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ANALISIS STRATEGI PENGEMBANGAN KLINIK PRATAMA BKM XYZ YOGYAKARTA DENGAN METODE QUANTITATIVE STRATEGIC PLANNING MATRIX (QSPM) Aris Kusumo Diantoro; Rohana Rohana; Rifqi Syarif Nasrulloh
NUSANTARA : Jurnal Ilmu Pengetahuan Sosial Vol 8, No 7 (2021): NUSANTARA : Jurnal Ilmu Pengetahuan Sosial
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jips.v8i7.2021.2349-2358

Abstract

Klinik Pratama BKM XYZ Yogyakrata merupakan fasilitas pelayanan kesehatan tingkat I yang berada di daerah Krapyak. Berdasarkan data kunjungan pasien tahun 2019-2020 dan laporan pra penelitian tentang branding Klinik Pratama BKM XYZ Yogyakarta, diketahui bahwa jumlah pasien relatif sedikit dan masyarakat sekitar banyak yang belum mengetahui keberadaan Klinik tersebut. Maka perlu untuk diteliti dan analisis mengenai permasalahan tersebut dan perlu untuk ditemukan suatu problem solving dengan alternative strategy yang tepat agar dapat membantu klinik untuk berkembang dan maju. Penelitian ini adalah penelitian gabungan antara penelitian kualitatif dan kuantitatif. Dalam penelitian ini dilakukan analisis bauran pemasaran, analisis faktor internal dan eksternal, dilanjutkan analisis SWOT Klinik Pratama BKM XYZ Krapyak. Kemudian analisis strategi dilakukan menggunakan metode Quantitative Strategic Planning Matrix (QSPM) untuk mengetahui alternatif strategi terbaik. Penelitian ini menemukan 9 alternatif strategi yang dihasilkan dari perhitungan Quantitative Strategic Planning Matrix (QSPM). Dengan alternatif strategi utama yaitu pelayanan kesehatan dokter go home (panggilan dokter ke lokasi pasien) dengan total skor 18,40. Serta 8 alternatif strategi lain yang dapat digunakan sebagai strategi alternatif dalam pengembangan klinik.  
The Influence of Transformational Leadership on Job Satisfaction, Organizational Commitment and Human Resource Performance in Islamic Boarding Schools Hery Sutanto; Yekti Utami; Aris Kusumo Diantoro
International Journal of Applied Business and International Management (IJABIM) Vol 7, No 1 (2022): IJABIM VOL. 7 NO. 1
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (242.213 KB) | DOI: 10.32535/ijabim.v7i1.1446

Abstract

Support organizational performance requires a figure as the role model for the organization members. This research aims to investigate the influence of transformational leadership on job satisfaction, organizational commitment, and human resource performance. A survey method was used, in which primary data were obtained through questionnaires about transformational leadership, job satisfaction, organizational commitment, and human resource performance. The total number of samples is 56 respondents purposively selected based on the preset criteria. The data were descriptively and quantitatively analized by the SEM technique. The findings show that transformational leadership has a significant and positive influence on job satisfaction and organizational commitment. Job satisfaction and organizational commitment have a significant and positive influence on HR performance. Meanwhile, transformational leadership does not have a significant influence on HR performance, but it has a positive relationship. 
The Influence of Hedonistic Motives, Fashion Interest, and Positive Emotions on the Impulsive Buying of Fashion Products with Sales Promotion as Moderating Variables Yekti Utami; Jasmine Azhari Findra Kendaga; Aris Kusumo Diantoro; Titik Kusmantini
International Journal of Applied Business and International Management (IJABIM) Vol 6, No 3 (2021): IJABIM VOL. 6 NO. 3
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (354.421 KB) | DOI: 10.32535/ijabim.v6i3.1329

