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All Journal Jurnal Ilmiah Mahasiswa FEB JAMU : Jurnal Abdi Masyarakat UMUS Klabat Journal of Management Jurnal Pendidikan Non formal Journal of Economics, Bussiness and Management Issues
Shinta Laura Dewani
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Civil Engineering, Building, Construction & Architecture Computer Science & IT Dentistry Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Library & Information Science Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Transportation Other

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Analisis Kepuasan Nasabah terhadap Jasa Perbankan Branchless Banking pada PT Bank CIMB Niaga, Tbk. Tahun 2015 Shinta Laura Dewani
Jurnal Ilmiah Mahasiswa FEB Vol 3, No 1: Semester Ganjil 2014/2015
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (323.04 KB)

Abstract

Branchless banking atau bank tanpa kantor cabang yang terdiri dari berbagai layanan perbankan seperti ATM, CDM, internet banking, mobile banking, dan lain  –  lain merupakan salah satu teknologi yang membantu banyak  pihak terutama perbankan dalam menjalankan tugas pengelolaan transaksi dan keuangan nasabah. Oleh karena itu, peninjauan mengenai seberapa jauh nasabah merasakan kepuasan merupakan hal yang sangat penting agar layanan ini benar  –  benar efektif. Maka dari  itu penelitian ini akan menggali data dari nasabah melalui instrumen kuesioner skala likert,  yang menilai kepuasan dari anggaran nasabah dan atribut dari layanan seperti pemanfaatan waktu, kepraktisan, kelengkapan layanan, dan tingkat keamanan. Dari hasil  yang diperoleh, terdapat 2 faktor terkuat yang memengaruhi kepuasan nasabah secara positif yakni kepraktisan dan tingkat keamanan, dan faktor lain berpengaruh kecil terhadap kepuasan nasabah dan ditemukan pula bahwa justru  pemanfaatan waktu dan  kelengkapan  layanan berbanding negatif dengan kepuasan nasabah.Kata kunci: Branchless Banking, Kepuasan Nasabah, Perilaku Nasabah
Developing Service Excellence Skills through the Guest Teacher Training Program at Vocational High School Dewani, Shinta Laura; Khotimah, Arfiani Nur
Jurnal Pendidikan Non formal Vol. 1 No. 3 (2024): March
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jpn.v1i3.303

Abstract

One crucial competence for vocational school (SMK) students to enter the business, industry, and job sectors (DUDIKA) as a skill-based school is service excellence. The purpose of this activity and training is to enhance students' skills in implementing the concept of service excellence as a form of best service for customers. The activity was attended by 107 students and 8 teachers. The method used is qualitative, not only serving as knowledge dissemination to the community through education but also integrating input from the school through interviews, documentation, and complete participatory observation, where the author will be fully involved in what the students are doing, along with documentation. The training method employed is the Active Learning Class. The findings reveal that students experienced an improvement in understanding and skills in providing excellent service.
Pengembangan Keterampilan Professional Grooming melalui Program Pelatihan Guru Tamu bagi Siswa SMK Dewani, Shinta Laura
JAMU : Jurnal Abdi Masyarakat UMUS Vol. 4 No. 02 (2024): Februari
Publisher : LPPM Universitas Muhadi Setiabudi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46772/jamu.v4i02.1454

Abstract

Salah satu kompetensi penting dari siswa SMK sebagai sekolah berbasis keahlian adalah professional grooming. Kegiatan penelitian dan pelatihan ini bertujuan untuk meningkatkan keterampilan siswa dalam berpenampilan dan bersikap professional sebagai langkah awal untuk menuju dunia usaha, dunia industri, dan dunia kerja (DUDIKA). Kegiatan ini diikuti oleh 114 siswa dan 3 guru dari jurusan Manajemen Perkantoran dan Layanan Bisnis SMKN 2 Kediri. Pendekatan yang digunakan adalah kualitatif. Selain bersifat pengabdian ilmu kepada masyarakat melalui bidang pendidikan, kegiatan ini juga memadukan masukan dari pihak sekolah melalui wawancara. Penulis juga melakukan dokumentasi dan observasi partisipatif lengkap (complete participation) dimana dalam observasi ini penulis akan terlibat sepenuhnya terhadap apa yang dilakukan siswa sebagai peserta pelatihan, sedangkan metode pelatihannya menggunakan metode Active Learning Class. Temuan yang didapat adalah meningkatnya pengetahuan dan keterampilan siswa dalam professional grooming yang berguna bagi siswa untuk mepresentasikan citra diri terbaik dari segi penampilan maupun sikap professional juga menciptakan pondasi kuat untuk kesuksesan karier jangka panjang di masa depan.
The Role of Cyberpsychology in the Context of Digital Marketing Dewani, Shinta Laura; Presida, Sesy Briliana; Swatantra, Gallant Yosava
Klabat Journal of Management Vol 5 No 1 (2024): Klabat Journal of Management
Publisher : Faculty of Economics and Business, Universitas Klabat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60090/kjm.v5i1.1060.72-89

Abstract

The widespread use of the internet and digital technology is revolutionizing consumer interactions with the business world. This necessitates marketers to grasp how psychological factors influence behavior in the virtual realm, a facet that can be explored through the field of cyberpsychology. Cyberpsychology offers insights into human interactions with the digital world, paving the way for personalized marketing content and a profound understanding of consumer preferences. This study aims to elucidate the role of cyberpsychology in the context of digital marketing, providing additional insights into efforts to optimize business strategies in the digital realm. The research employs a literature review method sourced from online platforms. The results indicate that a deep understanding of the relationship between cyberpsychology and digital marketing has unveiled the complexity of human interactions in the digital sphere, the dynamics of consumer behavior, and the pivotal role of color psychology and design in crafting successful digital marketing campaigns. The implications of these findings can offer valuable guidance for marketers to enhance consumer engagement, comprehend market preferences, and devise more effective marketing strategies amidst the evolving challenges of the digital era.
The Effect Analysis of Organizational Citizenship Behavior on Employee Performance Dewani, Shinta Laura; Swatantra, Gallant Yosava
Journal of Economics, Bussiness and Management Issues Vol. 1 No. 2 (2024): Januari-Maret
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jebmi.v1i2.126

Abstract

The behavior expected by companies today extends beyond in-role behavior (according to job descriptions) to include extra-role behavior. The behaviors described above, exceeding the prescribed role descriptions within a company, are referred to as Organizational Citizenship Behavior or OCB. This research aims to investigate the influence of OCB dimensions, consisting of altruism, conscientiousness, civic virtue, courtesy, and sportsmanship, on employee performance, so that we can make sure is it really important to be a super loyal employee who works extra miles to the company, or it actually has nothing to do with the performance and only burdens employees without adding self-value. This research employs a quantitative approach with the primary data collection method being a Likert scale questionnaire, with employee performance as the dependent variable and 5 dimensions of Organizational Citizenship Behavior (OCB) as independent variables. The results indicate that all independent variables of OCB have a significant positive impact on employee performance, except for Conscientiousness, which does not influence employee performance. The overall illustration of the research findings suggests that when employees exhibit OCB or behavior that is willing to exert extra effort beyond the job description, their performance will also improve. This indicates that the positive contributions made by employees beyond their direct responsibilities can contribute to an overall performance enhancement.
Co-Authors Khotimah, Arfiani Nur Presida, Sesy Briliana Swatantra, Gallant Yosava