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All Journal Humantech : Jurnal Ilmiah Multidisiplin Indonesia Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis
Tandi, Asrin
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Religion Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Public Health

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Manajemen digitalisasi layanan marketing terhadap performa pemasaran agensi PT.Equity Life Indonesia Ma'na, Petrus; Losak, Lusty Agsar; Rantererung, Corvis L; Tandi, Asrin
Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis Vol. 2 No. 4 (2024): Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis
Publisher : ARKA INSTITUTE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55904/cocreation.v2i4.1128

Abstract

This study aims to understand the implementation of digital services by customers and agents, and to evaluate the effect of digital marketing usage on service quality at PT. Equity Life Indonesia Makassar branch. A qualitative approach with case study and descriptive research types was used through interviews with eight informants, including the support team, agents, and customers. Data collection was carried out through observation, interviews, and documentation, while data analysis used qualitative descriptive methods. The results of the study show that PT. Equity Life Indonesia has provided digital services such as websites, My Elife, Online Chat WhatsApp, CMS applications for agents, and social media with features that can be used directly by agents and customers. Although many have used digital services, some agents and customers still prefer to get information directly from agents, support teams, and customer service. Agents use social media to prospect and recruit new agents, attract public attention by uploading superior products, proof of claim payments, rewards, agent contests, and other activities that help the company's branding. So, it can be concluded that PT. Equity Life Indonesia has provided comprehensive digital services, which can be accessed and used by agents and customers.
Strategi peningkatan kinerja karyawan Bank Negara Indonesia Kantor Cabang Pembantu Makale Palamba, Wenef Natalia; Ma'na, Petrus; Pasae, Yoel; Tandi, Asrin
Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis Vol. 2 No. 4 (2024): Co-Creation : Jurnal Ilmiah Ekonomi Manajemen Akuntansi dan Bisnis
Publisher : ARKA INSTITUTE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55904/cocreation.v2i4.1129

Abstract

This study aims to analyze employee performance improvement strategies at Bank Negara Indonesia Makale Branch Office. Data were obtained from primary and secondary data through observation, interviews, and documentation. The research method used was qualitative using SWOT analysis. The results showed that the strength of employee performance lies in fulfilling the workload according to SOP and job description, a harmonious work environment, and adequate work facilities. However, there are several weaknesses such as delays in repairing work equipment, lack of human resources in customer service positions, and employees who are not domiciled in Makale. Opportunities in improving performance include employee motivation and career development, while threats include employees who are not domiciled in Makale and a lack of security personnel. Obstacles faced by employees include damaged work equipment, lack of human resources, and limited security personnel. Factors that support employee performance include fulfilling the workload, a harmonious work atmosphere, adequate work facilities, and employee motivation. It can be concluded that performance strengths must be maximized and must take advantage of opportunities so that performance continues to improve.
Analisis kinerja pegawai pada Perusahaan Umum Daerah Air Minum Tirta Bantimurung Kabupaten Maros Palayukan, Renita Sau; Tandi, Asrin
Humantech : Jurnal Ilmiah Multidisiplin Indonesia Vol. 3 No. 1 (2023): Humantech : Jurnal Ilmiah Multidisiplin Indonesia
Publisher : Program Studi Akuntansi IKOPIN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32670/ht.v3i1.3869

Abstract

Pada Perusahaan Daerah Air Minum Tirta Bantimurung Kabupaten Maros, kami ingin mengetahui bagaimana kinerja karyawan dipengaruhi oleh motivasi dan disiplin kerja. Para peneliti dalam penelitian ini menggunakan metode kuantitatif dan sebagian besar mengumpulkan datanya dari survei yang diberikan kepada para pekerja di Perusahaan Daerah Air Minum Tirta Bantimurung Kabupaten Maros. Penelitian ini mengambil lokasi di Perusahaan Daerah Air Minum Tirta Bantimurung Kabupaten Maros. Algoritma Slovin digunakan untuk menentukan ukuran sampel sebanyak 30 partisipan dari populasi 156 karyawan untuk penelitian ini. Untuk penelitian ini, 30 partisipan dipilih secara acak. Untuk mengetahui hal-hal yang lebih dalam, penelitian ini mengandalkan kuesioner sebagai alat pengumpulan data. Orang-orang diundang untuk mengekspresikan sudut pandang mereka dengan memilih salah satu opsi yang tersedia. Analisis data penelitian ini didasarkan pada temuan dari uji Partial Least Squares 3.0 (PLS). Penelitian ini menemukan bahwa kinerja karyawan Perusahaan Daerah Air Minum Tirta Bantimurung Kabupaten Maros tidak dipengaruhi secara signifikan oleh Motivasi Kerja. Oleh karena itu, meningkatkan semangat kerja sangatlah penting.
Co-Authors Losak, Lusty Agsar Ma'na, Petrus Palamba, Wenef Natalia Palayukan, Renita Sau Pasae, Yoel Rantererung, Corvis L