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Journal : JABE (Journal of Applied Business and Economic)

PENGARUH DIMENSI KEPERCAYAAN (TRUST) TERHADAP PARTISIPASI (PARTICIPATION) PELANGGAN WULAN RENT CAR Dian Novita; Septian Wulandari
JABE (Journal of Applied Business and Economic) Vol 6, No 3 (2020): JABE (Journal of Applied Business and Economics)
Publisher : UNIVERSITAS INDRAPRASTA PGRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30998/jabe.v6i3.4934

Abstract

The aims of this study is the level of customer participation in terms of the dimensions of trust to participation Rental Rental Services on Wulan Car Rental Customers. If there is a positive significant relationship, then there is a large influence trust in the participation of rental service customers. The research method is a survey with interaction and regression analysis techniques to determine the relationship between variables. The sample used as the object of research was 75 customers who used rental services in the Wulan rent car. The meeting was conducted by asking for a questionnaire from the Wulan rent customers. The instrument contains indicators of trust dimensions, there are capability, virtue, and integrity, as well as participation which are elaborated on questions that meet the Likert Scale. Validity test by using the product moment inspection technique with the result that all items of the questionnaire have a corrected value of the total correction item of more than r-table of 0.1914 so that 13 items of the questionnaire are suitable for use in research instruments. Reliability test using the value of Conbarch's alpha is 0.896. It means that 13 items of questionnaire are good categorized and can be a criterion in the research instrument. The conclusion is related to the variables of ability, virtue, and integrity that are significant to the participation of rental services in the Wulan rent car, there is no significant effect on the ability and benevolence of the variables on the participation of rental services in the rental car. There is a significant integrity variable to the participation of the car rental in wulan car rental, and the most dominant variable of this study is integrity with t-value of 3.203.
PENGARUH MEDIA SOSIAL TERHADAP PELUANG USAHA WARGA RT 04 RW 08 KELURAHAN TUGU DEPOK Dian Novita; Septian Wulandari
JABE (Journal of Applied Business and Economic) Vol 8, No 4 (2022): JABE (Journal of Applied Business and Economic)
Publisher : UNIVERSITAS INDRAPRASTA PGRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30998/jabe.v8i4.12975

Abstract

This study aims to determine how much influence social media has on business opportunities in RT 04 RW 08 Tugu Depok. The research method is descriptive statistics with the sample in the study being residents of RT 04 RW 08 Tugu Depok. The number of samples as many as 52 samples with a sampling technique that is random sampling. The data collection technique is distributing questionnaires to residents containing questions that include indicators from Social Media including Context (), Communication (), Collaboration (),), and Connections (). Testing the validity of an instrument can be seen from the value of the loading factor with a value of more than 0.50 meaning 15 questionnaires are declared valid for the research instrument. The results of the reliability test were carried out using the conbarch's alpha value and the results were 0.913. The conclusion obtained is that there is a significant effect on social media with indicators of context, communication, collaboration, and connection on business opportunities in RT 04 RW 08 Tugu Depok, there is no significant effect on indicators of communication and connection to business opportunities in RT 04 RW 08 Tugu Depok, there is a significant influence on context indicators and collaboration on business opportunities in RT 04 RW 08 Tugu Depok, the indicator that has the most influence on business opportunities is collaboration with a t-count value of 5.943.