Article Per Year (5 Year)
p-Index From 2019 - 2024
0.983
P-Index
This Author published in this journals
All Journal Agridevina : Berkala Ilmiah Agribisnis AGRARIS: Journal of Agribusiness and Rural Development Research Prosiding Seminar Nasional Program Pengabdian Masyarakat Jurnal AGRISEP: Kajian Masalah Sosial Ekonomi Pertanian dan Agribisnis
Akhmadi, Heri
Universitas Muhammadiyah Yogyakarta
Agriculture, Biological Sciences & Forestry Chemical Engineering, Chemistry & Bioengineering Economics, Econometrics & Finance Medicine & Pharmacology Social Sciences

Published : 6 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 6 Documents
Search

 1 
Assessment the Impact of Asean Free Trade Area (AFTA) on Exports of Indonesian Agricultural Commodity Akhmadi, Heri
AGRARIS: Journal of Agribusiness and Rural Development Research Vol 3, No 1: January-June 2017
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (162.486 KB) | DOI: 10.18196/agr.3139

Abstract

This paper focuses on investigation whether Indonesian membership on ASEAN Free Trade Area (AFTA) increased export of agriculture commodity. The panel augmented gravity model data from 33 major partner countries over the period of 2000-2014 has been applied to analyze the factors affected Indonesian agricultural exports. The overall finding showed that Indonesian agricultural exports were positively correlated with the size of economy and partner countries population, while they are negatively correlated with the appreciation of currency exchange rate and the enrollment on free trade agreement. Moreover, the Indonesian membership on AFTA does not gave significant impact and profitable on Indonesian agricultural exports.
Digital Marketing Adoption Among Food Products Home Industry: A Study of Melinjo Chips Producer In Bantul Akhmadi, Heri
Berkala Ilmiah AGRIDEVINA Vol 10, No 1 (2021): BERKALA ILMIAH AGRIBISNIS AGRIDEVINA
Publisher : UPN VETERAN JAWA TIMUR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/adv.v10i1.2614

Abstract

Digital marketing has become a new trend recently, which is not only applied by large-scale industries but also small industries. Similarly, melinjo chips home industries producer, some of whom have implemented digital marketing using their devices. This study aims to describe the marketing conditions of the melinjo chips and to determine the perceptions of melinjo chips producers towards the adoption of digital marketing. Data were collected through interviews with 63 producers of the melinjo chips selected using census method from all producers in Pandak District, Bantul Regency, Yogyakarta Special Region. Descriptive analysis and 5-point Likert Scale were used to determine the producers’ perception of the adoption of digital marketing in the marketing of melinjo chips. The results showed that in general, the marketing of melinjo chips was mostly using conventional marketing, although some producers have implemented digital marketing. Moreover, the adoption of digital marketing was perceived in neutral category. The neutral perception was due to the fact that although the adoption of digital marketing has positive view such as benefits, and marketing efficiency, there were also obstacles in using it, not providing innovation and low trust in digital marketing technology. DOI : https://doi.org/10.33005/adv.v10i1.2614
FAKTOR-FAKTOR YANG MEMPENGARUHI KEBERLANJUTAN MODEL PENGEMBANGAN AGROWISATA BERBASIS KEARIFAN LOKAL (Studi Kasus di Desa Karangtengah Kecamatan Imogiri Kabupaten Bantul Daerah Istimewa Yogyakarta) Sriyadi, Sriyadi; Akhmadi, Heri; Yekti, Ananti
Agridevina : Berkala Ilmiah Agribisnis Vol 10, No 2 (2021): Agridevina : Berkala Ilmiah Agribisnis
Publisher : UPN VETERAN JAWA TIMUR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/adv.v10i2.2746

Abstract

To anticipate and develop rural areas, the government is currently promoting rural social and economic development, including the development of rural agribusiness and rural agro-tourism programs. This study aims to determine the factors that influence the sustainability of the agro-tourism development model based on local wisdom. The research was conducted by surveying interviews with farmers and related parties as well as field observations. Factors that have a relationship with the sustainability of agro-tourism development based on local wisdom are skills, amount of finance, access to capital sources and availability of facilities. It is recommended that stakeholders need to improve skills, ease of access to sources of capital from local governments and the need for additional agro-tourism facilities DOI : https://doi.org/10.33005/adv.v10i2.2746.
Pelabelan Kemasan Rempeyek “Aamana” Sebagai Upaya Peningkatan Jaminan Mutu Produk Diah Rina Kamardiani; Heri Akhmadi
Prosiding Seminar Nasional Program Pengabdian Masyarakat 2019: 3. Pengembangan Usaha Mikro, kecildan Menengah (UMKM), Serta Ekonomi Kreatif
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (336.214 KB) | DOI: 10.18196/ppm.23.360

