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Analyzing the Applications and Implications of Current Emerging Technologies on Digital Trends Genaro, Samuel; Rifiyanti, Hafizah
International Journal Education and Computer Studies (IJECS) Vol. 3 No. 3 (2023): NOVEMBER 2023
Publisher : Lembaga KITA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijecs.v3i3.1452

Abstract

Advances in internet technology and social media have enabled direct and interactive consumer-business interactions via digital platforms. However, there is still a large gap in understanding the challenges and limitations that businesses face in effectively adopting this technology. This study aims to comprehensively explore the application of the latest technologies in digital marketing and offer actionable recommendations for optimizing their utilization in corporate marketing strategies. This research uses a literature-based approach for data collection and analysis. The rapid evolution of digital technology has greatly influenced the business landscape in Indonesia, with many digital platforms facilitating product promotion and sales. Although digital technology provides great benefits, it also presents various challenges and risks, especially in the field of digital marketing. This evolution underscores the efficacy of digital marketing as a powerful tool for product promotion. Leveraging social media and digital marketing strategies allows businesses to expand their reach to a wider target audience, attract potential customers and significantly increase sales figures. However, this has inherent challenges and risks, especially in maintaining data security and privacy, especially during online transactions and storing customer data. This research underscores the critical role of enforcing data security and privacy protocols to grow and maintain customer trust.
BIMBINGAN TEKNIS PENGELOLAAN KONTEN PEMASARAN DIGITAL PADA LEMBAGA BIMBINGAN BELAJAR AHE TANAH BARU Angellia, Filda; Hidayat, Syamsu; Cahya, Waskita; Rifiyanti, Hafizah; Prasetya, Yuli; Fauzi, Achmad; Machfuudztry, Sabrina
Jurnal Pengabdian Teratai Vol 4 No 2 (2023): Jurnal Pengabdian Teratai
Publisher : Lembaga Penelitian Dan Pengabdian Pada Masyarakat (LPPM) Institut Bisnis dan Informatika (IBI) Kosgoro 1957

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55122/teratai.v4i2.1042

Abstract

Pemasaran digital pada masa sekarang ini merupakan hal yang sulit ditinggalkan oleh bidang bisnis. Hal tersebut terjadi karena hampir seluruh industri dan bisnis menggunakan pemasaran digital untuk dapat meningkatkan daya saing. Untuk itu sangat diperlukan suatu pengetahuan khusus untuk memperdalam kemampuan pemasaran digital salah satunya adalah kemampuan mengelola dengan baik konten pemasaran digital. Bimbingan Belajar Anak Hebat (AHE) wilayah tanah baru merupakan salah satu bisnis bidang jasa pendidikan yang juga memerlukan pengembangan pengetahuan tentang pemasaran digital untuk mampu bersaing dengan usaha sejenisnya, maka tim Pengabdian Kepada Masyarakat (PKM) ini merasa perlu untuk mencoba membantu melengkapi perihal pengembangan pengetahuan tersebut diantaranya adalah melalui kegiatan PKM berupa bimbingan teknis sejenis seminar tentang pemasaran digital kepada Guru dan Pengelola Manajemen Bisnis Lembaga Bimbingan Belajar Anak Hebat Wilayah Tanah Baru dan sekitarnya. Dari kegiatan tersebut didapatkan suatu sinergi dan tanggapan positif masyarakat khususnya para guru dan pengelola Bimbingan Belajar Anak Hebat, dimana dari kegiatan tersebut dapat dicapai output berupa keahlian tersendiri serta kemampuan dalam mengelola konten pemasaran digital.
PELATIHAN PENTINGNYA KEAMANAN DATA DAN INFORMASI DI ERA DIGITAL PADA MAJELIS TA’LIM SA’ADATUNNISA Hidayat, Syamsu; Firmansyah, Boy; Rifiyanti, Hafizah; Silvanie, Astried; Kurnia, Sri
Jurnal Pengabdian Teratai Vol 5 No 1 (2024): Jurnal Pengabdian Teratai
Publisher : Lembaga Penelitian Dan Pengabdian Pada Masyarakat (LPPM) Institut Bisnis dan Informatika (IBI) Kosgoro 1957

