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All Journal Jurnal Paradigma Ekonomika Jurnal Tabarru': Islamic Banking and Finance SERAMBI: Jurnal Ekonomi Manajemen dan Bisnis Islam Jurnal Darma Agung El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam JURNAL MANAJEMEN AKUNTANSI (JUMSI) Journal of Computer Science and Information Systems (JCoInS) BanKu: Jurnal Perbankan dan Keuangan
Irham, Mawaddah
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Religion Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Social Sciences

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Journal : Jurnal Darma Agung

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SWOT STRATEGY: STRENGTHENING OF THE COMPETENCE OF STUDENTS OF FEBI UINSU MEDAN THROUGH MBKM PROGRAM Syahbudi, Muhammad; Irham, Mawaddah; Indra, Ahmad Perdana; Barus, Elida Elfi
JURNAL DARMA AGUNG Vol 31 No 6 (2023): DESEMBER
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Darma Agung (LPPM_UDA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46930/ojsuda.v31i6.3870

Abstract

The Merdeka Belajar Kampus Merdeka (MBKM) program aims to improve abilities, soft skills, and hard skills. The purpose of this study is to develop the right strategy to improve the soft skills of Islamic banking study program students in the MBKM program. This study uses the SWOT analysis method to analyze internal (strengths and weaknesses) and external (opportunities and threats) factors for students that are the basis for determining strategies. The total active student population of the Islamic banking study program in this study amounted to 41 students. The data collection technique used in this study was a questionnaire. The results of this study show that the strategy carried out by the Islamic banking study program is a Turnaround or WO strategy, namely by creating a strategy that minimizes weaknesses to take advantage of opportunities with the strategy "Take advantage of MBKM soft skills and hard skills competencies as student capital to become leadership agents who have broad insight through Internships / Student Exchanges or Village Building Projects"
Co-Authors Dalimunthe, Ahmad Amin Elida Elfi Barus, Elida Elfi Harahap, Muhammad Ikhsan Indra, Ahmad Perdana Khairussyifa, Salwa Muhammad Arif muhammad Syahbudi, muhammad Mustapa  Khamal  Rokan Nabila, Alya Nasution, Rohana Pauliza Nurwani Perdana, Kanda Juwana Rahmadayana, Rizka Dwi Ritonga, Rabiatul Hadawiyah Sari, Reni Ilma Tuti Anggraini