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All Journal (JDAB) Jurnal Dinamika Administrasi Bisnis
Nasution, Ute
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Decision Sciences, Operations Research & Management Social Sciences

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Pengaruh Harga, Keragaman Produk dan Store Atmosphere terhadap Kepuasan Konsumen pada Kedai Coffee Culture Jombang Nilasari, Febby; Pujianto, Agung; Nasution, Ute
Jurnal Dinamika Administrasi Bisnis Vol 7 No 1 (2021): Jurnal Dinamika Administrasi Bisnis
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jdab.v7i1.5404

Abstract

Abstract Now, with so many coffee shops popping up, consumers are free to choose a convenient, attractive coffee shop. Kedai Coffee Culture is one of the businesses in the coffee shop that has been around for a long time in the city of Jombang. Kedai Coffee Culture is known as a place to enjoy simple coffee, affordable prices and a comfortable atmosphere.This study aims to determine and analyze the effect of price, product diversity and store atmosphere both partially and simultaneously on customer satisfaction at Kedai Coffee Culture. This research uses causal associative methods and quantitative approaches. The population used is all consumers of Kedai Coffee Culture with a sample of 96 respondents. Data collection is done by distributing questionnaires. Data analysis using linear multiple regression analysis with the help of SPSS 22.The results of this study prove that price, product diversity and store atmosphere both partially and simultaneously have a positive and significant effect on customer satisfaction at Kedai Coffee Culture. Keyword : Price, Product Diversity, Store Atmosphere.
Analisa Pengelolaan Kas dalam Upaya untuk Menjaga Likuiditas pada Koperasi Agribisnis Dana Mulya Pacet Ningsih, Veryda ayu; Nasution, Ute; Mulyati, Diana
Jurnal Dinamika Administrasi Bisnis Vol 6 No 2 (2020): Jurnal Dinamika Administrasi Bisnis
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jdab.v6i2.5190

Abstract

AbstractThe importance of cash management to manage effectively and efficientlyshort-term cash flows and existing cooperative cash balances by first looking at cash inflows and cash outflows,cashinflowsandcashoutflowswilloccurcontinuouslythroughoutthecooperative's lifetime. If the availability of cash is less then the cooperative cannot be optimal in carrying out its operational activities, whereas if the cooperative has excess cash it is also not good in its operational activities. Cash management is measured by analyzing cash inflows and cash outflows. This study aims to describe the analysis of cash management of liquidity in the Koperasi Agribisnis Dana Mulya Pacet. This type of research is a descriptive study with a quantitative approach. While the object of this research is the financial statements of the Koperasi Agribisnis Dana Mulya Pacet, located on Jl. Raya Pacet No. 5, Desa Pacet , Kecamatan Pacet, Kabupaten Mojokerto. The results revealed that based on an analysis of cash management is quite good, followed by the acquisition of liquidity which is still low and fluctuating every year in the cooperative. The decrease in the liquidity ratio is due to an increase in debt every year.To solve this problem, it is expected that the cooperative will pay more attention to the cash flow and lower the amount of debt so that the management of cash can bemaintained. Keywords :Cash Management, Liquidity
Analisi Komparasi Pengaruh Harga dan Kualitas Pelayanan Tehadap Kepuasan Pelanggan PT Lintas Trans Internasional dan PT Lintas Samudera Jaya Puryanto, Galih; Maruta, IGN Anom; Nasution, Ute
Jurnal Dinamika Administrasi Bisnis Vol 7 No 2 (2021): Jurnal Dinamika Adminstrasi Bisnis
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jdab.v7i2.5869

Abstract

ABSTRACTPrice and quality of service is a factor that is quite important to provide satisfaction to customers. Researchers try to in depth whether there is a difference in the price and quality of service in LTI Express and LSJ Express. The research method used is quantitative research with comparative research type. Comparative research is research used to compare two or more specific groups of variables. By using research instruments in the form of questionnaires. This study aims to find out the difference in price and quality of service to customer satisfaction at PT Lintas Trans Iinternasional and PT Lintas Samudera Jaya. The population in this study is all consumers who use LTI Express services and LSJ Express delivery services. The samples in this study were consumers in LTI Express and LSJ Express numbered 96 people divided into two groups namely LTI Express 46 respondents and LSJ Express 46 respondents. The results showed that there is no difference in price and quality of service to customer satisfaction in LTI Express and LSJ Express. In variable prices get insignificant results so there is no difference. In variable quality of service obtained insignificant results so there is no difference. On variable customer satisfaction get insignificant results so there is no difference between LTI Express and LSJ Express on customer satisfaction variables.Keywords: Price, Quality of Service, Customer Satisfaction
Co-Authors Maruta, IGN Anom Mulyati, Diana Nilasari, Febby Ningsih, Veryda ayu Pujianto, Agung Puryanto, Galih