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Journal : Jurnal Fakultas Ekonomi : OPTIMAL

ANALISIS SIKAP DAN PERILAKU MASYARAKAT TERHADAP PELAKSANAAN PROGRAM BANK SAMPAH (STUDI KASUS MASYARAKAT KELURAHAN BAHAGIA BEKASI UTARA) Mulyanti, Kurniawati; Fachrurozi, A
Optimal: Jurnal Ekonomi dan Kewirausahaan Vol 10 No 2 (2016): Optimal : Jurnal Ilmiah Ekonomi Manajemen dan Kewirausahaan
Publisher : Fakultas Ekonomi Universitas Islam 45

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Abstract

This study aims to determine how the attitudes and behavior of people in the Village of Bahagia, North Bekasi against Bank Sampah Program Implementation in village Bahagia. This study used quantitative descriptive research method in which researchers will explain or describe public attitudes Bahagia Village North Bekasi, on the implementation of Bank Sampah Program in the Environment village Bahagia.This study used primary data by collecting data through questionnaires to 67 respondents that people in the Bahagia village, North Bekasi who follow the customer in the Sampah Bank in RW 45 Village Bahagia. Data were processed using descriptive statistical analysis to determine the public's attitude Bahagia Village North Bekasi on the implementation of the Bank Sampah Program. From the results of the average score of respondents about public attitudes confidence in the attributes of 0.74 which means that the public attitude of society Bahagia village good attitude towards the implementation of the existing Bank Sampah program such village. While based on the scores for variables Behavior of 0.66 (positive) means showing the behavior of people in the Bahagia village good or positive to the presence of Bank Sampah in its environment. From the discussion, it can be known factors - factors that need to be fixed for the implementation of the next program to the Bank Sampah. So need a better effort for the implementation of the Bank Sampah program.
PENGARUH KUALITAS TEKNIS DAN KUALITAS FUNGSIONAL TERHADAP KEPERCAYAAN NASABAH (STUDI KASUS NASABAH BANK BUKOPIN CABANG BEKASI) Mulyanti, Kurniawati
Optimal: Jurnal Ekonomi dan Kewirausahaan Vol 5 No 1 (2011): Vol 5 No 1 (2011): Optimal: Jurnal Ekonomi dan Kewirausahaan
Publisher : Fakultas Ekonomi Universitas Islam 45

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Abstract

Before buying or consuming good and services, The Consumers will consider evaluation result of services quality that it?s perceived when they consume good and services. If they feel good and satisfied with the services so the consumer will belief to buy and consume and they belief with the services that it?s enjoyed. The bank, as financial institusion is greatly influenced trust of customer. Therefore, the factors affecting of the trust very important to paid attention and improved. The technical quality and functional quality that it?s do by the bank will influence trust of the customers for the institution. The research discuss influence of technical quality and functional quality on customers confidence in Bank Bukopin especially Bekasi branch. The technical quality refer to skill or expertise of customer services and supporting factors requite saving results. Whereas, the functional quality refer to interaction process of customer services with customers when they transaction. The result of the study explain there is a positive influence and significant of technical quality variable and functional quality on customers confidence. The research use respondent data as many as 81 people. The result of the study recommends for bank Bukopin management to attention on aspects related with technical quality and functional quality in order to achieve customer confidence,paper investigates the implemented a new Rpl,00 tick size on December 16, 2006 in the Indonesia Stock Exchange.