Abstract

This study analyzes the effect of hedonic motives, fashion involvement, and positive emotions on impulsive buying of fashion products with sales promotion as a moderating variable. This quantitative study used the accidental sampling method. The sample was 122 respondents. Analysis techniques were used based on Partial Least Square (PLS) to test the hypotheses. The results indicate that 1) hedonic motives, fashion involvement, and positive emotions have a positive and significant effect on impulsive buying fashion products, 2) sales promotion, sales promotion, and sales promotion can strengthen the influence of positive and significant positive emotions on the impulsive buying of fashion products.
PENGEMBANGAN SANTRI AGROPRENEURSHIP BUDIDAYA JAMUR MERANG DI PONDOK PESATREN ANWAR FUTUHIYYAH Titik Kusmantini; Zuhrotun Zuhrotun; Rika Ernawati; Aris Kusumo Diantoro; Zulfatun Ruscitasari
Dharma: Jurnal Pengabdian Masyarakat Vol 3, No 2 (2022): November
Publisher : Universitas Pembangunan Nasional "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (881.961 KB) | DOI: 10.31315/dlppm.v3i2.8212

Abstract

Pendampingan Agropreneurship di Pondok Pesantren selain sebagai bentuk praktik mata pelajaran kewirausahaan, dinilai sebagai upaya strategis untuk mempersiapkan kemandirian ekonomi pesantren dan persiapkan siswa sebagai calon wirausahawan. Usaha budidaya jamur dipilih sebagai satu jenis usaha yang memiliki potensi pasar. Dalam rangka meningkatkan produktifitas usaha santri di pondok Pesantren Anwar Futuhiyyah dirancang program pendampingan sebagai berikut: pendampingan praktik pembuatan media tanam dan budidaya; praktik penyusunan laporan keuangan; praktik pemasaran digital serta pengolahan limbah paska panen. Kegiatan pendampingan dilakukan bulan Mei s/d Agustus 2022 dan telah menghasilkan luaran kegiatan yang nyata yakni kelompok usaha santri telah mampu melakukan praktik budidaya jamur merang dan telah melakukan panen sebanyak 3 kali. Dan dalam rangka meningkatkan kemampuan pemasaran maka santri telah dilatih mempromosikan produk hasil produksi dengan menggunakan berbagai platform media social seperti Instagram dan facebook.
The Effect of Discounts and Free Shipping on Impulsive Purchases Moderated by Seller Service Winike Kushindrajati Aprilia; Novi Diah Wulandari; Aris Kusumo Diantoro
Jurnal Manajemen Universitas Bung Hatta Vol. 18 No. 1 (2023): Jurnal Manajemen Universitas Bung Hatta
Publisher : Management Department, Faculty of Economics and Business, Universitas Bung Hatta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37301/jmubh.v18i1.22059

Abstract

This research was conducted to determine the relationship between discounts, free shipping and impulse purchases moderated by the seller's service. The population in this study were all Generation-Z users of the Shopee marketplace in Yogyakarta using the Smart PLS 3 application. The research sample uses a non-probability sampling technique with purposive sampling method. This study shows a relationship between discounts and free shipping on impulse purchases. In addition, the seller's service is pure moderation between discounts, free shipping against impulse purchases. The reseacrh has limitations that it is to be on a discount, free shipping, seller service, impulse purchases and focus on a Generation-Z that’s avaliable in Yogyakarta. This study will give insight to readers especialy in the field of marketing about the impulsive buying behavior of Generation-Z in the Shopee marketplace with discounts and free shipping as the independent variables, as well as the involvement of seller services as a moderating variable. The difference in this research is to use the seller's service as a moderating variable to find out a deeper relationship between the independent and dependent variables. Using Generation-Z in Yogyakarta which has never been done by previous researchers.
How Entrepreneurship Orientation Influences the Performance of New Product Development in the SME in Bantul? Aris Kusuno Diantoro; Foster Ikhsan; Titik Kusmantini; Anisa Wardatul Janah
MIX: JURNAL ILMIAH MANAJEMEN Vol 13, No 2 (2023): MIX: JURNAL ILMIAH MANAJEMEN
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441//jurnal_mix.2023.v13i1.013

