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The effectiveness of policy communication in promoting #KangPisMan program among university students Heni Nuraeni Zaenudin; Rika Sartika; Muhammad Endriski Agraenzopati Haryanegara
Informasi Vol 51, No 2 (2021): Informasi
Publisher : Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/informasi.v51i2.39435

This study is aimed at measuring the effectiveness of policy communication in promoting #KangPisMan program among university students. #KangPisMan is a top priority program of Bandung Municipal Government to tackle waste management problem. In this sense, the problem of plastic waste has become a global concern about environment, therefore it is a hope that, by promoting #KangPisMan, a new lifestyle will make people more aware of environmental sustainability. The program was established in 2018, so it is necessary to measure the effectiveness of its communicating strategy. In terms of public communication, the realization of promoting the program should be measured based on its optimal value. The present study seeks to analyse the effectiveness of communication strategy by employing 7C concepts as introduced. The questionnaire was distributed to 300 respondents (based on purposive sampling) which were registered as students of Faculty of Social Sciences Education, Universitas Pendidikan Indonesia. Validity of the questionnaire is measured by corrected item-total correlation. The analysis shows that communication strategy in promoting #KangPisMan was relatively effective by considering the lowest scores of continuity and consistency. It shows that the aspect of consistency in promoting the program should be enhanced. Meanwhile, the aspect of credibility had the highest value. Therefore, it is a big capital to promote the program through the role model as reflected by the team. In general, all respondents were satisfied of the communication strategy in promoting the program. However, the effectiveness is still potential to be developed in the upcoming time.

Pengembangan hubungan interpersonal remaja dalam penggunaan media sosial di Kota Bandung Cecep Darmawan; Hana Silvana; Heni Nuraeni Zaenudin; Ridwan Effendi
Jurnal Kajian Komunikasi Vol 7, No 2 (2019): December 2019
Publisher : Universitas Padjadjaran

Pesatnya perkembangan teknologi Internet, membuat remaja menjadi kelompok digital native karena mereka tidak perlu diajari cara menggunakan teknologi tersebut. Kelompok remaja ini menjadi sasaran utama dalam literasi digital karena (1) dianggap paling rentan, dan (2) diharapkan menjadi agen perubahan untuk mengatasi berbagai problem masyarakat digital. Interaksi di dunia maya biasanya lebih mempererat hubungan juga dapat pula merenggangkan hubungan yang sudah terjalin. Tujuan penelitian ini adalah menggambarkan pengembangan hubungan interpersonal remaja dalam penggunaan media sosial menggunakan pendekatan kualitatif dengan metode studi kasus. Hasil penelitian menunjukkan bahwa setiap remaja mempunyai banyak identitas atau akun di media sosial, baik pada akun asli maupun akun palsu. Pada kenyataannya terdapat perbedaan antara pribadi di dunia nyata dengan pribadi di dunia maya. Efektivitas komunikasi interpersonal dipengaruhi oleh seberapa besar keterbukaan dari remaja yang sedang berinteraksi, sehingga dapat meningkatkan hubungan antar personal remaja tersebut, menjadi lebih dekat dan erat walaupun mereka berkomunikasi dengan menggunakan media sosial. Sikap remaja pada saat beriteraksi dengan orang lain dipengaruhi faktor eksternal dan faktor internal berupa kecerdasan emosional dan kepercayaan diri. Remaja membutuhkan pengembangan hubungan antar personal dalam berkomunikasi menggunakan media sosial.

Cermin Citizen Journalism di Indonesia Heni Nuraeni Zaenudin
Observasi Vol 10, No 2 (2012): Digitalisasi dan Konvergensi Media
Publisher : Observasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1095.593 KB)

New media yang melahirkan citizen journalism masyarakat didudukkan sebagai objek sekaligus subjek. Citizen journalism lahir dari perkembangan teknologi. Berita dari media konvensional (media massa cetak, radio, maupun televisi) sudah mulai didampingi oleh internet. Dengan terhubung melalui internet, hampir seluruh konten informasi dari media apapun, tersedia kapanpun dan dimanapun, tanpa terbatas ruang dan waktu seperti jika kita menggunakan media tradisional. Melalui internet, segala macam perangkat berbasis komputer dapat saling terhubung untuk saling berbagi segala jenis konten informasi tersebut. Perkembangan teknologi komunikasi didukung dengan kebebasan pers dan demokrasi modern, berkorelasi dengan iklim bahwa sekarang “Semua Orang bebas mengemukakan opininya”. Setiap orang memiliki peluang untuk menjadi pewarta melalui tulisan, video atau pun foto. Setiap orang dapat memublikasikan hasil karya jurnalistiknya dimanapun dia berada.

