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ANALISIS PERBANDINGAN PERSEPSI KONSUMEN MINIMARKET INDOMARET DENGAN ALFAMART DI ISMALIYAH KECAMATAN MEDAN AREA KOTA MEDAN T Teviana; Eva Riyanti
Jurnal PLANS : Penelitian Ilmu Manajemen dan Bisnis Vol 10, No 1 (2015): Jurnal PLANS
Publisher : Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/plans.v10i1.9616

Abstract

Permasalahan dalam penelitian ini adalah perbedaan persepsi antara konsumen Indomaret dan konsumen Alfamart terhadap pelayanan, kelengkapan produk dan harga. Konsumen membanding-bandingkan karateristik toko yang di rasakan sesuai dengan kriteria dari konsumen tersebut. Penelitian ini bertujuan adalah untuk mengetahui perbedaan persepsi konsumen Indomaret dan Alfamart yang mempengaruhi keputusan pembelian konsumen. Penelitian ini dilakukan pada minimarket Indomaret dan Alfamart yang berlokasi di Ismaliyah Kecamatan Medan Area Kota Medan. Populasi dalam penelitian ini adalah konsumen yang berbelanja di minimarket Indomaret dan Alfamart, sedangkan sampel dalam penelitian ini diambil menggunakan rumus literasi sehingga diketahui sampel dalam penelitian ini sebesar 100 responden konsumen Indomaret dan 100 responden konsumen Alfamart sehingga total sampel menjadi 200 responden. Teknik analisis yang digunakan dalam penelitian ini adalah uji T-Test serta di olah dengan progam SPSS 17.0 for windows. Hasil penelitian setelah diadakan pengujian dengan T-Test secara parsial dari masing-masing variabel ditemukan perbedaan yang signifikan dan berada dibawah level of significance yang digunakan (α =0,05) sehingga menolak Ho. Besarnya perbedaan persepsi konsumen Indomaret dan konsumen Alfamart terhadap pelayanan sebesar 11691.00>8409.00, kelengkapan produk sebesar 11696.50>8403.50 dan harga sebesar 11498.00>8602.00. Dengan demikian hipotesis dalam penelitian ini dapat di terima yaitu ada perbedaan persepsi konsumen minimarket Indomaret dengan Alfamart di Ismaliyah Kecamatan Medan Area Kota Medan. Kata kunci : Pelayanan, Kelengkapan Produk, Harga
Tourism Potential Development Strategy Aek Milas Sosopan Sipirok T. Teviana
Publikauma : Jurnal Administrasi Publik Universitas Medan Area Vol. 10 No. 2 (2022): PUBLIKAUMA, DESEMBER 2022
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/publika.v10i2.8363

Abstract

This study aims to determine the opportunities for developing the Aek Milas Sosopan bathing tourism object, Sipirok Regency and what strategies can be done by the community and local government in developing the Aek Milas Sosopan bathing tourism object, Sipirok Regency. The research method used is the library research method (library method). Research resultit finds thatSosopan Aek Milas BathsSipirok has huge potentialbesideshave beautynatural with a wide expanse of rice fields,mountain viewexotic and cool weather, road access is also very good because of the locationlocated on the edge of Tarutung lintas. The strategies that need to be carried out are:Procurement of facilitiesand arrangement, maintenance,Maximizing the use of internet media, andDevelopment and expansion of tourism products.
The Effect of Store Atmosphere and Consumer Satisfaction on The Consumer Repurchase Intention of Social Media Cafe J.City Medan T Teviana
Outline Journal of Management and Accounting Vol. 1 No. 1 (2022): June
Publisher : Outline Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61730/ojma.v1i1.72