Abstract

The prosperity of a company depends heavily on the quality of its new product development. Small and medium-sized enterprises (SMEs) must regularly assess, update, and adapt their product line. It has been argued that entrepreneurial orientation is crucial to improving enterprise-level outcomes like company performance in today's competitive environment where product life cycles are getting shorter.  Objectives: This study aims to examine entrepreneurial orientation’s impact on new product development performance with business model innovation serving as a moderating variable. Methodology: The quantitative method is used in this study. The population under study consists of SMEs in Bantul Regency. This research employs a method of sampling known as purposive sampling with certain criteria. Partial Least Square (PLS) Structural Equation Modeling is utilized for analysis (SEM). Finding: This research shows that an entrepreneurial Orientation significantly affects the development of business model innovation. Product development performance is significantly influenced by the degree of innovation introduced into the business model and by the degree to which the entrepreneurial is oriented. Conclusion: Business model innovation is a great system for SMEs to bring their entrepreneurial spirit to innovation and also to improve the latest product development.
Implementasi IoT dan EBT Sel Surya Pada Atmi Madi Guna Mendukung Upaya Peningkatan Produksi Pertanian Padi Pada Kelompok Tani Sedya Karya Makmur di Kabupaten Sleman Irwan Novianto; Marosimy Millaty; Zulfatun Ruscitasari; Aris Kusumo Diantoro; Mauladi Pratama; Erica Herlinawati; Rio Ardiansyah
E-Amal: Jurnal Pengabdian Kepada Masyarakat Vol 3 No 3: September 2023
Publisher : LP2M STP Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/eamal.v3i3.2831

Abstract

The Sedya Karya Makmur Farmers Group is a group of rice cultivators whose harvest results are often not optimal due to planthopper pest attacks. Farmers use pesticides to deal with planthopper pest attacks. However, spraying pesticides can damage the environment in the long term. For this reason, the service team offers a solution by making an ATMI MADI tool (Rice Plant Pest Control Tool). This tool is powered by IoT and EBT-based solar cells, which is a system that uses solar power to operate a device that functions as a pest exterminator for rice plants. This tool can emit sound with a sound frequency of around 200Hz to 300Hz based on IoT, and emit light of 570nm to 590nm which can attract pests towards the tool. This tool is equipped with a weighing module to determine the number of pests trapped in the tool. The main advantage of ATMI MADI is that apart from being able to catch rice plant pests, by using IoT you can monitor data on pests caught every day. So it can be used as a pest data bank and help farmers observe patterns of plant pest attacks in the farmer's area just by opening a smartphone or laptop or PC.
Pengaruh Kepemimpinan Kewirausahaan Terhadap Kinerja Organisasi: Efek Mediasi Kemampuan Inovasi Teknologi Aris Kusumo Diantoro; Suhada Suhada; Ahmad Johan; Anisa Wardatul Janah
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 4 No. 6 (2023): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v4i6.3764

Abstract

Kepemimpinan kewirausahaan didefinisikan sebagai pengambilan keputusan yang proaktif, kesediaan untuk mengambil risiko, kemampuan untuk mengenali peluang baru, dan penggunaan inovasi dan kreativitas untuk mencapai tujuan organisasi. Penelitian ini menyelidiki pengaruh kepemimpinan kewirausahaan terhadap kinerja organisasi publik, dengan fokus khusus pada peran inovasi teknis sebagai faktor mediasi. Desa Panggung Harjo di Sewon, Bantul, dapat menjadi contoh yang menjanjikan untuk membangun kepemimpinan kewirausahaan di organisasi publik lainnya. Tujuan dari penelitian ini adalah untuk mengatasi kurangnya informasi dalam literatur yang ada tentang pengaruh kepemimpinan kewirausahaan terhadap kinerja organisasi publik, dengan fokus khusus pada tingkat desa.   Penelitian ini menggunakan metodologi kuantitatif untuk meneliti perangkat desa dan menggunakan metode purposive sampling. Informasi dikumpulkan dengan menggunakan survei yang didistribusikan secara fisik dan diperiksa menggunakan perangkat lunak PLS. Temuan ini memberikan wawasan yang berguna tentang bagaimana kepemimpinan kewirausahaan mempengaruhi keberhasilan organisasi publik. Model kepemimpinan kewirausahaan yang diterapkan di Desa Panggung Harjo berperan sebagai sumber inspirasi bagi para mitranya.  Penelitian ini penting karena meningkatnya relevansi kepemimpinan wirausaha dalam meningkatkan kinerja organisasi. Penelitian ini menawarkan wawasan praktis bagi para pemimpin yang bekerja di lingkungan yang sebanding, menjelaskan korelasi antara kepemimpinan kewirausahaan, inovasi teknis, dan kinerja organisasi.