung is a fluctuation in sales volume and not achieving the target, average selling prices higher than competitors, increase average sales value less than the increase in the average cost of promotion and distribution costs, as well as market share is in a third position. The purpose of this study was to determine whether the PT. Cemerlang Motor Lestari in Bandar Lampung has been appropriately doing competitive strategy. This study uses qualitative analysis with SWOT analysis, Product Life Cycle (PLC), and Market Growth Matrix (Boston Consulting Group, BCG). Based on the SWOT analysis of four combinations of strategies (SO, WO, ST, and WT) to be held firm, but the company has not been fully carried out. This show, the company has not properly implement competitive strategy. Based on the analysis of PLC, a position the product at the stage of growth. Strategies that can be done at this stage of growth is to improve the quality of the product, multiply the characteristics and models of products, enter new market segments, and take advantage of new distribution channels, but the company has not fully implement the strategy. Based on the results of the BCG matrix analysis can be seen that the company is in position Cash Cows with 8% market growth rate and relative market share of 0.5%. It shows the company has a relatively modest market share with low growth rates. Strategies that can be done on the position of Cash Cows is a product development or product diversification but the company has not made such a strategy, meaning the company has not made a proper competitive strategy. Based on the SWOT analysis, BCG matrix and the PLC can be concluded that the PT. Cemerlang Motor Lestari in Bandar Lampung has not implement competitive strategy properly. Thus, the hypothesis that PT. Cemerlang Motor Lestari in Bandar Lampung has not implement competitive strategy properly is acceptable.Masalah yang dihadapi PT. Cemerlang Motor Lestari di Bandar Lampung adalah berfluktuasinya volume penjualan dan belum tercapainya target, harga jual rata-rata lebih tinggi dari pesaing, peningkatan nilai penjualan rata-rata lebih kecil dari peningkatan rata-rata biaya promosi dan biaya distribusi, serta pangsa pasar berada pada posisi ketiga. Tujuan penelitian ini adalah untuk mengetahui apakah PT. Cemerlang Motor Lestari di Bandar Lampung sudah malaksanakan strategi bersaing secara tepat. Penelitian ini menggunakan metode analisis kualitatif dengan analisis SWOT, Siklus Hidup Produk (PLC), dan Matrik Pertumbuhan Pasar (Boston Consulting Group-BCG). Berdasarkan analisis SWOT dihasilkan empat kombinasi strategi (SO, WO, ST, dan WT) yang harus dilaksanakan perusahaan, namun perusahaan belum sepenuhnya melaksanakan. Ini menunjukkan, perusahaan belum melaksanakan strategi bersaing secara tepat. Berdasarkan hasil analisis PLC, posisi produk berada pada tahap pertumbuhan. Strategi yang dapat dilakukan pada tahap pertumbuhan adalah meningkatkan mutu produk, memperbanyak ciri dan model produk, memasuki segmen pasar baru, dan memanfaatkan saluran distribusi baru, namun perusahaan belum sepenuhnya melaksanakan stretegi tersebut. Berdasarkan hasil analisis Matrik BCG dapat diketahui bahwa perusahaan berada pada posisi Cash Cows dengan tingkat pertumbuhan pasar 8% dan bagian pasar relatif 0,5%. Ini menunjukkan perusahaan memiliki pangsa pasar relatif sedang dengan tingkat pertumbuhan rendah. Strategi yang dapat dilakukan pada posisi Cash Cows adalah pengembangan produk atau diversifikasi produk. namun perusahaan belum melakukan strategi tersebut, berarti perusahaan belum melakukan strategi bersaing secara tepat. Berdasarkan hasil analisis SWOT, Matrik BCG dan PLC dapat disimpulkan bahwa PT. Cemerlang Motor Lestari di Bandar Lampung belum melaksanakan strategi bersaing secara tepat. Dengan demikian, hipotesis yang diajukan bahwa PT. Cemerlang Motor Lestari di Bandar Lampung belum melaksanakan strategi bersaing secara tepat, dapat diterima.
Analisis Gap Harapan dan Kinerja Berdasakan Persepsi Pengunjung Taman Nasional Way Kambas di Lampung Timur (Studi pada Divisi Pusat Latihan Gajah) Febriyanto FEBRIYANTO
Jurnal Manajemen dan Bisnis Vol 2, No 1 (2011): Oktober
Publisher : Universitas Bandar Lampung (UBL)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (202.635 KB) | DOI: 10.36448/jmb.v2i1.48

