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All Journal Prosiding National Conference for Community Service Project Jurnal Pengabdian kepada Masyarakat : Kreasi Mahasiswa Manajemen
Jessika, Jessika
Unknown Affiliation
Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Library & Information Science Social Sciences

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Peningkatan Ketahanan dan Daya Tarik Keripik Singkong Posyandu Alamanda Agustina, Agustina; Andirantony, Andirantony; Jessika, Jessika; Carlie, Jhon; Julinda, Julinda; Feehily, Nick; Susanti, Nova; Rosni, Rosni; Kusnadi, Ryo; Debora, Vira
National Conference for Community Service Project (NaCosPro) Vol 1 No 1 (2019): The First National Conference of Community Service Project 2019 (Accepted Papers)
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Universitas Internasional Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (135.006 KB)

Abstract

The Purpose of Our Social Activities is to make an improvement on-chip packaging with technology such as machines and package designing. The second goals are to help improve the economy of the people in the local area. For the implementation method, we are planning to understand the main problem of their business, after it we observe what we need to make the improvement after we know what we can do, we implement it. The result of the activities was the chips become more interesting and durable while also improves their economy.
Analisis Strategi Pemasaran Digital Marketing yang Efektif Untuk Meningkatkan Penjualan pada Manik-manik Rosyaadah, Haniifah; Zahra, Faustina; Jessika, Jessika; Hassa, Simah Ardillah
Jurnal Pengabdian kepada Masyarakat : Kreasi Mahasiswa Manajemen Vol. 4 No. 2 (2024): Jurnal Pengabdian kepada Masyarakat : Kreasi Mahasiswa Manajemen
Publisher : Unpam Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/kmm.v4i2.40543

Abstract

Usaha Manik-manik menjadi salah satu usaha manik - manik terbesar di Kota Bogor, Jawa Barat. Usaha ini cukup terkenal dengan cendramata yang baik karena memiliki kualitas produk yang bagus sebagai strategi pemasarannya. Dalam upaya memperluas pemasaran usaha manik-manik ini mulai menggunakan teknologi digital yang diharapkan mampu menjangkau pasar yang lebih luas. Strategi bauran pemasaran ataupun marketing mix yang meliputi produk (product), harga (price), tempat (place) dan promosi (promotion). Analisis strategi pemasaran digital yang efektif merupakan kunci untuk meningkatkan penjualan produk manik-manik. 
Co-Authors Andirantony, Andirantony Carlie, Jhon Debora, Vira Feehily, Nick Hassa, Simah Ardillah Julinda, Julinda Kusnadi, Ryo Nova Susanti Rosni, Rosni Rosyaadah, Haniifah Zahra, Faustina