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All Journal Jurnal Manajemen Teori dan Terapan SYUKUR (Jurnal Inovasi Sosial dan Pengabdian Masyarakat) Jurnal Analisis Bisnis Ekonomi JURNAL CENDEKIA HUKUM SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan JURNAL MANAJEMEN BISNIS Community Empowerment BEMAS: Jurnal Bermasyarakat Automotive Experiences Prosiding University Research Colloquium
Nia Kurniati Bachtiar
Universitas Muhammadiyah Magelang, Indonesia
Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mechanical Engineering Medicine & Pharmacology Nursing Public Health Social Sciences Other

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Journal : JURNAL MANAJEMEN BISNIS

 1 
SMEs’ Sustainability: Between Business Resilience and Business Growth, Which One is More Significant in The Time of Crisis? Galih Adi Prastian; Agus Setiawan; Nia Kurniati Bachtiar
Jurnal Manajemen Bisnis Vol. 9 No. 1 (2022): March
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, Fakultas Ekonomi dan Bisnis, Universitas Muslim Indonesia

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Abstract

This article discussed two most important variables for business sustainability which were business resilience and business growth, then measured which variable is need to be pursued more than other. We also applied Digital Busines Model (DBM) as moderating role. By doing so, we expect that we can measure the role of DBM to modern business and how it strengthens and faster the resilience and growth process in business sustainability. We found out that business resilience had more influence and worth to pursue than business growth with 0.774 for resilience and 0.413 for growth. This study revealed that there was no moderating effect of DBM to business sustainability either through business resilience or growth, even though both elements had strong direct influence to business sustainability. Finally, this research suggests that in the time of crisis, business needs to focus more to its resilience strategy than pursuing growth to sustain their business.
Co-Authors Achmad Bayu Kurniawan Afla Azzahra Putri Afla Azzahra Putri Agus Setiawan Barkah Susanto Barkah Susanto Bayu Sindhu Raharja Bondan Prakoso Chrisna Bagus Edhita Praja Faqiatul Mariya Waharini Galih Adi Prastian Hary Abdul Hakim Laili Qomariyah Laili Qomariyah Lany Christanty Lany Christanty Lasiona Ravi Nirwana Lasiona Ravi Nirwana M. Elfan Kaukab Muhammad Al Amin Muhammad Prasetyo Wicaksono Mulato Santosa Rusdjijati, Retno Setiawan, Agus