Information Literacy For The Net Generation To Anticipate The Danger Of Intolerance Heni Nuraeni Zaenudin; Suwatno .
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 4, No 1 (2019): Juli 2019
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24329/aspikom.v4i1.480

Intolerance behaviors that are not anticipated may give birth to the danger of radicalism both psychologically and physically. This study aims at exploring the way to select and discover informational sources related to the topics; at investigating a means of estimating, accepting, and determining the best thing in the future; at analyzing a means of building new knowledge associated with gained information; and discovering a means of providing and broadcasting information on the website. This study used case study method in order to observe the reality of information literacy and the danger of intolerance among the net generation Observation findings show that the doctrine of intolerance was spread through group discussions of religious Student Activity Unit (UKM). The massive spread of radical viruses is supported by the dominance of the internet as the main medium in information searching. The condition is made worse by low information literacy skills. The results of this study expected to be able to be used as references relating to information literacy for the net generation to anticipate the danger of intolerance which is the forerunner of radicalism. The results showed that the low reading abilities led to a conservative interpretation of religious meanings, which considered one’s understanding more correct and accused others as infidels. This phenomenon can be seen from the discovery of limited new knowledge. Hence, the knowledge of information literacy must be introduced in lecture rooms and within intra-university activities.

Media Synchronicity Environmental Communication Perspective Rehabilitate Rivers from Domestic Waste Heni Nuraeni Zaenudin; Sumardjo; Sarwititi Sarwoprasodjo; Amiruddin Saleh
MIMBAR : Jurnal Sosial dan Pembangunan Volume 39, No. 1, (Juni 2023) [Accredited Sinta 2] No 10/E/KPT/2019]
Publisher : UPT Publikasi Ilmiah (Universitas Islam Bandung)

Abstract. Nowadays, the world is experiencing climate change and water pollution which can have bad impact on many aspects. Thus, the purpose of this study is to analyze the relationship between media synchronicity and task performance and communication performance in rehabilitating rivers from domestic waste in the Citarum Harum program. This study uses survey and the withdrawal technique uses multi-clustering, by choosing an area that is very close to the river which is the target of the Citarum Harum Program. The population is taken from two villages in Bandung Regency with heavily polluted river water quality status and uses multiple correlation coefficients and structural equation modeling partial least squares 3 as the data analysis technique. It shows a weak relationship between communication process variables and task performance and a negative relationship between the effects of moderation on communication performance. So, it is necessary to develop further models to improve these sub-variables.

Media Synchronicity Environmental Communication Perspective Rehabilitate Rivers from Domestic Waste Heni Nuraeni Zaenudin; Sumardjo; Sarwititi Sarwoprasodjo; Amiruddin Saleh
MIMBAR : Jurnal Sosial dan Pembangunan Volume 39, No. 1, (Juni 2023) [Accredited Sinta 2] No 10/E/KPT/2019
Publisher : UPT Publikasi Ilmiah (Universitas Islam Bandung)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29313/mimbar.v39i1.2323

Abstract. Nowadays, the world is experiencing climate change and water pollution which can have bad impact on many aspects. Thus, the purpose of this study is to analyze the relationship between media synchronicity and task performance and communication performance in rehabilitating rivers from domestic waste in the Citarum Harum program. This study uses survey and the withdrawal technique uses multi-clustering, by choosing an area that is very close to the river which is the target of the Citarum Harum Program. The population is taken from two villages in Bandung Regency with heavily polluted river water quality status and uses multiple correlation coefficients and structural equation modeling partial least squares 3 as the data analysis technique. It shows a weak relationship between communication process variables and task performance and a negative relationship between the effects of moderation on communication performance. So, it is necessary to develop further models to improve these sub-variables.

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