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All Journal Journal of Gastro Tourism (JOGASTO) Jornal Of Tourism Sciences (Toursci)
Suryono, Chondro
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Arts Humanities Economics, Econometrics & Finance Social Sciences Other

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Public relations plaza hotel semarang strategy: creating and maintaining a positive public image Irawan, Joseph Aldo; Rahayu, Emik; Suryono, Chondro; Shabrina, Fitriatunnisa; Fitriyana, Dian
Journal of Gastro Tourism Vol. 2 No. 1 (2024): February 2024
Publisher : Surya Hijau Manfaat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52465/jogasto.v2i1.284

Abstract

In the business world, having a good image is undoubtedly something that needs to be considered. This good image can be a way of income, especially for Plaza Hotel Semarang. Unfortunately, problems have arisen in the past and dragged on until now. This study aims to determine the public relations strategy to create and maintain a positive image of Plaza Hotel Semarang. The research method used to obtain quality data is through interviews and literature studies on related issues. The result is that Plaza Hotel Semarang has begun to design a new strategy to change its image among the wider community. However, some internal problems require special attention to be addressed first, especially in human resources. The researcher also listed several related inputs that are constructive and can be implemented appropriately for Plaza Hotel Semarang.
Management Of Collaborative Development Of Chinatown Village As A Tourist Attraction In Cirebon City Ningsih, Widia; Suryono, Chondro
Jurnal Toursci Vol 1 No 6 (2024): Vol 1 No. 6 17 Juni 2024
Publisher : Ann Publisher

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Abstract

Chinatown is one of the alternative tourist destinations for tourists because it is not only part of history but is the heart of Cirebon. With the development of Chinatown villages, the community can be more proud and appreciate the value of local history and culture. In terms of Collaborative Management of Chinatown Development, which involves various essential components, including the government, the private sector, academics, and the community, trying to develop the potential possessed by Chinatowns, in addition to the great potential owned, several things are obstacles in the development of Chinatowns, including the low quality of human resources who fully understand sustainable management. This research activity is a field study using research methods by conducting observations and interviews with the government, the private sector, academics, and the community in the Kanoman Palace regarding the Collaborative Management of Chinatown Development as a Tourist Attraction in Cirebon City. Collaborative Management of Chinatown Development as a Tourist Attraction in Cirebon City is one of the Cirebon City Tourism Attractions which in the future will be managed well by various parties, both from the government, local communities, and the community on a sustainable basis (Sustainable management).
Co-Authors Dian Fitriyana Fitriatunnisa Shabrina Joseph Aldo Irawan Rahayu, Emik Widia Ningsih, Widia