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Actor Collaboration in Community Empowerment During the COVID-19 Pandemic Jelgung Village, Sampang Regency Hidayat, Endik; Baihaqi, Aufa Izzudin; Marta, Rustono Farady
WARTA LPM WARTA LPM, Vol. 25, No. 2, April 2022 (in Progress)
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/warta.v25i2.15545

Abstract

This article discusses the model of community empowerment during the COVID-19 pandemic in Jelgung village. As for the two questions that arise, what is the model of community empowerment and the actors involved of the Jelgung village government during the pandemic? The theory used is the theory of social empowerment related to the actors involved in the program. By using qualitative methods and a case study approach at the village level. Two data models in this study are primary data and secondary data. Primary data collection by interview and focus group discussion (FGD), the informants consist of village heads, village officials and community leaders. The results showed that empowerment in Jelgung village was driven by two main actors, namely individuals from community leaders and local and village governments. While empowerment activities are divided into two forms, namely labor intensive including training and capital intensive covering small and medium business capital.
The practice of village branding and marginalisation in Mojokerto, Indonesia Hidayat, Endik; Susilo, Daniel; Baihaqi, Aufa Izzudin
Jurnal Studi Komunikasi Vol. 6 No. 3 (2022)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v6i3.5313

Abstract

The background of this research is the phenomenon of villages that fail in branding and developing a positive image that causes marginalisation and stigma. The two research locations are the Sumberglagah ‘Leprosy Village’ in Tangjungkenongo and the ‘Duck Village’ in Modopuro. This study intended to answer two questions: how does it apply the place branding concept in the village scope? And more specifically, how do the village elites respond to these stigmas and discriminatory treatment the villagers receive? We used qualitative methods through interviews and questionnaires to answer these questions. This study found that the Tanjungkenongo village is known as the “Leprosy Village,” and one of the Sub-Villages in Sumberglagah is called the “Beggar Village.” On the other hand, the Modopuro village is known as the “Duck Village,” and Sememi’s Sub-Village is known as the “Chicken Intestine Waste Village.” As a response, the Tanjungkenongo Village elites tend to accept these outsiders’ perceptions towards their village. Meanwhile, the Modopuro Village Elites were divided into two groups. The elites who own related industries (duck farming, poultry slaughter, chicken intestine chips) feel comfortable with this image. In contrast, the elites who have no direct interest in the industries directly reject those outsiders’ views.