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MANFAAT E-BUSINESS BAGI PERUSAHAAN (Studi Kasus Pada Laman Website Furniture) AMELIA SETYAWATI
Jurnal Akademika Vol 19, No 2 (2021): Agustus 2021
Publisher : STIE Indonesia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51881/jam.v19i2.224

Information and communication technology indeed continues to bring a change and a significant impact in our daily lives. Of course, the community and business people continue to adapt on a large scale to all lines, in this case, especially the business sector. This change in doing business has finally shifted buying and selling trends between businesspeople to consumers or vice versa. Based on this phenomenon, the application of the concept of e-business is considered to provide many benefits in business activities. Interestingly, this e-business has become a driving force for the current digital transformation process. Of course, all the rapid changes that occur are related to the existence of e-business which is currently widely used. So it is not surprising that nowadays, people are competing to innovate to prioritize further all things that support the existence of this e-business.Some perceived benefits are a lot, especially for a company. This article describes some of the direct benefits of business people and consumers that can be described through a website for a start-up company that sells furniture. With digital technology and e-business, this company has increased profits and introduced new experiences in buying furniture. In the past, buying furniture was considered a waste of time and shipping costs, now this problem has been successfully answered by this company.Keywords: e-business, benefit, company

TEKNOLOGI INFORMASI DAN KINERJA USAHA MIKRO KECIL DAN MENENGAH AMELIA SETYAWATI
Jurnal Akademika Vol 18, No 2 (2020): Agustus 2020
Publisher : STIE Indonesia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51881/jam.v18i2.192

Micro small medium enterprises (MSME) are the backbone of the Indonesian economy, and even the world. The purposed of this study was to test empirically the effect of information technology on performances MSME sector food and beverage industry in Bandung Raya. The research used explanatory research to clarify the relationship between the study variables and test hypotheses. The sampling technique used is random sampling proportionate area. The sample used in the study amounted to 152 owners of MSME. The results of the study are significant effect on the performances MSME of information technology. Information. Technology information related skills during this covid-19 pandemic are very important for the survival of the community. Not only can it be used for business, but also to support distance learning and another activities.Keywords: information technology, performance MSME

KEPUTUSAN STRATEGIS DAN KINERJA UMKM Amelia Setyawati
Jurnal Akademika Vol 17, No 2 (2019): Agustus 2019
Publisher : STIE Indonesia Malang

Micro small medium enterprises (MSME) are the backbone of the Indonesian economy, and even the world. The purposed of this study was to test empirically the effect of strategic decisionon performances MSME sector food and beverage industry in Bandung Raya. The research used explanatory research to clarify the relationship between the study variables and test hypotheses. The sampling technique used is random sampling propotionate area. The sample used in the study amounted to 152 owners of MSME. The results of the study are significant effect on the performances MSME of strategic decision.Keywords:Strategic Decision, performance MSME

KEUNGGULAN KOMPETITIF DAN INOVASI (Studi pada UMKM Sektor Industri Makanan dan Minuman di Bandung Raya) AMELIA SETYAWATI
Jurnal Akademika Vol 13, No 2 (2015): Agustus 2015
Publisher : STIE Indonesia Malang

Micro small medium enterprises (MSME) are the backbone of the Indonesian economy,and even the world. The purposed of this study was to test empirically the effect ofinnovation on the competitive advantages of MSME sector food and beverage industry inBandung Raya. The research used explanatory research to clarify the relationshipbetween the study variables and test hypotheses. The sampling technique used is randomsampling proportionate area. The sample used in the study amounted to 152 owners ofMSME. The results of the study are significant effect on the competitive advantage ofinnovationKeywords: innovation, competitive advantage, Micro small medium enterprises

Digital Marketing Business Strategy to MSME Performance in the Industrial Revolution 4.0 Era Amelia Setyawati; Rayyan Sugangga; Farij Ibadil Maula; Adelia Rahma
Jurnal Entrepreneur dan Entrepreneurship Vol. 12 No. 1 (2023): Jurnal JEE
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/jee.v12i1.3459

