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Pelatihan Teknik Copywriting untuk Promosi Wisata Melalui Media Sosial Husen, Tamitha Intassar; Hadi, Fajri; Hidayat, Muhammad Rahmat; yusnaidi, yusnaidi; Fatmayanti, Fatmayanti
Jurnal Pengabdian Agro and Marine Industry Vol 3, No 2 (2023): Jurnal Pengabdian Agro And Marine Industry
Publisher : Universitas Teuku Umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35308/jpami.v3i2.8488

Abstract

In the dynamic realm of modern tourism promotion, the influence of social media cannot be ignored. As the digital landscape continues to evolve, the art of copywriting is emerging as an indispensable tool for capturing audiences and driving target market engagement. This article discusses the implementation of copywriting training in the context of promoting tourist destinations on social media platforms. By exploring the interplay between persuasive language, storytelling, and the immersive nature of social media, this article highlights how effective copywriting techniques can transform ordinary travel narratives into engaging and irresistible tales. Through comprehensive analysis of successful campaigns, it uncovers strategies for creating compelling content that resonates with diverse audiences, elicits emotional connection, and ultimately fosters a desire to explore the causes on display. The implementation of this copywriting training has added insight to harness the power of words to arouse the desire to visit and inspire tourists to start a pleasant tour.
ANALYSIS OF SERVICE QUALITY IN APPLICATIONS FOR MAKING PASSPORTS USING M PASSPORTS AT THE CLASS 1 IMMIGRATION OFFICE OF TPI BANDA ACEH Yuliani, Riska; Husen, Tamitha Intassar
JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 1 No. 4 (2022): AUGUST
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jhssb.v1i4.342

Abstract

This study aims to determine the Analysis of Service Quality in Applications for Making Passports Using M Passports at the Class 1 Immigration Office of TPI Banda Aceh. In this study, the researcher used a qualitative descriptive approach. The data collection technique in this study was the direct observation method, namely the researcher conducted interviews to obtain information, documentation of data collection such as document recording forms, available notes or documents and documents in the form of images or photos. The research informant method is the subject who provides data in the form of information to the researcher. In this study, the researcher used a purpose sampling technique in which the researcher chose Key Informants and Informants whom the researchers considered to know about the research problem. The place of this research is at the Immigration Office Class 1 TPI Banda Aceh. From the results of the researcher's analysis, Overall, M Passport at the Immigration Office Class 1 TPI Banda Aceh currently provides good benefits in service, queuing passports using M Passport saves time, queuing services are more regular. The simplicity of the service flow using information technology makes it easier for people to get passport-making services and the services provided are clearer and less complicated, while after the M Passport the service is better, people can adjust their arrival schedule. But apart from the researchers found the inhibiting factor for the application of M Passport at the Immigration Office Class 1 TPI Banda Aceh, the inhibiting factor of the application of M Passport was the network, and sometimes M Passport errors.