Abstract

Quality is a major factor that must be owned by an institution in selling products so that customer satisfaction can be realized. Therefore, it is necessary to analyze the gap of Visitor Expectations and Perceptions of Way Kambas National Park in Lampung Timur especially in Division Elephant Training Center (PLG). The study population was large or may be infinite, because it involves the whole visitor of Way Kambas National Park Division of PLG. This study used a sample of 272 respondents, regardless of gender, income and education. The sampling technique used is convenience method. Research variables are: visitor satisfaction (expectancy) and quality of service (service quality) covering Reliability, Responsiveness, Assurance, Empathy and Tangibles. The analysis tools are Validity test, Reliability and Methods SERVQUAL with Cartesian diagram. Based on data analysis has been performed, the authors concluded that the level of quality service to the satisfaction gap is still quite large visitor. It can be seen from the results of the analysis through Cartesian diagram, based on the chart dimensions of service quality (performance) provided the manager is below the expectations of consumers or log in quadrant II (Under Action), which means that high consumer expectations for PLG attractions National Parks Way division Kambas Elephant Training Center, but the quality of service (performance) after visiting still below expectations (Under action).Kualitas merupakan faktor utama yang harus dimiliki oleh suatu institusi dalam menjual produknya sehingga kepuasan konsumen dapat terwujud. Oleh karena itu, perlu dilakukan analisis Gap Harapan dan Persepsi Pengunjung pada Taman Nasional Way Kambas Lampung Timur khususnya pada Divisi Pusat Latihan Gajah (PLG). Populasi penelitian ini adalah pupulasi besar atau dapat dikatakan tak terhingga, karena melibatkan seluruh pengkunjung Taman Nasional Way Kambas Divisi PLG. Dalam penelitian ini digunakan sampel sebanyak 272 responden tanpa membedakan jenis kelamin, pendapatan dan pendidikan. Teknik pengambilan sampel menggunakan metode convinience sampling. Variabel penelitian yang akan diuji adalah: Kepuasan pengunjung (tingkat harapan) dan Kualitas pelayanan (service quality) yang meliputi Reliability, Responsiveness, Assurance, Empathy, dan Tangibles. Alat analisis yang digunakan adalah Uji Validitas,Uji Reliabilitas dan Metode SERVQUAL dengan Diagram Cartesius. Berdasarkan analisis data yang sudah dilakukan, penulis menyimpulkan bahwa tingkat Gap kualitas pelayanan terhadap kepuasan pengunjung masih cukup besar. Hal tersebut dapat dilihat dari hasil analisis melalui diagram kartesius, berdasarkan diagram tersebut dimensi kualitas pelayanan (kinerja) yang diberikan pihak pengelola masih berada dibawah harapan konsumen atau masuk dalam kuadran II (Under Action), artinya harapan konsumen tinggi terhadap objek wisata PLG Taman Nasional Way Kambas divisi Pusat Latihan Gajah, namun kualitas pelayanan (kinerja) yang dirasakan setelah berkunjung masih dibawah harapan (Under action)
Analisis Penarikan Hutang Dalam Kaitannya Dengan Rentabilitas Pada Pt. Tunas Brothers Di Bandar Lampung Gunawan GUNAWAN
Jurnal Manajemen dan Bisnis Vol 2, No 1 (2011): Oktober
Publisher : Universitas Bandar Lampung (UBL)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (127.197 KB) | DOI: 10.36448/jmb.v2i1.243