Abstract

This study aims to determine the Effect of Store Atmosphere and Consumer Satisfaction on Consumer Repurchase Interests of Sosmed Cafe J.City Medan. This research uses quantitative methods with a sampling technique using purposive sampling technique, with a total sample of 100 people who have visited Sosmed Cafe J. City of Medan. Partially Store Atmosphere and Consumer Satisfaction have a positive and significant effect on consumer repurchase intention of Sosmed Cafe J.City Medan. Based on the results of the study, it shows that the Store Atmosphere and Consumer Satisfaction variables simultaneously influence Repurchase Intention. The coefficient of determination test shows a value of 0.522 which means that Store Atmosphere and Consumer Satisfaction have an effect on Repurchase Interest of 52.2% while the rest is influenced by another variable
The Effect of Responsiveness and Location on Customer Satisfaction on Service Users of Yevame Laundry Medan T Teviana
Outline Journal of Management and Accounting Vol. 1 No. 2 (2022): December
Publisher : Outline Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61730/ojma.v1i2.73

Abstract

This study aims to determine the effect of Responsiveness and Location on Customer Satisfaction of Yevame Laundry Service Users in Medan. This study used a quantitative method with a sampling technique using a purposive sampling technique, with a total sample of 97 people who had used the services of Yevame Laundry Medan. The data collection technique in this study was carried out by distributing questionnaires whose measurements were using a Likert scale and statistically processed using multiple linear regression analysis and hypothesis testing with the F-test, T-test and Coefficient of Determination, previously the data had been tested using the validity test. reliability and classical assumption test. Data processing uses the SPSS 18.00 program for windows. Partially responsiveness and location have a positive and significant effect on customer satisfaction for users of yevame laundry Medan. Based on the results of the study, it shows that responsiveness and location variables simultaneously influence customer satisfaction. This can be seen from the calculated F value > Ftable (200.632 > 3.09) and a significant value of 0.000 <0.05. The coefficient of determination test shows a value of 0.806 which means that responsiveness and location affect customer satisfaction by 80.6% while the rest is influenced by other variables.
The Potential of Tugu Juang Rantauprapat as a Historical Tourism Object in Labuhanbatu District T. Teviana
Tunas Geografi Vol 12, No 1 (2023): JURNAL TUNAS GEOGRAFI
Publisher : Department of Geography Education, Faculty of Social Sciences, Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/tgeo.v12i1.41460

Abstract

This study aims to determine the potential of the Juang Rantauprapat Monument as a Historical Tourism Object in Labuhanbatu Regency. In this study, the research method used by the author is a qualitative research method and interviews. Qualitative research seeks to understand situations in natural settings; the authors try not to manipulate the observed phenomena. The author uses data collection guidelines, namely interviews. The data collection method uses "snowball sampling" because, in this method, the number of informants is not predetermined, apart from the key informants, namely Labuhanbatu senior journalists and residents who live around the location. The results of this study found that Tugu Perjuangan 45 has the potential as a historical tourist spot, a unique place, rich in nature, easy to access, and processed by human hands as well as the historical value of the struggle of the Labuhanbatu people. Civil Government, under the leadership of M Djamaluddin Tambunan. Various factors of historical heritage influence the attractiveness of historical tourism, so it is necessary to identify all the elements to be studied. Local governments and communities around historical tourism areas are like links in a chain that support each other in developing and maintaining tourist attractions. In an era where all social media live every time.Keywords: Potential, Monument of Fighting, Historical Tourism Objects
The Role of Quality Control and Total Quality Management in Maintaining the Reputation of Higer Education Institutions in the Global Era Hamidah Darma; Fitriana Pohan; Irsan Rangkuti; Selamat Triono; Tengku Teviana
Edumaspul: Jurnal Pendidikan Vol 7 No 2 (2023): Edumaspul: Jurnal Pendidikan
Publisher : Universitas Muhammadiyah Enrekang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33487/edumaspul.v7i2.7195

Abstract

In the context of education, higher education institutions must be able to implement a good quality hierarchy mechanism so that the institution can provide the expected quality and always strive to improve the quality it has achieved in maintaining its reputation. The right strategy is needed so that higher education institutions can systematically become quality and reputable institutions. Improving the quality of institutions runs continuously so that public participation and expectations of managed educational institutions become stronger and able to maintain their reputation. Quality control and total quality management are methods to provide assurance to the public of the quality and reputation of education organized by institutions. Quality control and total quality management are methods to provide assurance to the public of the quality and reputation of education organized by institutions. Continuously improvement activity is proof of sincerity in presenting quality Higher Education institutions through quality control and total quality management.