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55122/teratai.v5i1.1305

Abstract

Pelanggaran data yang semakin marak telah memicu keinginan kuat dari tim abdimas untuk memberikan pelatihan kepada anggota komunitas Majelis Ta'lim Sa'adatunnisa di Ciganjur, Jagakarsa untuk mempelajari cara melindungi diri mereka secara online dengan tujuan utama meningkatkan literasi digital, meningkatkan keamanan online, dan memberdayakan perempuan agar dapat menavigasi lanskap digital dengan percaya diri. Metode yang digunakan dalam pelaksanaan PKM ini adalah dengan metode ceramah dan tanya jawab Rangkaian kegiatan, termasuk sesi penyuluhan, diskusi interaktif, dan evaluasi jangka panjang, telah berhasil memberikan dampak positif yang signifikan. Setelah sesi penyuluhan dan pemberian materi keamanan data di majelis ta'lim, sejumlah peserta mengungkapkan bahwa mereka sekarang lebih sadar akan risiko yang terkait dengan keamanan data pribadi mereka.
IMPLEMENTING FRAMEWORK OF CEFR FOR TEACHING ENGLISH LANGUAGE IN NON-ENGLISH STUDY PROGRAM Rifiyanti, Hafizah
Jurnal Pendidikan Bahasa Inggris Proficiency Vol 5 No 2 (2023): PROFICIENCY
Publisher : FKIP UNISKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/proficiency.v5i2.3386

Abstract

The assumption that English lessons are difficult makes some students feel reluctant to improve their English skills. This learning difficulty has an impact on the decline in academic achievement of students who are running this education. For this reason, the author felt the need to conduct a study on how effective the CEFR with an action-oriented approach is used in teaching English. This research was conducted by determining the students' actual level of English proficiency, setting achievable learning goals, and assisting students in more purposeful learning. The CEFR is a frame of reference used to measure a person's language ability, including English. This study is quantitative research. To measure the effectiveness of the study, pre and post-test assessments were used. The value of the pre and post-test assessment is the research data. The instrument used to collect data was the assessment of the English for Communication course. The respondents of this study were 63 students of Informatics Engineering and Information Systems 1st semester, Institut Bisnis dan Informatika 1957. The average score of students before and after the provision of CEFR material is different or there is an effect of increasing student scores from 55 to 72. It is very important to adjust the CEFR to the context and needs of students because the CEFR is a framework and not a curriculum. The findings of this study imply the following, namely recognizing the proficiency level of the learners: This study can reveal the proficiency level of English learners which can help align the curriculum with the CEFR levels. Determining areas of strength and weakness. Furthermore, this information can help design courses and select materials and activities that suit the needs of students and their proficiency levels. Lecturers can create instruments for assessment and evaluation using the CEFR framework.
ENHANCING QESTIONS FORMATION SKILLS THROUGH DEFINITIONAL QUESTION ANSWERING (DQA) Rifiyanti, Hafizah; Anggraeni, Noerlina; Dewi, Dyah Utami
Jurnal Pendidikan Bahasa Inggris Proficiency Vol 6 No 2 (2024): PROFICIENCY
Publisher : FKIP UNISKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/proficiency.v6i2.5456

Abstract

Students often have difficulty in formulating questions that generate specific and definite answers. They lack proficiency in understanding and applying the grammatical structures and syntax required to form questions appropriately. This study aims to improve students' ability to formulate questions through the application of the Definitional Question Answering (DQA) learning method, where questions are designed to produce specific and definite answers. In this study, the experimental method was used to evaluate changes in students' abilities. The research sample consisted of 101 students majoring in management at the Faculty of Economics, Kosgoro Institute of Business and Informatics 1957 (IBIK 57). After intervention with the DQA program, a post-test was administered to assess the effectiveness of the program and students' progress. This study used an experimental design with a pre-test and post-test to evaluate the changes in students' abilities before and after the application of the DQA method. Before the application of the DQA method, all students took an initial test to measure their ability to formulate questions, comprehension of sentence elements, analytical ability, communication, and text comprehension. Thus, this study aims to contribute to improving students' skills in forming effective questions and deepening their understanding of the subject matter. The result is that the intervention or learning method that has been applied between the pre-test and post-test is effective in improving participants' performance
ERROR TYPES IN SUBJECT-VERB AGREEMENT Rifiyanti, Hafizah; Dewi, Dyah Utami
Jurnal Pendidikan Bahasa Inggris Proficiency Vol 4 No 2 (2022): PROFICIENCY
Publisher : FKIP UNISKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/proficiency.v4i2.2757