This research examines how digital marketing helps SMEs in the industrial era 4.0. Seeing the phenomenon that is currently growing rapidly in the world of SMEs is very interesting and unique, the strategy for SMEs with technology needs to be studied in depth, hence the need for this research to use a qualitative descriptive method. This research examines the actors in the clothing business (distribution). This survey covers six owners and staff distribution. Observation, documentation, and participant in-depth analysis of data. Based on the results of research that has been interpreted with relevant previous research, that apparel SMEs in the industrial era 4.0 require conventional to digital growth strategies. Tokped, shopee, WhatsApp Business, and Instagram show that merchandise distortion has grown. Distortion works with small or independent bands with fans to create a selling environment. Distortion Merchandise band support pressure, goods and shipments, as well as buying and selling. On the other hand, Awesam is active in marketplaces and social media, from tokped, shopee, Lazada, Instagram, Tik Tok, and WhatsApp Business to the Awesam website which is at the top when it comes to "poor plain clothes". One account can publish two to five stories a day with interesting material. Consumer privacy hinders digital marketing. Most internet shopkeepers mark pictures or make product offers to all clients without the owner's consent. Customers sometimes get annoyed with the photos sent. The HR soft skills-technology balance is another issue to address.

MSME Performance Strategy Post Covid-19 Pandemic Through The Implementation Of Innovations And Strategic Decisions: Systematic Literature Review (SLR) Amelia Setyawati; Iradah Rahman; Adelia Rahma; Farij Ibadil Maula
Brilliant International Journal Of Management And Tourism Vol 3 No 2 (2023): Juni: Brilliant International Journal Of Management And Tourism
Publisher : Sekolah Tinggi Ilmu Ekonomi Trianandra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/bijmt.v3i2.1486

One place for students who want to learn about entrepreneurship through After the Covid-19 Pandemic caused high environmental pressure to occur. One of them occurred in the increasingly uncertain sector of the country's economy. There are many things that can be done to provide economic solutions, one effective way is through improving the performance of MSMEs. Micro, Small and Medium Enterprises (MSMEs) have important characteristics in economic development, both in developing and developed countries. The importance of the role of MSMEs in helping the country's economy, it is hoped that the longer the development of MSME performance will increase. The strategy decision emerged as a response to the current decline in MSME graphics performance, with steps. Strategic planning in small companies is much more informal compared to large businesses, however, MSMEs must continue to develop new missions, goals, strategies and policies, to then compare external opportunities and threats with their potential strengths and weaknesses. In this study MSME innovation as an additional stimulus because innovation is thought to increase competitive advantage, understanding the relationship between performance and innovation in micro, small and medium enterprises can help the company's competitive strategy. The method used in this research is Systematic Literature Review (SLR) by collecting and analyzing journals. related to keywords. Based on the literature study conducted, it was found that the strategic decisions made by MSME actors were still not quite right, on average MSME actors made short-term strategic decisions. Meanwhile, the innovation of MSME actors is very qualified to have a competitive advantage and competitiveness. The results of the research have implications for the first two things in the behavior of MSMEs, it is hoped that they will continue to improve their abilities creatively, innovatively and adaptively, both parties the government is expected to continue to improve and equip MSMEs facilities evenly and improve mentoring programs / training for MSMEs.