Abstract

This study aimed to determine whether the effect on earnings drawdown of debt capital in PT. Tunas Brothers in Bandar Lampung. The purpose based on the problems faced by PT. Tunas Brothers earned income in the form of fluctuation and the large amount of foreign capital more than the amount of capital used by the company in the years studied. The hypothesis is. if the level of economic profitability of the company is greater than the amount of the interest rate, the withdrawal will have no impact or a positive impact on earnings, equity research uses quantitative analysis and ratio analysis that include: Profit Margin, Operating Asset Turnover, Economic Profitability, Equity earnings and Qualitative Analysis of theoretical approaches to the relationship between the ratio of Debt Equity. From the analysis carried out can be concluded that in the case of withdrawal of debt, the company still did not consider whether the results to be obtained by pulling the debt will be greater than the amount of interest payable or not, so this will make Equity Profitability levels become unmanageable.
Hubungan Disiplin Kerja Dengan Kinerja Karyawan Pada PT. Varia Intra Finance Cabang Lampung Kuntum Vuspasari
Jurnal Manajemen dan Bisnis Vol 2, No 1 (2011): Oktober
Publisher : Universitas Bandar Lampung (UBL)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (328.635 KB) | DOI: 10.36448/jmb.v2i1.244

Abstract

PT. Varia Intra Finance engaged in vehicle leasing KTM Brand Lampung Province facing the problem of low levels of labor discipline and a level of performance. The purpose of this study is to determine whether there is a relationship between the job discipline with employee performance PT. Varia  Intra Finance Branch Lampung. This research uses descriptive method, Library Research and Field Research, and data collection techniques of observation, interviews, questionnaires, and documentation. This study is a population and employs 31 people as respondents. In conducting the analysis used qualitative and quantitative methods of analysis. Formula used in the quantitative analysis Product Moment Correlation and t- test. Based on the results of the qualitative analysis it can be concluded that the response of employees to work discipline is low. It can be seen from the results that 23% of respondents answering high, 32% moderate, 45% said low. Responses also employee performance in the category of low rate of 19% said the performance was already high, and 29% moderate, and 52% said low. Based on the results of quantitative analysis Product Moment Correlation obtained value of r = 0.802, further consultation with the r-table at n = 31, significant at the 95% level (α = 5%) results obtained r-table 0.355, mean-count r> r- table. This means that there is a relationship between the discipline of working with employee performance. To determine the degree of closeness of relationship can be seen table interpretation, r = 0.802 lies between 0.800 to 0.1000, which means having a high influence. From the calculation results obtained by t-value = 7.228 and t-table = 2.048 at n = 31, d = 31-2 = 29 and with a significant level of 95% (α = 5%), mean 7.228 t count> t 2.048-table, meaning Ha accepted. This suggests that there is a strong and positive relationship between the disciplines of work and employee performance. Thus the hypothesis that Job Discipline has to do with the performance of the employees of PT. Varia Intra Finance Branch Lampung is acceptable.

Page 1 of 1 | Total Record : 6

 1 

Filter by Year

2011 2011


Reset
Filter By Issues
All Issue Vol 14, No 1 (2023): April Vol 13, No 1 (2022): Vol 13, No.1 (2022): Oktober Vol 12, No 2 (2022): April Vol 12, No 1 (2021): Oktober, 2021 Vol 11, No 2 (2021): APRIL Vol 11, No 1 (2020): OKTOBER Vol 7, No 1 (2016): Oktober Vol 6, No 2 (2016): April Vol 6, No 1 (2015): Oktober Vol 5, No 2 (2015): April Vol 5, No 1 (2014): Oktober Vol 4, No 2 (2014): April Vol 4, No 1 (2013): Oktober Vol 3, No 2 (2013): April Vol 3, No 1 (2012): Oktober Vol 2, No 2 (2012): April Vol 2, No 1 (2011): Oktober Vol 1, No 2 (2011): April Vol 1, No 1 (2010): Oktober More Issue