Article Per Year (5 Year)
p-Index From 2019 - 2024
0
P-Index
This Author published in this journals
All Journal JAM : Jurnal Aplikasi Manajemen
Surachman -
Fakultas Ekonomi dan Bisnis Universitas Brawijaya
Decision Sciences, Operations Research & Management

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
Implikasi Praktek Total Quality Management (TQM) terhadap Daya Saing, Kepuasan Konsumen, dan Kinerja Bisnis pada Perusahaan Manufaktur di Kota Makassar Ramlawati -; Surachman -; Djumilah Zain; Djumahir -
Jurnal Aplikasi Manajemen Vol 9, No 3 (2011)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (939.486 KB)

Abstract

This research was conducted in the manufacturing industry in the municipality of Makassar. Data was collected using questionnaire using Likert scale. Respondents were asked to report their perception on the application of TQM practices, competitiveness, consumer satisfaction and business performance. The hypothesis for this research was tested using path analysis. The result of this research shows that proper TQM practices can improve competitiveness, consumer satisfaction and business performance. Despite the fact that competitiveness does not directly impact business performance, but competitiveness can improve business performance indirectly through consumer satisfaction. This means that competitivenesss can have better impact when the company can improve its consumer satisfaction as a result of better implementation of TQM practices.Keywords: TQM practices, competitiveness, consumer satisfaction, business performance
Peran Karakteristik Individu sebagai Moderator dan Pemasaran Relasional sebagai Mediator Pengaruh Kepuasan terhadap Loyalitas (Studi pada Nasabah Bank Syariah di Jawa Timur) Mokhamad Arwani; Djumilah Zain; Surachman -; Djumahir -
Jurnal Aplikasi Manajemen Vol 9, No 3 (2011)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1117.525 KB)

Abstract

The main focus of this research is to reveal and interpret the mediation role of the relationship marketing between satisfaction and loyalty, as well as to test the moderator role of individual characteristics in relation with the influence of satisfaction on loyalty. The samples determinan in this study was accidental sampling. Of 160 questionnaires, the returned ones were 112. This number of samples has been eligible for conducting SEM technique analysis. The analysis showed that customers who are satisfied will be loyal to Islamic banks if the customer have adequate educational background and knowledge about Islamic banking. The satisfied customers will enhance long-term relationship with the Islamic banks in form of mutual trust, good communication, and trust that the bank will provide good services. The satisfied customers will enhance the mutual trust and good communication, which eventually create customers loyalty.Keywords: satisfaction, individual characteristics, relationship marketing, loyalty, Islamic bank
Analisis Pengaruh Kualitas Layanan, Kepuasan, dan Loyalitas terhadap Niat Berperilaku Pasien Rumah Sakit Umum Daerah (RSUD) Jayapura Ruben Tuhumena; Surachman -; Eka Afnan Troena; Margono Setiawan
Jurnal Aplikasi Manajemen Vol 9, No 3 (2011)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1262.191 KB)

Abstract

Unit sample at this research is inpatients on General Hospital Regional (RSUD) Jayapura. The respondents of the research are 300 persons (patients) are taken using purposive sampling method, while the 4 (four) informants are taken using purposive sampling method. Structural Equation Modeling (SEM) with program assistance of Analysis Moment Structures (AMOS) is used analyze the quantitative data, while the qualitative data uses interactive model. The results of this research show that: (1) inpatient services is judged as service with sufficient quality. (2) The patient felt quite satisfied with hospital services. (3) The patient showed sufficient loyalty attitude towards the hospital. (4) Patients indicatedquite favorable behavior intention (5) improved quality of services can improve patient satisfaction and loyalty, but not the patients’behavior intention. (6) Increased patient satisfaction may improve patient loyalty and patients’ behavior intention in line with the increasing of patient loyalty. (7) Iincreased in customer loyalty can increase the patient behavior intention. (8) The model used in this study showed that the biggest contribution is the influence of service quality toward satisfaction, then satisfaction toward loyalty, and loyalty toward the patient behavior intention.Keywords: Service quality, Satisfaction, Loyalty, Behavior Intention
Co-Authors Desyandri Desyandri Djumahir - Djumilah Zain Eka Afnan Troena Margono S. Ramlawati Ramlawati Ruben Tuhumena