MANFAAT E-BUSINESS BAGI PERUSAHAAN (Studi Kasus Pada Laman Website Furniture) AMELIA SETYAWATI
AKADEMIKA Vol. 19 No. 2 (2021): Agustus 2021
Publisher : Pusat Publikasi dan Penerbitan Karya Ilmiah STIE Indonesia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51881/jak.v19i2.36

Information and communication technology indeed continues to bring a change and a significant impact in our daily lives. Of course, the community and business people continue to adapt on a large scale to all lines, in this case, especially the business sector. This change in doing business has finally shifted buying and selling trends between businesspeople to consumers or vice versa. Based on this phenomenon, the application of the concept of e-business is considered to provide many benefits in business activities. Interestingly, this e-business has become a driving force for the current digital transformation process. Of course, all the rapid changes that occur are related to the existence of e-business which is currently widely used. So it is not surprising that nowadays, people are competing to innovate to prioritize further all things that support the existence of this e-business. Some perceived benefits are a lot, especially for a company. This article describes some of the direct benefits of business people and consumers that can be described through a website for a start-up company that sells furniture. With digital technology and e-business, this company has increased profits and introduced new experiences in buying furniture. In the past, buying furniture was considered a waste of time and shipping costs, now this problem has been successfully answered by this company.

TEKNOLOGI INFORMASI DAN KINERJA USAHA MIKRO KECIL DAN MENENGAH AMELIA SETYAWATI
AKADEMIKA Vol. 18 No. 2 (2020): Agustus 2020
Publisher : Pusat Publikasi dan Penerbitan Karya Ilmiah STIE Indonesia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar

Micro small medium enterprises (MSME) are the backbone of the Indonesian economy, and even the world. The purposed of this study was to test empirically the effect of information technology on performances MSME sector food and beverage industry in Bandung Raya. The research used explanatory research to clarify the relationship between the study variables and test hypotheses. The sampling technique used is random sampling proportionate area. The sample used in the study amounted to 152 owners of MSME. The results of the study are significant effect on the performances MSME of information technology. Information. Technology information related skills during this covid-19 pandemic are very important for the survival of the community. Not only can it be used for business, but also to support distance learning and another activities.

KEPUTUSAN STRATEGIS DAN KINERJA UMKM AMELIA SETYAWATI
AKADEMIKA Vol. 17 No. 2 (2019): Agustus 2019
Publisher : Pusat Publikasi dan Penerbitan Karya Ilmiah STIE Indonesia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar

Micro small medium enterprises (MSME) are the backbone of the Indonesian economy, and even the world. The purposed of this study was to test empirically the effect of strategic decisionon performances MSME sector food and beverage industry in Bandung Raya. The research used explanatory research to clarify the relationship between the study variables and test hypotheses. The sampling technique used is random sampling propotionate area. The sample used in the study amounted to 152 owners of MSME. The results of the study are significant effect on the performances MSME of strategic decision.

Effects Of Financial Ratios On Financial Distress In Property And Real Estate Companies Amelia Setyawati; Fanny Setyo Fidhyanti; Amelia Sugangga; Iradah Rahman
International Journal of Management Research and Economics Vol. 1 No. 3 (2023): August : International Journal of Management Research and Economics
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/ijmre-itb.v1i3.656

The phenomenon of the Covid-19 pandemic has caused several property and real estate companies to experience financial difficulties. The domino effect of the Covid-19 pandemic has had a major impact on the economy, especially property and real estate companies. Many companies experience a decline in financial conditions that occurred before bankruptcy or can be called financial distress. This study aims to provide empirical evidence regarding the effect of profitability, liquidity, and leverage on financial distress. The number of companies that were sampled in this study were 23 companies listed on the Indonesia Stock Exchange (IDX) during the 2019 - 2020 period. The urgency of this research was carried out because in the current state of the economic crisis, it is necessary to organize a financial strategy through maximum profitability, liquidity, leverage will avoid Financial Distress on the company. The results of this study indicate that partially profitability (X1), liquidity (X2), leverage (X3) have a significant effect on financial distress in property and real estate companies. The results of the study also show that simultaneously profitability (X1), liquidity (X2), leverage (X3) have a significant effect on financial distress in property and real estate companies. Based on the results of these studies, this research has implications for investors and potential investors to be wiser in making investment decisions in a company, taking into account the condition and financial performance of the company and other factors so that the investment becomes more precise and generates the desired profit.

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