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All Journal FIRM: Journal of Management Studies IJFBP International Journal of Family Business Practices
Poan, Roy
President University
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Journal : FIRM: Journal of Management Studies

 1 
Undergraduate College Student Dependence on Smartphone and Its Effect to Purchase Intention in Indonesia Roy Poan; Mathias Ben Hardi; Muana Nanga
FIRM Journal of Management Studies Vol 7, No 1 (2022): FIRM JOURNAL OF MANAGEMENT STUDIES
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/firm.v7i1.3576

Abstract

Purpose - This research was aimed to examine the factors that influence student dependence on smartphones and its effect to purchase intentionDesign/methodology/approach – Quantitative research method used in this research with the Partial Least Square (PLS) path modeling approach and structural equation modeling (PLS-SEM) technique to test the proposed hypothesis. From 442 total questionnaire responses, 368 valid responses were collected and being tested using SmartPLS.Findings – This research found that Social Needs, Social Influence, and Convenience significantly affecting student Dependence on Smartphone. A similar result also found that Social Needs, Social Influence, and Convenience significantly affect purchase intention. For the dependent variable, Dependence on Smartphone significantly affects Purchase Intention. However, Social Needs were found to have the most significant influence on Dependence on Smartphone and Purchase Intention.Originality/value – Originality of this research is in finding out the influence of Social Needs towards Dependence on Smartphone and Purchase Intention
SERVICE QUALITY AND PRODUCT QUALITY AS AN INFLUENCE ON CUSTOMER LOYALTY AT NATURALIS KOFFIE Vera Loestefani; Roy Poan; Benyamin Suwito Rahardjo; Akhmad Kusuma Wardhana
FIRM Journal of Management Studies Vol 7, No 2 (2022): FIRM JOURNAL OF MANAGEMENT STUDIES
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/firm.v7i2.3876

Abstract

This study aims to examine the role of service quality such as time efficiency, price, atmosphere, employee attitudes, information technology quality, aesthetics, escapism and product quality as an influence on consumer loyalty at “Naturalis Koffie”. Quantitative methods with primary data were used in this study. Data is collected using online questionnaires find the right respondents, that have visited Naturalis Koffie. The data gather were analyzed using Partial Least Square - Structural Equation Modeling (PLS-SEM) on SmartPLS 3.2.9 application. The results show that customer loyalty is influenced by service quality – consisting of 9 subdimensions: Time efficiency, Fairy Price, Atmosphere, Employee Attitude, Information Technology Service, Coffee Quality, Aesthetics, Escapism, and Satisfaction. The study found that all the nine variables were important interm of key success of the café. The originality of this study was to determine the effect of Service quality and product quality as an influence on consumer loyalty that affect  costumer repeat order.
FACTORS INFLUENCING CONSUMERS’ REPURCHASE INTENTION TOWARD MARTABAK ALIM CIKARANG Roy Poan; Bima Arya Wicaksono
FIRM Journal of Management Studies Vol 8, No 1 (2023): FIRM JOURNAL OF MANAGEMENT STUDIES
Publisher : President University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33021/firm.v8i1.4397

Abstract

This study aim is to analyze price perception, food quality, brand image, waiting time, towards customer satisfaction with repurchase intention as mediating factor. Quantitative methods with primary data were used in this study.  The data were collected using online survey. The data collected were analyzed with the Structural Equations modelling using Smart-PLS software. This research revealed that customer satisfaction was affected by price perception, food quality and brand image. This study was the first study that integrating price perception, food quality, brand image, waiting time towards customer satisfaction as a driver of Repurchase Intention.
Co-Authors Akhmad Kusuma Wardhana Benyamin Suwito Rahardjo Bima Arya Wicaksono Farida Komalasari Febby Permatasari Mathias Ben Hardi Muana Nanga Vera Loestefani