Abstract

Pondok Pesantren Al-Bayan menyelenggarakan pendidikan dan pusat kegiatan belajar bagi anak-anakkurang mampu (dhuafa). Biaya operasional dan pendidikan diperlukan 50 juta rupiah per bulan.Sementara, mayoritas dana bersumber dari donatur dan iuran wali santri. Dalam mendukungkemandirian pondok telah mengembangkan usaha produksi peyek dan kevir sebagai produk aman dansehat. Ponpes belum mampu memanfaatkan peluang pasar alumni Jama’ah Haji Multazam yangdisebabkan kemasan peyek belum ada merk dan label. Selain itu, kapasitas produksi belum mampumemenuhi permintaan pasar, karena keterbatasan alat produksi. Oleh karenanya perlu peningkatansarana produksi, perbaikan mutu kemasan peyek, dan jaringan pemasaran on-line. Program perbaikanmutu kemasan peyek, diawali brainstorming dengan Mitra mengenai konsep dan filosofi merek. Lombadesain logo dan label kemasan peyek menghasilkan 2 desain label kemasan ukuran 200 gr dan 100 grdengan merek “Aamana” yang berarti percaya. Indikator program meningkatnya kontribusi kebutuhandana pondok belum terukur karena produksi peyek agak tersendat. Hal tersebut dikarenakan adanyaperubahan pengelolaan usaha peyek. Selain itu, Mitra masih proses mengajukan ijin PIRT dari DinasKesehatan Kabupaten Sleman sehingga belum berani memperluas peluang pasar melalui jaringanpemasaran pada jamaah Haji Multazam.
Assessment the Impact of Asean Free Trade Area (AFTA) on Exports of Indonesian Agricultural Commodity Heri Akhmadi
AGRARIS: Journal of Agribusiness and Rural Development Research Vol 3, No 1: January-June 2017
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/agr.3139

Abstract

This paper focuses on investigation whether Indonesian membership on ASEAN Free Trade Area (AFTA) increased export of agriculture commodity. The panel augmented gravity model data from 33 major partner countries over the period of 2000-2014 has been applied to analyze the factors affected Indonesian agricultural exports. The overall finding showed that Indonesian agricultural exports were positively correlated with the size of economy and partner countries population, while they are negatively correlated with the appreciation of currency exchange rate and the enrollment on free trade agreement. Moreover, the Indonesian membership on AFTA does not gave significant impact and profitable on Indonesian agricultural exports.
SMARTPHONE ADOPTION ON FRUIT MARKETING COMMUNICATION: A TRADERS PERCEPTION Heri Akhmadi; Muhammad Fauzan
Jurnal AGRISEP JURNAL AGRISEP VOL 19 NO 02 2020
Publisher : Badan Penerbitan Fakultas Pertanian, Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (410.491 KB) | DOI: 10.31186/jagrisep.19.2.433-446

Abstract

Telepon pintar atau smartphone merupakan salah satu perangkat teknologi informasi yang saat ini banyak digunakan oleh pedagang dalam kegiatan pemasaran. Selain sebagai media komunikasi, smartphone juga digunakan oleh pedagang untuk mendapatkan informasi pasar dan mengomunikasikan produk dan jasanya ke konsumen. Penelitian ini bertujuan untuk menganalisis profil dan persepsi pedagang buah dalam menggunakan smartphone sebagai media komunikasi pemasaran buah-buahan. Penelitian ini dilaksanakan dengan metode kuantitatif dengan analisis deskriptif menggunakan lima poin skala Likert untuk menganalisis persepsi pedagang buah di Kota Yogyakarta. Hasil penelitian menunjukkan bahwa pedagang menggunakan smartphone dalam kegiatan pemasaran buah-buahan karena dipersepsikan dapat memberikan keuntungan relatif dengan tingkat kemudahan penggunaan yang tinggi, bermanfaat secara nyata dengan resiko dan kompleksitas penggunaan yang rendah. Lain dari pada itu, Samsung, Telkomsel dan WhatsApp merupakan merk smartphone, provider telekomunikasi dan aplikasi yang paling banyak dipilih pedagang.
Co-Authors Fauzan, Muhammad Kamardiani, Diah Rina Muhammad Fauzan Sriyadi Sriyadi, Sriyadi Yekti, Ananti