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All Journal TRANSPARENCY Saintia Matematika Jurnal Hospitality dan Manajemen Jasa Business Accounting Review Jurnal Mirai Management YUME : Journal of Management Perspektif Akuntansi
Angeline Angeline
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Social Sciences Other

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Journal : YUME : Journal of Management

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Faktor yang Mempengaruhi Kepuasan Pelanggan Terhadap Rubeka Coffee Shop Lily Purwianti; Angeline Angeline; Stefanie Stefanie; Vera Novilia; Windra Tan
YUME : Journal of Management Vol 5, No 2 (2022)
Publisher : Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/yum.v5i2.1762

Abstract

AbstrakDalam beberapa tahun terakhir, perkembangan bisnis industri kedai kopi cukup baik. Hal ini mendorong banyak pengusaha untuk memulai atau membuat bisnis baru atau memperluas yang sudah ada, sementara persaingan antar kedai kopi sangat ketat. Dalam laporan ini kami menyelidiki faktor-faktor yang mempengaruhi kepuasan pelanggan di Rubeka. Penulis menggunakan beberapa variabel dalam pengujian ini, variabel independen yakni Service Quality, Product Quality, Physical Environment dan Trust, variabel dependen yang digunakan adalah Customer Satisfaction. Teknik yang digunakan untuk penelitian ini adalah dengan cara membagikan kuesioner dan terkumpul sebanyak 214 responden. Pengumpulan data pada penelitian ini akan berada diperoleh dalam 1 wilayah. Peneliti akan membagi kuesioner kepada masyarakat yang berdomisili di kota Batam yang pernah mengunjungi atau yang pernah mencoba produk dari cafe Rubeka yang berada di kota Batam. Penelitian ini menguji menggunakan alat analisis SPSS Statistics 26. Hasil penelitian menunjukkan bahwa product quality, service quality dan physical environment memiliki hubungan positif signifikan terhadap customer satisfaction. Sedangkan trust tidak signifikan terhadap customer satisfaction.Kata Kunci : Service Quality, Product Quality, Coffee ShopAbstractIn recent years, the business development of the coffee shop industry has been quite good. This encourages many entrepreneurs to start or create new businesses or expand existing ones, while competition between coffee shops is fierce. In this report we investigate the factors that influence customer satisfaction at Rubeka. The author uses several variables in this test, the independent variables are Service Quality, Product Quality, Physical Environment and Trust, the dependent variable used is Customer Satisfaction. The technique used for this research is by distributing questionnaires and collecting as many as 214 respondents. Data collection in this study will be obtained in 1 area. Researchers will distribute questionnaires to people who live in Batam city who have visited or who have tried products from Rubeka cafe in Batam city. This study was tested using the SPSS Statistics 26 analysis tool. The results showed that product quality, service quality and physical environment had a significant positive relationship to customer satisfaction. Meanwhile, trust is not significant to customer satisfaction.Keywords :  Service Quality, Product Quality, Coffee Shop
Faktor-Faktor yang Mempengaruhi Negosiasi dan Manajemen Konflik pada Industri Kecantikan di Kota Batam: KONAD dan QBEE Nail Adi Neka Fatyandri; Angeline Angeline; Angela Adriyanti Yang; Dennis Yang; Leonard Suryadi Yusuftan; Whitney Ong
YUME : Journal of Management Vol 5, No 3 (2022)
Publisher : Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/yum.v5i3.2961

Abstract

Abstrak Kebutuhan manusia terus mengikuti perkembangan zaman salah satunya dalam hal dunia kecantikan terutama dikalangan wanita. Objek yang diteliti merupakan kedua perusahaan yang bergerak di bidang kecantikan yaitu Konad Nail & Beauty Salon dan Qbee Nail Studio yang terletak di kota Batam. Tujuan dari dilakukannya penelitian adalah untuk mengetahui apakah ada faktor yang mempengaruhi Konad dan Qbee Nail dalam negosiasi dan manajemen konflik. Data yang dikumpulkan untuk penelitian didapatkan dari data primer dan data sekunder. Disimpulkan bahwa kedua perusahaan mengalami permasalahan atau konflik dengan karyawan terakit akan keberlangsungan hidup yang dimana dikarenakan pandemi covid-19 membuat perusahaan mengalami kerugian dan terpaksa harus mengurangi gaji karyawan setelah dilakukannya negosiasi.Kata Kunci: Negosiasi, Manajemen Konflik, Pandemi, Industri Kecantikan. AbstractHuman needs continue to follow the times, one of which is in terms of the world of beauty, especially among women. The objects studied are the two companies engaged in the beauty sector, namely Konad Nail & Beauty Salon and Qbee Nail Studio which are located in the city of Batam. The purpose of conducting research is to find out whether there are factors that influence Konad and Qbee Nail in negotiation and conflict management. The data collected for the research were obtained from primary data and secondary data. It was concluded that the two companies experienced problems or conflicts with employees related to survival which due to the Covid-19 pandemic made the companies suffer losses and were forced to reduce employee salaries after negotiations.Keywords: Negotiation, Conflict Management, Pandemic, Beauty Industry
Co-Authors Adi Neka Fatyandri Angela Adriyanti Yang Benny Benny Bismar Nasution Dennis Yang Gim Tarigan Golan Hasan Juniarti Juniarti Leonard Suryadi Yusuftan Lily Purwianti Septian Bayu Kristanto Silvia Justine Stefanie Stefanie Subagyo Subagyo Vera Novilia Whitney Ong WINDHA WINDHA Windra Tan Yosephine Kurnia Anggita