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All Journal Laa Maisyir Jurnal Ekonomi Islam Jurnal Mirai Management Jurnal Ilmiah Manajemen "E M O R" Ganaya: Jurnal Ilmu Sosial dan Humaniora ECONOMOS : Jurnal Ekonomi dan Bisnis PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat PAY Jurnal Keuangan dan Perbankan Jurnal Ekonomi dan Manajemen juremi: jurnal riset ekonomi Journal of Economics and Regional Science JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Economos : Jurnal Ekonomi dan Bisnis
M.M, Besse Faradiba
IAIN PARE-PARE
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Journal : Ganaya: Jurnal Ilmu Sosial dan Humaniora

 1 
Kepuasan dan Kepercayaan Pelanggan serta Loyalitas Pengguna Belanja Online Selama Pandemi COVID-19 Besse Faradiba
Ganaya : Jurnal Ilmu Sosial dan Humaniora Vol 4 No 1 (2021)
Publisher : Jayapangus Press

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Abstract

The purpose of this research is to analyze the correlation between satisfaction, trust, and loyalty of online shopping users in the midst of COVID-19 Pandemic. This research was conducted at Parepare of South Sulawesi. The sample of this research was fifty people having the hobby with online shopping. Data were analyzed using correlation test. The result of this research found that there are strong positive correlations between customers satisfaction, trust, and loyalty amidst of pandemic. It reveals that the increase of satisfaction and trust relates to the loyalty of online shopping users.
Analisis Potensi Pengembangan Ekmowisata Butta Gowa Resort Menjadi Destinasi Wisata Halal Besse Faradiba
Ganaya : Jurnal Ilmu Sosial dan Humaniora Vol 6 No 1 (2023)
Publisher : Jayapangus Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37329/ganaya.v6i1.2009

Abstract

This study aims to analyze the potential for developing Ecotourism Butta Gowa Resort to become a halal tourist destination based on tourist perceptions and to evaluate strategic planning in developing halal tourism. The background of this research is because of the many facilities provided in the form of playgrounds to prayer facilities for Muslims by the Butta Gowa Resort ecotourism which is located on Jalan Malino Gowa, South Sulawesi Province, the Butta Gowa Resort Ecotourism is pressured to become one of the halal tourist destinations to attract the Muslim tourist market. This research method uses a mixed method where for quantitative it uses multiple linear regression with convenience sampling or purposive sampling where the proportional quota is 53 respondents and qualitatively uses SWOT analysis to evaluate strategies in developing halal tourism. The results show that the Global Muslim Travel Index criteria have an influence on tourist perceptions based on a quantitative descriptive approach where environmental variables have the greatest influence on tourist perceptions, followed by communication variables, then service variables and access variables so that Ecotourism Butta Gowa Resort has the potential to become a halal tourist destination then from the qualitative results it was found that the condition of the position of Ecotourism Butta Gowa Resort based on the results of calculating the scores and weights of various internal and external factors is in quadrant I of the SWOT matrix so that the right strategy is the S-O strategy where this strategy supports aggressive strategic policies when utilizing strengths and opportunities maximally. Further research is needed to find out other factors that can influence the perceptions of tourists visiting Butta Gowa Ecotourism.  
Co-Authors Arwin Darwis Darwis Eva Yuniarti Utami Fahmiah Akilah Hannani Heri Susanto I Nyoman Budiono Indrayani Indrayani Indrayani Indrayani Loso Judijanto Muh. Syaifudin Syukri Musmulyadi Musmulyadi Sunarto Syarifuddin, Mustika Wardianto Wardianto