Abstract

The aim of this study is to identify the types of errors in subject-verb agreement. The basic mistakes made by students in subject-verb agreements are a lack of knowledge about sentence patterns and their types. The study applied a qualitative descriptive method. The study is to describe and classify the errors made by the students and identify which parts of the subject-verb agreement have the most errors. The data collection technique of this study is by collecting the results of a worksheet assessment on subject-verb agreement given to 89 students. The data is analyzed by investigating what types of errors the students make and what factors often occur in subject-verb agreement. The results of this indicate that there are errors made by students including: singular subject must agree with a singular verb as well as a plural subject must agree with a plural verb, errors in a compound subject, errors in using the verb of the form have, and errors in be verb. The study implies that grammar and sentence construction, particularly subject-verb agreements, are basic chapters that must be trained continuously and become an important fundamental goal before students learn other things in English.
ENHANCING ENGLISH LANGUAGE ACQUISITION THROUGH TECHNOLGY-BASED APPLICATIONS Hidayat, Syamsu; Rifiyanti, Hafizah; Silvanie, Astried
Jurnal Pendidikan Bahasa Inggris Proficiency Vol 6 No 1 (2024): PROFICIENCY
Publisher : FKIP UNISKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/proficiency.v6i1.4482

Abstract

This research is a systematic review that uses descriptive qualitative research methods with the aim of collecting all articles relevant to AI Technology-based applications for English language acquisition. The methodology used to analyze the data was the descriptive qualitative research method, where each article was analyzed in detail to identify patterns, key findings, and key characteristics relating to the use of AI Technology in English language acquisition. The results of this analysis were then used to compile a research report describing the development and trends of the application of AI Technology in the context of English language learning. The search results included several studies that explored the use of AI in English language learning, highlighting the potential of AI to enhance language acquisition through interactive and personalized learning experiences. The studies also emphasize the importance of balancing technology and human engagement, as well as the need to approach AI language learning critically, taking into account privacy concerns. Overall, this research shows that AI has the potential to revolutionize language learning by providing personalized, engaging, and accessible tools to improve English language competence.
Enhancing English Language Skills for Computer Students through Presentations Rifiyanti, Hafizah; Hardianti, Hardianti
BABASAL English Education Journal Vol. 4 No. 1 (2023)
Publisher : English Education Study Program

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32529/beej.v4i1.2421

Abstract

Presentation affects the development of English-speaking skills because it requires good and fluent English-speaking skills. In fact, many students are not motivated to perform in-class presentations, especially using English. The study was conducted with the aim of evaluating the effectiveness of a presentation-based language learning approach The study was conducted using a survey design. The data is collected from 36 sample computer students through questionnaires. Interpreting the result of questionnaires and drawing conclusions is the way to analyze the data. Based on the results and findings, recommendations are made for how presentations can be used to enhance the English language skills of computer students are generally interested in and motivated by presentations to improve their English language skills. The majority of respondents stated that they were motivated to attend such presentations, and all agreed that they had gained a better understanding of the technical terms of computer science. For further improvement, there were various opinions on how the presentations could be improved to better enhance English language skills
Subject Verb Agreement Test Outcome Analysis Rifiyanti, Hafizah; Hardianti, Hardianti; Nggolaon, Desriani
BABASAL English Education Journal Vol. 4 No. 2 (2023)
Publisher : English Education Study Program

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32529/beej.v4i2.2867

Abstract

This study aims to evaluate the effectiveness of the practice method given to students in the context of subject-verb agreement. The research method used is the descriptive qualitative method, which leads to an in-depth analysis of the common error patterns of the students, as well as to observe the development of students' understanding over time. The results of this study show that the subject-verb agreement learning method has a positive impact on students' understanding and enables them to master this concept well. The implication of this study is the importance of using effective learning methods in overcoming subject and verb agreement errors, which are important aspects of English grammar. With the right approach, students can improve their understanding of subject and verb rules in English, thus improving their overall language skills.
English Learning Strategy in Islamic Boarding School Rifiyanti, Hafizah; Hardianti, Hardianti; Nurhayati, Iis; Rahayu, Sri; Nurtika, Maola
BABASAL English Education Journal Vol. 5 No. 1 (2024): -
Publisher : English Education Study Program

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32529/beej.v5i1.3189

Abstract

The purpose of this study is to investigate the integration of English language learning in the context of Islamic education at Pesantren Daaruttaqwa. The study uses a qualitative method with a focus on document analysis. The main data sources came from various related documents, such as school policies, learning materials, or related publications. The results of this study show that pesantren have successfully integrated English language learning with Islamic education through various means, including the use of Arabic for religious content and English for general subjects and being one of the languages of instruction and daily communication. This comprehensive approach ensures that students not only gain linguistic proficiency but also imbibe religious teachings, fostering a well-rounded educational experience.